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Full-time
bachelor degree
Medical Insurance, Dental Insurance, Vision Insurance, Life Insurance, Paid Time Off, Career Advancement Opportunities
Posted 21d ago
Apply by Jul 16
~40 hrs/week
Responsibilities
Lead B2B marketing initiatives to generate demand and strengthen the brand through integrated campaigns and CRM operations. Partner with Sales and Business Development to engage strategic clients and manage corporate social media and content creation.
Requirements
Requires a bachelor's degree and 5-7+ years of experience in B2B marketing, demand generation, or corporate communications. Must possess strong skills in CRM platforms, digital marketing, and content creation tools like Canva.
Full job description
Overview
SPAR is looking for an innovative and results-driven Marketing Manager to lead B2B marketing initiatives that generate demand, strengthen our brand, and support business growth.
In this role, you'll develop integrated marketing campaigns, manage corporate social media, oversee CRM marketing operations, create compelling content, support lead generation, and partner closely with Sales and Business Development to engage retailers, Consumer Packaged Goods (CPG) companies, and other strategic clients.
If you're a creative marketer who combines strategy with execution and enjoys working in a fast-paced, collaborative environment, we'd love to hear from you.
What We Offer:
Full-Time Salary Position (Competitive based on experience)
Develop and execute integrated B2B marketing campaigns that generate leads and support revenue growth.
Manage outbound marketing through email, LinkedIn, social media, CRM campaigns, and digital marketing initiatives.
Own marketing operations, including CRM campaigns, audience segmentation, workflows, dashboards, and campaign reporting.
Manage SPAR's corporate social media strategy across LinkedIn, Facebook, Instagram, and other platforms.
Create compelling marketing content, presentations, sales collateral, case studies, and executive communications.
Maintain brand consistency across marketing materials, presentations, website content, and digital assets.
Coordinate website updates, landing pages, and lead capture initiatives.
Support business development through lead generation, prospect targeting, and sales enablement materials.
Coordinate trade shows, corporate events, promotional materials, and vendor relationships.
Monitor campaign performance and continuously optimize engagement, lead generation, and conversion results.
Top Qualifications & Skills
Bachelor's degree or equivalent professional experience.
5+ years (Manager) or 7+ years (Senior Manager) of experience in B2B Marketing, Demand Generation, Marketing Operations, Digital Marketing, or Corporate Communications.
Proven experience developing and executing outbound marketing campaigns.
Strong knowledge of CRM platforms, email marketing, marketing automation, workflows, and campaign reporting.
Experience managing LinkedIn and corporate social media platforms.
Exceptional writing, editing, presentation, and project management skills.
Experience creating marketing content using Canva or similar design tools.
Strong collaboration skills with Sales, Business Development, and Executive Leadership.
Highly organized with exceptional attention to detail and brand consistency.
Experience in Retail Services, Consumer Packaged Goods (CPG), Merchandising, Field Services, or B2B industries preferred.
Why SPAR?
At SPAR, you'll help shape the marketing strategy behind one of North America's leading retail merchandising and field services organizations. You'll work alongside passionate professionals, influence business growth, and help deliver innovative retail solutions for some of the world's most recognized brands.
Disclaimer
This job description outlines the primary responsibilities and qualifications for the role and is not intended to be an exhaustive list of all duties. Responsibilities may evolve and additional tasks may be assigned to support business needs and organizational growth.
WE ARE AN EQUAL OPPORTUNITY EMPLOYER:
SPAR provides Equal Employment Opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, SPAR complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities.
This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. SPAR expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of SPAR’s employees to perform their job duties may result in discipline up to and including discharge.
SPAR Group is a leading merchandising and marketing services company providing an extensive range of services to retailers, consumer product brands, and distributors. With more than 55 years of experience and 7,000+ experienced merchandisers, we have developed a reputation of expertise in scale, agility, and solutions. We have a dedicated focus on our clients regardless of size or market share. Our people are passionate about a common set of values that motivate them to deliver with an unwavering commitment to excellence in execution.
Offices: 110 East Boulevard, Suite 1600, Charlotte, NC 28203, US
Retail MerchandisingMerchandisingResetsRemodelCategory ImplementationSpeed to ShelfBuilding DisplaysNew Item Cut-insFlexible CoverageAssembly Services
Based on 1990 listings with disclosed salaries, most sales jobs in North Carolina pay between $50k–$164k per year. Individual offers vary with seniority, company size, and specialization.
How many Sales jobs are open in North Carolina right now?
There are currently 9,145 open sales positions in North Carolina listed on Clera. New openings are added daily as companies post roles.
Which companies are hiring for Sales roles in North Carolina?
Companies currently hiring include Lowe's Companies, Inc., Advance Auto Parts, AutoZone, Circle K, Belk, among others. Browse the listings above to see every active employer.
Are there remote or hybrid Sales jobs in North Carolina?
Yes — 1429 of the 9145 open sales positions offer remote or hybrid work (735 remote, 694 hybrid).
How do I apply for Sales jobs in North Carolina?
Each listing links directly to the employer's application page. Apply early — fresh listings get the most recruiter attention in the first two weeks.