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The Media Specialist supports the development and execution of media plans while maintaining planning tools, budgets, and campaign documentation. They also analyze performance data to provide actionable insights and coordinate deliverables across cross-functional teams and agency partners.
Requirements
Candidates must hold a Bachelor's degree and have at least one year of experience in media planning, analytics, or marketing. Strong analytical skills, proficiency in Microsoft Excel, and the ability to manage multiple priorities are essential for success in this role.
Full job description
Reporting to our Manager of Media Services, you will support the development and execution of media plans that align with strategic business objectives. You will help translate campaign performance data into actionable insights, maintain planning tools and documentation, and serve as a trusted planning partner to activation teams, agency partners, and cross-functional stakeholders. You will contribute to planning excellence by ensuring accuracy, consistency, and continuous improvement across media planning workflows.
A Taste of Your Responsibilities
Support the development of media plans, channel allocation recommendations, and campaign phasing strategies.
Provide planning inputs, documentation, and coordination support to activation teams and agency partners.
Maintain planning trackers, budget files, timelines, and campaign documentation.
Ensure planning tools, templates, and reporting resources are current and accurately maintained.
Analyze campaign results to identify trends across channels, audiences, and creative assets.
Support post-campaign reporting and documentation of key learnings.
Maintain testing and learning trackers to support continuous improvement initiatives.
Document campaign outcomes, insights, and recommendations for future planning efforts.
Support the consolidation and distribution of performance measurement insights.
Assist in updating planning materials and best practices based on campaign learnings.
Coordinate planning deliverables, timelines, and project documentation across teams.
Support meeting preparation, approval processes, and stakeholder communications.
Maintain status updates and project trackers to ensure transparency and accountability.
Help ensure alignment between planning, activation, and cross-functional partners.
Identify data discrepancies, escalate issues when appropriate, and support process improvements.
Ingredients Required for Your Success
Bachelor’s degree required.
1+ years of experience in media planning, analytics, marketing, advertising, or a related field.
Strong analytical skills with a focus on connecting performance results to planning recommendations.
Strong attention to detail and commitment to accuracy.
Strong organizational skills with the capacity to manage multiple priorities and timelines.
Experience working with reporting tools, dashboards, spreadsheets, and campaign data.
Collaborative approach to working with cross-functional teams and external partners.
Proficiency with Microsoft Excel and other business reporting tools.
Number of Days in Office: 3
#LI-Hybrid #LI-Associate #LI-PM1
Compensation
Pay Range:$64,000-$95,000
The annual salary listed above is the expected offering for this position. An employee’s actual annual salary will be based on but not limited to: location, relevant experience/level and skillset, while balancing internal Conagra employees’ equity. Conagra Brands will comply with applicable law regarding minimum salaries for exempt employees.
Our Benefits
We care about your total well-being and will support you with the following, subject to your location and role:
Health: Comprehensive healthcare plans, wellness incentive program, mental wellbeing support and fitness reimbursement
Wealth: Great pay, bonus incentive opportunity, matching 401(k) and stock purchase plan
Growth: Career development opportunities, employee resource groups, on-demand learning and tuition reimbursement
Balance: Paid-time off, parental leave, flexible work-schedules (subject to your location and role) and volunteer opportunities
Our Company
At Conagra Brands, we have a rich heritage of making great food. We aspire to have the most impactful, energized and inclusive culture in food. As a member of our 18,000+ person team across 40+ locations, you are empowered to reach your potential, make an impact and own your career. We're in the business of building champions – within our people and our iconic brands like Birds Eye®, Slim Jim® and Reddi-Wip®.
Our focus on innovation extends beyond making great food, it also reflects our commitment to embracing new solutions that positively impact our team, the communities we serve and the health of our planet. Foodies Welcome.
Conagra Brands is an equal opportunity employer and considers qualified applicants for employment without regard to sex, race, color, religion, ethnic or national origin, gender, sexual orientation, gender identity or expression, age, pregnancy, leave status, disability, veteran status, genetic information and/or any other characteristic or status protected by national, federal, state or local law. Reasonable accommodation may be made upon request.
Related keywords
Media planningCampaign performanceChannel allocationBudget managementData analysisMarketing analyticsAdvertisingMicrosoft ExcelReportingProject trackingStakeholder communicationCross-functional collaborationPerformance measurementMedia servicesCampaign phasingTesting and learning
Conagra Brands has the most impactful, energized and inclusive culture in food.
Industry
Food and Beverage Services
Company size
10,001+ employees
Founded
1919
Headquarters
Chicago, Illinois
LinkedIn followers
278,784
Conagra has the most impactful, energized and inclusive culture in food. Our diverse team embraces debate to challenge marketplace/business conventions. We are respected for our great brands, great food, great margins and consistent results.
We combine a rich heritage with a sharpened focus and entrepreneurial spirit. Conagra’s portfolio of iconic and emerging food brands continues to evolve to offer contemporary choices for every occasion. We are a 100 year-old company with a startup attitude - an imperative to transform how we do business. What’s not changing? Our timeless values: integrity, external focus, broad-mindedness, agility, leadership by all, and a focus on results.
Offices: 222 Merchandise Mart Plaza, Chicago, Illinois 60654, US · Eleven Conagra Drive, Omaha, NE 68102, US
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