Description Location: Barnstable, MA Type: Hybrid, 2-3 days a week in the of?ce, Full time. Reports to: CEO OVERVIEW OpenCape is the ultra-fast ?ber optic network connecting Cape Cod, southeastern Massachusetts, and Rhod…
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Full-time
Annual Performance Bonus, Strong Benefits Package
Posted 50d ago
~40 hrs/week
Responsibilities
Lead the end-to-end commercial motion by owning revenue targets, demand generation, and marketing across enterprise, municipal, and SMB segments. Manage a nimble team to scale the brand and optimize the full sales funnel from lead acquisition to retention.
Requirements
Requires over 15 years of experience in sales, marketing, and growth leadership, preferably within B2B technology, infrastructure, or telecom. Must have a proven track record of hitting revenue numbers and building demand generation programs from scratch.
Full job description
Description
Location: Barnstable, MA
Type: Hybrid, 2-3 days a week in the of?ce, Full time. Reports to: CEO
OVERVIEW
OpenCape is the ultra-fast ?ber optic network connecting Cape Cod, southeastern Massachusetts, and Rhode Island to Boston, Providence, and beyond. Spanning 500+ route miles at 400-800 Gbps capacity with a 99.999% SLA, we serve key institutions in the region such as Southcoast Health, Cape Cod 5 Savings Bank, Joint Base Cape Cod, Massachusetts Maritime Academy, and Woods Hole Oceanographic Institution. Businesses throughout the region depend on us as critical infrastructure. We are a registered federal vendor and defense contractor.
We're looking for a VP of Growth to own revenue, demand generation, and marketing end to end. You'll lead sales and marketing, carry a revenue number, and own our full commercial motion. You will lead a small, nimble team and identify future hiring needs and structure across sales and marketing.
This is a leadership role at a mission-driven company entering its highest-growth phase. You'll have direct access to the CEO and leadership team, grow a genuinely differentiated service offering, and own a challenger brand story that can inspire the region.
SCOPE
Revenue&SalesLeadership
Own the revenue number including new logo acquisition, expansion, and retention across all segments.
Own KPIs including revenue growth, pipeline coverage, win rates, and retention.
Lead and develop the sales team setting quotas, building processes, running pipeline reviews, and closing enterprise deals alongside the team as needed.
De?ne the sales motion for each segment: enterprise (3–18 month cycles with
IT/C-suite buyers), municipal (relationship-driven, grant-assisted), and SMB (shorter cycle, local campaigns).
Build the full-funnel infrastructure including lead scoring, MQL-to-SQL handoff, CRM hygiene, and forecasting in collaboration with COO/CFO.
Establish operating cadence of weekly pipeline reviews, monthly forecast updates and quarterly business reviews.
Marketing
Own OpenCape’s digital presence, including website, SEO and on-site conversion optimization to drive quali?ed leads.
Run all marketing including brand, content, advertising campaigns, PR, digital, and sales enablement.
Lead our agency partner in creative development & execution.
Build the case study library and organic storytelling including Southcoast Health, Cape Cod 5 and others to establish thought leadership.
Connect top ad platforms to our 1st party prospect data sources to run data driven campaigns with full funnel attribution.
Develop the product marketing roadmap to communicate our technical vision, differentiation, comparative bene?ts, and timeline. This includes service de?nition, offering development, pricing structure, and partner management.
Position OpenCape as the innovator and thought leader in our space.
DemandGeneration
Build and own demand generation programs from idea to execution including new channels, outbound sequences, account-based programs, and seasonal campaigns.
Design and execute the outbound motion including segment prioritization, account-level sequencing, and prospecting cadences across enterprise and SMB.
Design and launch highly targeted advertising campaigns against detailed target address lists to grow brand awareness and enhance perception and differentiation.
Track and report campaign performance metrics on from web visits, cost per lead, cost per conversion, and customer acquisition cost (CAC).
Own the go-to-market process for new value-added service launches.
Develop the vertical playbooks for healthcare, education, municipal, enterprise, and SMB.
Requirements
WHO YOU ARE
Experience
15+ years in sales, marketing, and growth leadership. B2B technology, infrastructure, or telecom experience is a plus.
Track record of owning a revenue number and hitting it plus building programs to drive it. You've been held accountable for pipeline targets and scaling demand that converts.
Experience managing and developing a sales and marketing team, not just running the functions yourself.
Proven ability to build and execute demand generation programs from scratch with new channels, new playbooks, and new markets.
A curious builder by nature with a rapid cadence. You’re interested in using the latest AI platforms and toolsets to scale demand.
SKILLS
Full-funnel thinking. Connect the brand to pipeline and close revenue and optimize the steps along the chain.
Demand generation and campaign strategy and execution including seasonal, account-based, vertical-speci?c tactics.
Sales process design including pipeline stages, handoffs, forecasting, and CRM (Salesforce or equivalent).
Content and copy experience to direct agency creative and edits.
Identify, structure, and close partnerships and channel relationships in collaboration with the team you are managing.
MINDSET
Challenger-brand mentality. You think it’s more rewarding to grow the next great technology brand than to manage a legacy business.
Teamwork-oriented. You’re comfortable on a small and nimble team.
AI-forward. You understand why symmetric, low-latency ?ber is the infrastructure layer for AI at the edge and you can bring that story to life.
WHY THIS ROLE
The mission is authentic. OpenCape was built to solve a connectivity problem that is real and experienced every day by our customers and prospects.
You’ll own the number and the team that brings it together.
The service is genuinely differentiated and the proof points are marquee names: Southcoast Health, Joint Base Cape Cod, and Woods Hole Oceanographic Institute.
There is signi?cant untapped demand in a service region desperate for improved connectivity.
The team is ?lled with expert operators who know their craft and have very high standards. They’ve built an incredibly robust ?ber optic network and are ready to scale today.
COMPENSATION
Competitive base salary, annual performance bonus tied to revenue targets, and strong bene?ts package. Details shared in the ?rst conversation.
OpenCape is an equal opportunity employer. We value diversity and are committed to creating an inclusive environment for all employees.
Fast. Reliable. Affordable. 100% Fiber Internet in Southeastern MA, the Cape & Islands and Rhode Island
Industry
Telecommunications
Company size
11-50 employees
Founded
2007
Headquarters
Barnstable, MA
LinkedIn followers
1,502
OpenCape is a nonprofit technology company whose mission is to advance the quality of life by promoting access to technology in Southeastern MA, the Cape, Islands and Rhode Island.
OpenCape’s state-of-the-art fiber optic network spans over 550 miles with connections in Providence, RI and Boston. We are capable of delivering connections up to 400Gbps to clients.
OpenCape maintains, operates and sells broadband service on the OpenCape Network, is currently focused on broadband services to those with the most critical need: town government buildings, schools, colleges, libraries, hospital and data-intensive businesses that are on or near our network. We are piloting our PON connections for small business in Falmouth and Hyannis and also piloting residential service in select locations.
OpenCape also operates a regional collocation data center located in Barnstable, MA that provides a location for municipal and commercial entities to host equipment or secure cloud services in a secure, reliable location on the Cape. It’s up. It works. It’s really fast, and we’re excited!
With the network and regional collocation data center, we’ve transformed our region’s outdated technology infrastructure.
Contact us directly to get more information on how to improve your businesses’ technology infrastructure.
Offices: PO Box 1148, Barnstable, MA 02630-2148, US
Based on 3026 listings with disclosed salaries, most sales jobs in Massachusetts pay between $65k–$190k per year. Individual offers vary with seniority, company size, and specialization.
How many Sales jobs are open in Massachusetts right now?
There are currently 7,026 open sales positions in Massachusetts listed on Clera. New openings are added daily as companies post roles.
Which companies are hiring for Sales roles in Massachusetts?
Companies currently hiring include Lowe's Companies, Inc., AutoZone, Bank of America, O'Reilly Auto Parts, Macy's, among others. Browse the listings above to see every active employer.
Are there remote or hybrid Sales jobs in Massachusetts?
Yes — 1903 of the 7026 open sales positions offer remote or hybrid work (861 remote, 1042 hybrid).
How do I apply for Sales jobs in Massachusetts?
Each listing links directly to the employer's application page. Apply early — fresh listings get the most recruiter attention in the first two weeks.