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Full-time
bachelor degree
Posted 4d ago
~40 hrs/week
Responsibilities
Manage the implementation and optimization of omni-channel CRM journeys across email, SMS, push, and direct mail using the Zeta Marketing Platform. Ensure accurate campaign execution through rigorous data validation, audience building, and quality assurance testing.
Requirements
Requires a Bachelor's degree and 4-5+ years of experience in lifecycle or CRM marketing with proficiency in SQL and scripting languages like AMPscript or Liquid. Must have deep knowledge of deliverability standards and compliance regulations such as CAN-SPAM, GDPR, and TCPA.
Full job description
Job Description:
Upbound Group
CRM Platform & QC Specialist (onsite in Plano, TX)
Who We Are
Upbound Group, Inc. (NASDAQ: UPBD) is a technology and data-driven leader in accessible and inclusive financial solutions that address the evolving needs and aspirations of underserved customers. The Company’s customer-facing operating units include industry-leading brands such as Acima, Brigit, and Rent-A-Center that facilitate consumer transactions across a wide range of store-based and digital channels, including over 2,300 company branded retail units across the United States, Mexico, and Puerto Rico.
JOB PURPOSE:
The CRM Platform & QC Specialist will effectively manage the implementation and optimization of CRM channels including email, SMS, push, and direct mail. This role blends CRM platform execution with data fluency to drive measurable lifts in engagement, conversion, and retention across channels.
KEY RESPONSIBILITIES:
Configure, execute, and maintain omni‑channel journeys, promotional and transactional campaigns across email, SMS, push, direct mail, and in‑app to deliver timely, personalized and dynamic messages powered by our CDP (Zeta Marketing Platform).
Develop deep knowledge of Rent-A-Center first‑party data and business rules to accurately build, validate, and troubleshoot campaign audiences.
Adhere to customer data governance standards and support responsible use of customer information.
Support CRM execution workflows by preparing audience files, verifying business rules, and coordinating data transfers between marketing platforms.
Validate campaign configuration, audience logic, and deployment setup against business requirements to ensure accurate execution.
Configure and support personalized messaging using templating/scripting (e.g., AMPscript, Liquid) and real-time data; set up, QA, and monitor automations and triggered campaigns.
Ensure campaigns deploy accurately and on time and communicate and troubleshoot with urgency when needed to assist in root cause analysis.
Safeguard deliverability and compliance by managing list hygiene, audience suppressions, and opt-outs. Maintain awareness of SPF/DKIM/DMARC and other deliverability best practices while ensuring adherence to CAN-SPAM, GDPR/CCPA, TCPA, and SMS compliance requirements.
Collaborate cross‑functionally with Product pods, Data Services, Personalization, Legal, and CRM teammates to translate business asks into data requirements and flawless execution.
Continuously improve processes, tooling, and QA to increase speed, quality, and reliability of every launch.
JOB REQUIREMENTS:
Required:
Bachelor’s Degree in related field.
4–5+ years hands‑on lifecycle/CRM/email experience in Digital Advertising and/or Marketing including database marketing in a fast‑paced environment, with strong project management and cross‑functional collaboration skills.
ESP/CRM proficiency (e.g., Zeta Marketing Platform, Salesforce Marketing Cloud, Salesforce Service Cloud, HubSpot) including experience configuring dynamic content and personalization using AMPscript, Liquid, or similar scripting syntax.
SQL for marketing: Demonstrated ability to write, modify, and troubleshoot advanced SQL queries for audience creation, segmentation, data validation, QA, and customer targeting.
Deliverability & compliance know‑how (SPF/DKIM/DMARC; CAN‑SPAM/GDPR/CCPA; TCPA/10DLC for SMS).
Meticulous attention to detail and brand stewardship from build to deployment with a strong focus on quality assurance.
Strong communication, organization, project management, and stakeholder collaboration skills with the ability to manage multiple priorities in a fast-paced environment.
Professional and positive demeanor in all interactions.
This position is in-office (Monday through Friday) in Plano, TX.
Preferred:
Experience orchestrating omni‑channel 1:1 programs and dynamic content across multi‑brand portfolios.
Working knowledge of AI‑assisted workflows for content, QA, or decisioning (with human‑in‑the‑loop controls).
Our mission at Upbound Group, Inc. is to elevate financial opportunity for all. (NASDAQ: UPBD)
At Upbound Group, Inc., we’re dedicated to driving innovation and upward momentum with financial inclusion at our core. Through our platform of products and brands, we offer innovative solutions for millions of customers, as well as our retail partners. Join us in our relentless pursuit to build a better future and to elevate financial opportunity for all.
Our Brands:
Acima Leasing is a technology company that focuses on providing flexible lease-to-own solutions for customers across a wide range of durable goods and retailers. The company has partnered with thousands of retailers to offer its lease-to-own options at the point of sale.
Rent-A-Center specializes in renting furniture, appliances, electronics, and computers to customers with flexible lease-to-own payment options and the option to purchase or return the items at any time. The company has grown rapidly over the years, with 1,930 corporate locations and 400 franchise locations across the United States, Mexico, and Puerto Rico.
For more brands visit www.upbound.com. Upbound Group, Inc. is headquartered in Plano, Texas.
How much do Customer Service & Support jobs in Texas pay?
Based on 4955 listings with disclosed salaries, most customer service & support jobs in Texas pay between $47k–$112k per year. Individual offers vary with seniority, company size, and specialization.
How many Customer Service & Support jobs are open in Texas right now?
There are currently 70,528 open customer service & support positions in Texas listed on Clera. New openings are added daily as companies post roles.
Which companies are hiring for Customer Service & Support roles in Texas?
Companies currently hiring include Domino's, Lowe's Companies, Inc., CVS Health, AutoZone, Starbucks, among others. Browse the listings above to see every active employer.
Are there remote or hybrid Customer Service & Support jobs in Texas?
Yes — 3845 of the 70528 open customer service & support positions offer remote or hybrid work (1877 remote, 1968 hybrid).
How do I apply for Customer Service & Support jobs in Texas?
Each listing links directly to the employer's application page. Apply early — fresh listings get the most recruiter attention in the first two weeks.