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SoFi Tech Solutions
San Francisco, California, United States • On-site
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The Vice President of Segment Strategy & GTM is responsible for defining and executing the global commercial strategy and go-to-market approach for SoFi Technology Solutions. This leader partners with cross-functional teams to identify market opportunities, develop value propositions, and drive long-term business growth.
Candidates must have 15+ years of experience in strategy, go-to-market, or commercial roles within financial services or enterprise technology. A bachelor's degree is required, and deep expertise in market segmentation and executive-level strategic planning is essential.
Employee Applicant Privacy Notice
Welcoming, collaborative and having the opportunity to make an impact - is how our employees describe working here. SoFi Tech Solutions (formerly Galileo Financial Technologies) is a financial technology company that provides innovative and revolutionary software products and services that power some of the world's largest Fintechs. We are the only payments innovator that applies tech and engineering capabilities to empower Fintechs and financial institutions to unleash their full creativity to achieve their most inspired goals. SoFi Tech Solutions leads its industry with superior fraud detection, security, decision-making analytics and regulatory compliance functionality combined with customized, responsive and flexible programs to accelerate the success of all payments companies and solve tomorrow's payments challenges today. We hire energetic and creative employees while providing them the opportunity to excel in their careers and make a difference for our clients. Learn more about us and why we work here at https://tech.sofi.com/careers/.
The Vice President, Segment Strategy & Go-to-Market (GTM) is responsible for defining and executing the global segment strategy and commercial go-to-market approach for SoFi Technology Solutions (STS). This executive partners across Product, Sales, Marketing, Customer Success, Finance, and Operations to identify market opportunities, develop customer-centric strategies, and accelerate business growth.
Reporting to the President of STS, this leader translates market insights into enterprise strategy, ensuring alignment between product investments, commercial priorities, and customer needs. The role also leads strategic planning initiatives that strengthen market positioning, expand customer adoption, and support long-term business growth across the STS portfolio. This leader will be accountable for identifying and developing critical channel relationships, market relevant forums for establishing STS as a credible player in the banking and payments space, and importantly informing our value proposition for each segment.
This executive leads a high-performing strategy and go to market organization while influencing executive decision-making across the business.
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