Director, Global Marketing Operations, Campaign & Licensing
New York, New York, United States · Hybrid
$148k–$199k/yr
Senior+$250M raised
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$148k–$199k/yr
Full-time
bachelor degree
Medical insurance, Vision insurance, Dental insurance, Life insurance, Disability insurance, 401k
Posted 9d ago
~40 hrs/week
Responsibilities
The Director will lead global go-to-market planning and drive operational excellence across marketing and content ecosystems. They are responsible for managing project methodologies, optimizing workflows, and overseeing a team of project managers to ensure timely execution of campaigns.
Requirements
Candidates must have 8-9+ years of experience in marketing operations or project management within creative-driven environments. A bachelor's degree in Marketing, Communications, or Business is required, along with proficiency in project management tools and experience in matrixed organizations.
Full job description
Be part of an iconic story.
At Calvin Klein, we believe in fostering an inclusive and collaborative culture by celebrating different perspectives, backgrounds and beliefs to truly connect with our associates and consumers. Join us and have a meaningful impact on the world – and – endless opportunities to design your future. Immerse yourself in Calvin Klein here! (YouTube, Instagram, TikTok)
The Difference You Will Make:
This role is part of the Global Marketing Operations and Project Management team - a high-performing group that drives structure, efficiency, and focus across Calvin Klein’s Consumer Marketing Organization (CMO) and divisional brand teams. As the engine behind how work is planned and moves cross-functionally, this team ensures alignment, collaboration, and timely execution through agile processes and smart tools - enabling consistent delivery at scale across the full-funnel marketing business.
Position Summary:
The Director, Global Marketing Operations, Campaign & Licensing is a strategic and creative leader responsible for driving operational excellence across Calvin Klein’s global marketing and content ecosystem for brand campaigns and our licensed business. This role owns the development of, and adherence to, seasonal and fiscal Go-To-Market (GTM) planning frameworks for the CMO, aligning teams and driving clarity across a fast-moving, matrixed environment. Leading a team of project managers, you’ll oversee the execution of complex initiatives - shaping project methodologies, optimizing workflows, and scaling tools that support seamless, digital-first delivery. The role is a balance; both hands-on in producing work and managing a team.
Success in this role requires a mix of critical thinking, empathy-driven leadership, and the ability to move fluidly between strategic planning and detailed execution. You’ll bring structure to ambiguity, inspire teams with clear solutions, and influence cross-functional stakeholders through data-backed insights. This is an ideal opportunity for someone who thrives in a global, collaborative environment and is passionate about helping marketing and creative-led teams do their best work.
Primary Responsibilities/Accountabilities of the Job:
Operational & Strategic Leadership
Lead end-to-end GTM planning across seasonal and fiscal calendars - developing frameworks, cross-functional processes and workflows, and holding leaders and teams accountable to decisions and deadlines at each stage of the project or season
Define and evolve project methodologies that meet new and varying business needs - systemize scalable processes, tailoring approaches based on organizational complexity, and enabling adoption through team training
Govern the implementation, optimization, and adoption of key tools and platforms that support operational planning, workflow visibility, and project health dashboards for leadership
In partnership with line manager, contribute to executive leadership meetings with strategic operational insights, reporting, and recommendations to guide decision-making for the CMO
Facilitate and present in senior-level forums and large cross-functional planning sessions, aligning stakeholders on priorities and action plans
Execution & Delivery Oversight
Own the cross-functional organization, coordination, timeline and project planning, and asset development process related to Calvin Klein’s Licensee business, in partnership with a dedicated Licensed Marketing team
Oversee execution and delivery across the portfolio of active projects led by reporting Project Management team - support in managing dependencies, removing roadblocks, and ensuring milestones, decisions, and/or deliverables are met each week
Implement and optimize systems and tools for project efficiency, enabling a digital-first, consumer-centric model for the CMO - ensuring greater transparency, agility to support business pivots, and individual-team accountability and adherence to deadlines
Translate strategic priorities into structured, actionable plans and resourcing approaches, aligning project execution with broader brand and organizational goals
Understand dependencies across functions to bring global 360 campaigns to life - proactively surface risks, streamline decision-making, and mitigate issues to protect timelines, budgets, and creative integrity
Cross-Functional Collaboration & Communication
Serve as a trusted marketing liaison across the wider business with teams including product, legal, finance, VM & store environments, supply, operations, and regional teams - fostering collaboration, visibility, and accountability across a global matrixed environment
Build and maintain strong relationships across all levels and regions, tailoring communication style and approach to the nuances of function including creative teams, operational teams, marketing and strategy, and leadership
Communicate with clarity and precision - translating complex dynamics into clear updates and insights, and articulate solutions to keep the business moving forward
Navigate global, virtual, and co-located environments with cultural fluency and a collaborative mindset that fosters alignment across diverse teams
Team & Resource Management
Lead, coach, and inspire a team of global project managers, cultivating a culture of accountability, adaptability, and performance excellence
Support professional growth through mentorship, clear goal setting, and feedback, ensuring the team is equipped to lead within a fast-paced, high-performance environment
Oversee internal and freelance resource planning to meet evolving business needs, balancing capacity with delivery expectations
Qualifications
8-9+ years of experience in marketing operations, program/project management, or account management roles within creative-driven, fast-paced environments
Demonstrated experience working directly with creative teams - supporting concept-to-delivery workflows across brand, content, and production functions
Proven ability to lead and motivate teams in complex, matrixed organizations, with the confidence and emotional intelligence to navigate senior stakeholders and high-pressure environments
Understanding of the full go-to-market lifecycle - from product development through content creation and global marketing activation
Experience working in or supporting a large, global fashion or lifestyle brand is a plus
Bachelor’s degree in Marketing, Communications, Business, or equivalent work experience
Skilled at managing large-scale, cross-functional initiatives with shifting priorities, competing timelines, and multiple stakeholders across regions
Strong written and verbal communication skills; able to distill complexity, guide cross-functional conversations, and present effectively at the executive level
Proficient in workflow and project management tools such as Wrike, Asana, and Smartsheet, with working knowledge of Box, Figma, Adobe Creative Suite, and digital asset management (DAM) platforms
Skills Required
☒ Obtaining & providing information to others
☒ Explaining policies or practices to others
☒ Influencing others
☒ Negotiating with others to come to agreement
☒ Negotiating with others with long-term strategic importance to the business
☒ Within own Department at PVH
☒ Across Departments at PVH
☒ Across Business Units/Brands at PVH
☒ Outside of PVH
Supervisory/Leadership Responsibilities
Direct Reports
☒ Yes
☐ No
If yes, how many? 3
Overall Impact & Contribution:
Is responsible for the operational plan for the business or function
Problem Solving:
Problems are multi-dimentional and require end to end solutions with human, financial and operational implications
Manage large-scale, complex initiatives with shifting priorities, competing timelines, and multiple stakeholders across regions
Understand dependencies across functions to bring global 360 campaigns to life while continuously optimizing the overall end-to-end process - proactively surface risks, streamline decision-making, and mitigate issues to protect timelines, budgets, and creative integrity
This position is not eligible for sponsorship.
Pay Range:$147,500---$199,200PVH currently provides base salary ranges for all positions-on job advertisements-in the United States based on local requirements. These ranges are based on what PVH reasonably believes that it will pay an associate for their base salary for said position at the time of the posting. Individual compensation will ultimately be determined based on a variety of relevant factors including but-not limited to qualifications, geographic location and other relevant skills. PVH is committed to providing a market-competitive total rewards package to eligible associates, which includes diverse and robust health and insurance benefits to meet the varied needs of our associates and an above-market 401(k) contribution to help our associates save for retirement. We also offer career growth opportunities, empowering our associates to design their future at PVH.Additional Compensation: This role is bonus eligible. This role is equity eligible.
Your Wellbeing is Our Priority
At PVH, we offer competitive, cost-effective, and comprehensive benefit packages. We strive to provide options when it comes to your health, finances, and work-life balance. This includes:
Pay & Insurance: Competitive pay, bonus programs, best in class medical insurance, vision insurance, dental insurance, life insurance, disability insurance, and more.
401(k): An above-market 401(k) contribution to help our eligible associates save for retirement.
Flexible Workplace: Generous company-paid holidays, paid time off, hybrid working arrangements, volunteer opportunities, seasonal hours, and flexible work schedules.
Wellbeing Support: A variety of wellbeing tools and programs such as, Headspace membership, reimbursement for fitness memberships and/or digital meditation subscriptions, and the opportunity to earn up to $200 a year in rewards for exercising and participating in healthy activities.
Care.com Services: Access to services for childcare, elder care, adoption preparation, pet care, plus reimbursement for backup care when your regular plans fall through.
Education Assistance: Receive support for continued education including tuition reimbursement.
Associate Discount: Shop at our company outlets and e-commerce sites at a discount.
Please note, eligibility depends on employment status, location and length of time employed with PVH and our benefits may be subject to change. Applications will be accepted on a rolling basis until the position is filled.
About PVH:
We are brand builders who focus our passion and creativity to build Calvin Klein and TOMMY HILFIGER into the most desirable lifestyle brands in the world and at the same time position PVH as one of the best-performing brand groups in our sector. Guided by our values and enabled by our scale and global reach, we are driving fashion forward for good, as one team with one vision and one plan. That’s the Power of Us, that’s the Power of PVH+.
One of PVH’s greatest strengths is our people. Our collective desire is to create a workplace environment where every individual is valued, and every voice is heard, and we are committed to fostering an inclusive and diverse community of associates with a strong sense of belonging.Learn more about Inclusion & Diversity at PVH here.
PVH Corp. or its subsidiary ("PVH") is an equal opportunity employer and considers all applicants for employment on the basis of their individual capabilities and qualifications without regard to race, ethnicity, color, sex, gender identity or expression, age, religion, national origin, citizenship status, sexual orientation, genetic information, physical or mental disability, military status or any other characteristic protected under federal, state or local law. In addition to complying with all applicable laws, PVH is also committed to ensuring that all current and future PVH associates are compensated solely on job-related factors such as skill, ability, educational background, work quality, experience and potential.
To achieve these goals, across the United States and its territories, PVH prohibits any PVH employee, agent or representative from requesting or otherwise considering any job applicant’s current or prior wages, salary or other compensation information in connection with the hiring process. Accordingly, applicants are asked not to disclose this salary history information to PVH.
Building Calvin Klein and TOMMY HILFIGER into the most desirable lifestyle brands in the world
Offices: 285 Madison Ave, New York, NY 10017, US · 1001 Frontier Road, Bridgewater, New Jersey 08807, US · 501 7th Ave, New York, US · Danzigerkade 165, Amsterdam, North Holland 1013, NL · 1 Wang Yuen Street, Kowloon Bay, Kowloon 999077 , HK
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