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Full-time
bachelor degree, postgraduate degree
Posted 2d ago
Apply by Sep 6
~40 hrs/week
Responsibilities
The role involves establishing global brand strategy for ruminants and leading initiatives to maximize commercial potential and market share. You will coordinate cross-functional commercial activities, manage demand forecasting, and provide strategic guidance for customer engagement campaigns.
Requirements
Candidates must have a bachelor's degree and over 10 years of relevant experience in branding, strategy development, and communications management. An MBA is preferred, along with extensive commercial leadership experience and strong financial analysis skills.
Full job description
Role Description
Establish global brand strategy in alignment with species innovation strategy and asset growth strategies
Lead initiatives that contribute to the commercial success of on market products globally including prioritizing markets and customers to supply, resource, and maximize margin
Lead post-launch global tracking studies, identify opportunities, and maximize commercial potential
Support demand forecasting and documenting assumptions for inline key brands engaging with Strategy, Manufacturing and Commercial colleagues in key markets
Set brand/category ambition and mid to long-term vision
Lead LOE planning for key brands
Coordinate and guide commercial activities to ensure alignment with the global brand strategy, such as Strategic Pricing, KOL activation, GSA & KA strategies, Field Force Effectiveness initiatives, Media, PR, Congresses, and Demand Forecasting and Supply.
Partner with above-market global teams, such as VetOps & Global OR, Global Strategic Accounts, Strategic Pricing & Revenue Management, Learning and Development, Customer Engagement, Digital Platforms, and guide & coordinate the development of required initiatives for key brands
Provide strategic guidance to Customer Engagement Teams to develop 360 Customer Engagement campaigns, assets and content creating a consistent omnichannel customer experience.
Lead internal communication of global portfolio brand strategy
Act as first line for GMS and Regulatory questions for inline key brands
Ensure that the key global portfolio objectives are being achieved and results are delivered
Maintain strong operational relationships with the global commercial leads to ensure that market knowledge is continuously being developed and up to date.
Provide project and program management leadership through prioritizing and overseeing multiple work streams
Education and Experience
Level of education and qualification:
BS /BA and relevant experience required. MBA preferred.
10+ years of related experience and a proven record demonstrating successful branding, strategy development, and communications management.
Excellent knowledge of commercial operations particularly of the animal health industry is desirable
Extensive capabilities as commercial/marketing leader, ideally as Senior marketing role strategic or operationally
P&L and operating budget management
Strong financial analysis skills and proven ability to manage budgets and expenses.
Experience working with cross-functional teams in developing and executing brand strategies, programs, and tactics to achieve and surpass market share and revenue targets.
Demonstrated ability to be a team player and player/coach.
Ability to organize and prioritize multiple projects in a fast-paced, dynamic environment.
Ability to oversee complex, cross-functional projects that require input from many internal and external stakeholders.
Professional experience/capabilities:
Strong analytical thinking, attention to detail, and problem-solving skills.
Strong oral, written, and interpersonal communication skills; strong negotiation/persuasion skills.
Possesses in-depth knowledge and expertise in marketing disciplines; brand management; market research; communications strategy; customer insight; and marketing material development.
Strong computer skills (MS Office and ability to learn Zoetis systems).
Ability to exercise good judgment and make thoughtful, fair decisions based on relevant information.
Ability to interact with/influence peers with confidence and conviction.
Outstanding communicator internally and externally
Proven to produce outstanding results as a leader of teams/projects
Ability to organise and prioritise multiple projects in a fast-paced, dynamic environment
Strong networking skills, builds successful and effective relationships
Full timeRegularColleague
Any unsolicited resumes sent to Zoetis from a third party, such as an Agency recruiter, including unsolicited resumes sent to a Zoetis mailing address, fax machine or email address, directly to Zoetis employees, or to Zoetis resume database will be considered Zoetis property. Zoetis will NOT pay a fee for any placement resulting from the receipt of an unsolicited resume.
Zoetis will consider any candidate for whom an Agency has submitted an unsolicited resume to have been referred by the Agency free of any charges or fees. This includes any Agency that is an approved/engaged vendor but does not have the appropriate approvals to be engaged on a search.
Notice: Zoetis Recruiters will contact candidates via email from an address ending in @zoetis.com and may also initially connect with candidates through LinkedIn, including LinkedIn InMail. Zoetis does not use Gmail, Outlook, Yahoo, or other web-based/generic email domains to communicate about job opportunities, interviews, or offers of employment. If you receive a recruitment-related email message claiming to be from Zoetis that does not come from @zoetis.com, please treat it as suspicious. For your security, do not reply, click links, open attachments, share personal or financial information, or send money in response to unexpected or questionable recruitment communications.
Nurturing our world and humankind by advancing care for animals
Industry
Pharmaceutical Manufacturing
Company size
10,001+ employees
Founded
2013
Headquarters
Parsippany, NJ
LinkedIn followers
639,030
Total funding
$3.6B
The world’s leading animal health company. We’ve been pioneering ways to predict, prevent, detect, and treat animal illness for over 75 years, supporting veterinarians, livestock producers, and pet owners in over 100 countries. We integrate science, R&D, manufacturing and commercial excellence to deliver innovation across animal health solutions.
Community Guidelines:
This page is intended to share how Zoetis is advancing care for animals. We aspire to create a supportive community, but there are guidelines to which posts and comments on this page must adhere.
If your post references a side effect related to any Zoetis product, we may contact you for more information. To monitor the safety of Zoetis products, we advise you to call our Veterinary Medical Information and Product Support Team at 1-888-963-8471; Support Team is available Mon-Fri 9am to 6:30pm ET.
We reserve the right to remove any post/comment that violates LinkedIn Guidelines. Please refrain from posting comments that include:
Medical advice
Vulgarity/profanity/obscene content
Discriminatory/derogatory comments/hate speech
Disinformation
Politics/religion
Personal attacks/ harassment/threats
Promotion of illegal activity
Copyright/trademark infringements
Advertising/self-promotion
Graphic/disturbing imagery
Images/flyers/links/videos with no context/commentary
Spam (repeatedly posting same/similar comments)
Repeated or severe violations may result in content removal and/or the user being muted, removed, or blocked.
Our regular business hours are Mon-Fri 9am to 5pm ET. Zoetis does not endorse and is not responsible for information and opinions shared by community members. The information shared is provided for educational purposes only and is not intended to replace discussions with an animal healthcare professional. Testimonials represent individual experience only and the experiences and opinions of community members may be unique to the speaker. Terms of Use: https://www.zoetis.com/terms-of-use
Offices: 10 Sylvan Way, Parsippany, NJ 07054, US · Mercuriusstraat 20, Zaventem, Flemish Region 1930, BE
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