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Full-time
Posted 20d ago
~40 hrs/week
Remote in Munich, Bavaria, Germany
Responsibilities
You will act as the primary creative lead for major brands, translating generative AI capabilities into practical production workflows. You will also consult with partner leadership and create high-craft content to demonstrate the potential of the Dream Machine model.
Requirements
The role requires senior-level experience in creative production, such as a Creative Technologist or Technical Director, with a strong portfolio of high-craft work. You must possess deep expertise in production pipelines and the ability to operate effectively in ambiguous, fast-moving environments.
Full job description
You'll be Luma's creative lead on the ground with major brands and agencies, turning what our models can do into production workflows they actually use. Sitting between the technology and the craft, you'll shape how top creators work with generative video, and produce high-craft work in Dream Machine yourself as the proof.
These are foundational Forward Deployed Creative roles in the region, so you'll be defining how partner engagement works here rather than following a set playbook. It fits a senior creative who's comfortable shaping the approach as they go and consulting directly with senior partners. If you'd rather execute an established process, this isn't the fit.
What You'll Own
Partner directly with leading brands and creative agencies as their creative and strategic guide to generative AI.
Architect and prototype AI-accelerated production workflows that help partners move faster and raise their storytelling.
Create hands-on, high-craft content in Dream Machine that sets the bar and becomes inspirational case studies.
Consult with partner leadership, translating technical capability into concrete creative and business opportunities.
Work as an on-the-ground extension of Product, Partnership, and Sales, bringing real-world insight back into the roadmap.
Set the tone and the playbook for how the Forward Deployed Creative function engages partners in the region.
First 90 Days
One way the first 90 could unfold.
Days 1–30 — Immerse & Diagnose:Learn Dream Machine and the models deeply, meet priority partners, and understand their pipelines and where generative AI helps most.
Days 30–60 — Ship & Validate:Build a real AI-accelerated workflow with a partner and produce a high-craft case study from it.
Days 60–90 — Scale & Systemize:Turn what works into repeatable boards and playbooks other FDCs and partners can use.
What You Bring
Senior client-facing creative experience (Creative Technologist, Technical Director, or similar) at a top agency, studio, or tech company.
An outstanding portfolio of shipped, high-craft work showing taste, technical skill, and storytelling. A portfolio is required.
Deep expertise in creative production pipelines (VFX, animation, motion graphics, or production) and designing new workflows.
A track record of building new things in ambiguous, fast-moving environments.
Exceptional communication and presentation, able to act as a strategic consultant to senior creative and business leaders.
Genuine enthusiasm for the creative potential of AI.
Nice to Have
Hands-on experience with generative AI creative tools (Midjourney, Runway, Pika, Stable Diffusion).
A public profile as a creator or thought leader in emerging tech or generative art.
Experience at an innovative agency (e.g. Buck, The Mill) or an in-house tech/brand lab (e.g. Google Creative Lab, Apple Marcom).
Note: this body applies to the Forward Deployed Creative roles in Germany (Munich), KSA (Riyadh), and US (LA/NY/SF) — Ashby handles the location per posting.
About Luma: Luma's mission is to build unified general intelligence that can generate, understand, and operate in the physical world. We believe multimodality is critical for intelligence — the next step beyond language models comes from vision. Luma is an equal opportunity employer.
Luma AI’s mission is to build Multimodal AGI: AI that can generate, understand, and operate in the physical world.
We develop multimodal models across video, 3D, and generative media, and ship them in products like Dream Machine to help creators and teams turn ideas into compelling visuals—fast.
Offices: San Francisco Bay Area, CA, US
Machine LearningGenerative MediaGenerative AIand AI VideoGraphic DesignMedia and EntertainmentVirtual RealityArtificial IntelligenceAugmented RealityFoundational AI
How many Sales jobs are open in Munich, Germany right now?
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