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Serve as the primary point of contact for a portfolio of 20+ B2B clients, ensuring digital marketing strategies align with business objectives. Drive revenue growth through upselling and cross-selling while maintaining high client retention and account health.
Requires 4–6 years of agency account management experience and a bachelor's degree. Candidates must demonstrate a strong understanding of digital marketing channels and the ability to manage high-volume client portfolios.
Account Manager
Hybrid | Chicagoland Candidates Only | Reports to Chief Strategy Officer
As an Account Manager at Marcel Digital, you'll serve as the primary point of contact and trusted advisor for a portfolio of B2B clients. You'll manage a book of business spanning mid-market to enterprise firms — typically companies with $10M to $3B in revenue — working directly with their marketing teams to ensure every engagement delivers measurable business outcomes.
You can expect to manage 20 or more active accounts at any given time, requiring sharp organizational skills, the ability to balance competing priorities, and the composure to thrive in a fast-paced agency environment. You'll collaborate closely with Project Managers and cross-functional specialists across SEO, Paid Media, Analytics, UX, and Software Development.
This role is ideal for someone with agency experience who excels at building trusted client relationships, navigating complex business challenges, and managing a high-volume portfolio with professionalism and care.
The expected salary range for this role is $70,000 to $85,000 annually.
Role Description
Client Relationship Management
Serve as the primary relationship manager for your assigned accounts. Build strong, trust-based relationships with client stakeholders — primarily marketing teams — by developing a deep understanding of each client's business, goals, challenges, and competitive landscape. Ensure clients consistently feel supported, informed, and confident in Marcel's partnership.
Strategic Alignment
Ensure that the strategies developed by Marcel's internal specialists are aligned with your clients' business objectives and are being executed consistently. You'll be responsible for communicating strategy clearly to clients — helping them understand the rationale behind recommendations and how they connect to broader business goals. While you'll influence strategic direction and serve as an important checkpoint on strategic decisions, the primary development of channel-level strategy is driven by Marcel's subject matter experts.
Account Leadership
Lead recurring client meetings, quarterly business reviews, and strategic planning discussions. Keep conversations outcome-focused and ensure clients are clear on priorities, progress, and next steps. Maintain a proactive approach to communication and relationship management across a large and active portfolio.
Cross-Functional Collaboration
Partner closely with Project Managers and service delivery teams to ensure client priorities are clearly understood and followed through. Advocate for client interests internally, help remove obstacles, and ensure the right work is being done for the right reasons.
Growth, Upselling & Cross-Selling
Identify and actively pursue opportunities to expand client partnerships through additional services, upsells, and cross-sells. You'll be directly responsible for revenue growth within your accounts — developing business cases, presenting expanded service recommendations, and collaborating with leadership on larger opportunities. Growth is earned through demonstrated value and strong relationships.
Issue Resolution & Escalation
Identify client concerns proactively before they escalate. When challenges arise, coordinate internal resources, guide resolution efforts, and maintain transparent communication with stakeholders throughout. Help clients navigate difficult situations while protecting and strengthening the relationship.
Account Health & Retention
Monitor client satisfaction, engagement levels, and potential risks across your portfolio. Proactively identify red flags and develop action plans to strengthen relationships and support long-term retention. Your success is directly tied to the health and stability of your accounts.
Business Acumen & Financial Awareness
Develop and maintain a strong understanding of how your clients' businesses operate — how they make money, what drives their decisions, and how their marketing goals both align with and differ from their broader business objectives. This is essential for ensuring Marcel's recommendations are grounded in business context and land effectively with client stakeholders. Internally, maintain visibility into account budgets, scopes, and profitability to ensure engagements remain healthy for both clients and Marcel.
Communication & Transparency
Ensure clients and internal teams have clear, consistent visibility into priorities, progress, risks, and opportunities. Foster an environment of trust through honest and proactive communication at every level of the engagement.
Qualifications & Ideal Fit
Success in This Role
Success will be measured by:
Benefits & Culture
Marcel offers a competitive salary, comprehensive benefits, and a flexible, collaborative work environment. You'll have meaningful ownership over a portfolio of B2B client relationships, direct influence over account growth, and the opportunity to help shape long-term business outcomes for both our clients and our agency.
We value curiosity, accountability, transparency, and continuous improvement. If you're passionate about building trusted partnerships, solving business challenges, and thriving in a high-energy agency environment, we'd love to hear from you.
We accelerate enterprise value for B2B organizations.
Marcel Digital is a premier B2B digital marketing and web development agency purpose-built to drive measurable growth, deeper insight, and transformative digital experiences for B2B organizations. As a full-service partner, we combine performance marketing, advanced analytics, and enterprise web development with a relentless focus on business outcomes. Our integrated approach bridges strategic planning with execution, empowering B2B brands to accelerate lead generation, optimize conversion paths, and scale revenue through data-informed decision-making. With over two decades of experience guiding global B2B leaders, Marcel Digital delivers senior-level expertise across SEO, paid media, CRO, UX, analytics, and website development. We are a Google Premier Partner, achieving the highest level of recognition within the Google Partners Program and putting us in the top 3% of all partners. We are also an Umbraco Certified Platinum Partner - the highest tier level available for Umbraco Partners - and HubSpot Solutions Partner.
Offices: 445 W Erie Street, Suite 200, Chicago, IL 60654, US
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