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Full-time
bachelor degree
Posted 23d ago
~40 hrs/week
Responsibilities
Own the end-to-end product roadmap for BNPL Online, focusing on integration, checkout, and widget performance. Drive merchant adoption and growth by translating data and feedback into precise technical requirements for engineering.
Requirements
Requires 3+ years of product management experience with technical depth in APIs and proficiency in SQL. Candidates must be adept at using AI tools for research, prototyping, and documentation to accelerate delivery.
Full job description
About Aplazo
Aplazo is Mexico’s leading “buy now, pay later” platform, giving consumers flexible, transparent payment solutions while helping merchants grow their sales. We’re a fast-growing Series B fintech backed by top global investors, combining technology, data, and design to redefine financial access.
Role's Mission
BNPL Online is how merchants bring Aplazo into their e-commerce checkout—through plugins, custom integrations, and the widget that shows shoppers their payment options. The Product Manager, BNPL Online owns this product end to end: what we build, in what order, and why.
This is an individual contributor role: no direct reports, full ownership of the roadmap and its outcomes. You report directly to the Head of Merchant Success and work daily with Engineering, Merchant Success, and Analytics to move merchants through the funnel that defines this product—Integration, Checkout, Widget, and Merchant Data—and to remove whatever is currently the biggest blocker in that chain.
The standard is not shipped features—it is adoption and merchant outcomes. A plugin that gets installed correctly the first time, a checkout that converts, a widget that merchants trust enough to leave untouched: that is the evidence the roadmap is right.
Key Responsibilities
PRODUCT STRATEGY & ROADMAP
Own the BNPL Online roadmap — prioritize across Integration, Checkout, Widget, and Merchant Data based on where the funnel is actually breaking, not where it's loudest.
Translate merchant and KAM feedback into product requirements — distinguish a one-off request from a pattern worth building for.
Make the hard prioritization calls — and be able to explain, to Engineering and to leadership, why something didn't make the roadmap.
EXECUTION & DELIVERY
Write specs precise enough for engineers to build from without a meeting — and clear enough for a merchant-facing team to explain to a client.
Run the integration and plugin experience like a product, not a project — reduce time-to-integrate and the friction merchants hit before they ever process a transaction.
Own checkout and widget performance — conversion, drop-off, and the experience shoppers actually have at the moment of payment.
DATA & MERCHANT INSIGHT
Use data to find where the funnel leaks — query directly, don't wait for someone else's dashboard to tell you what's happening.
Partner with Merchant Success and KAMs — understand what's blocking adoption at specific merchants and turn it into a roadmap item, not a support ticket.
Define and track the metrics that matter for BNPL Online — integration time, checkout conversion, widget engagement, merchant activation—and know which one is broken this month.
CROSS-FUNCTIONAL LEADERSHIP
Be the credible counterpart to Engineering — understand the technical tradeoffs well enough to have an opinion, not just a wishlist.
Represent BNPL Online to leadership — with a roadmap that's grounded in data and a narrative that connects it to GMV and merchant growth.
AI Expectations for This Role
At Aplazo, AI is not a nice-to-have skill—it's part of how this role operates day to day. The gap between "I have an idea" and "here is a working version" is expected to be small, and AI is how you close it.
Research and diagnosis — use AI to analyze merchant feedback, funnel data, and competitor patterns faster than a manual pass would allow.
Spec and documentation drafting — draft PRDs, specs, and one-pagers with AI assistance, then bring your own judgment to sharpen them—AI drafts, you decide.
Prototyping — use AI coding tools to build a clickable or functional prototype yourself before asking Engineering to scope it.
Data analysis — query and interpret product/funnel data with AI-assisted SQL and analysis, without waiting on a dashboard someone else built.
Judgment stays human — AI accelerates the work; the prioritization calls, the tradeoffs, and the accountability for outcomes remain yours.
Requirements
Must Have
3+ years in product management, ideally owning a merchant-facing, integration-heavy, or checkout/payments product
Comfortable with technical depth—can read API docs, understand integration constraints, and hold a real conversation with Engineering about tradeoffs
SQL proficiency—can query and validate product and funnel data directly
Strong written communication—specs precise enough to build from, narratives clear enough for leadership
Track record of shipping and measuring adoption, not just shipping
Meets the AI expectations for this role daily (see below)—this is expected, not a bonus
Bachelor's degree in a related field (or equivalent demonstrable experience)
Nice to Have
Experience with e-commerce platforms, checkout plugins, or payment integrations (Shopify, VTEX, WooCommerce, custom APIs)
Experience in fintech, BNPL, or payments
Familiarity with the Mexican e-commerce and fintech ecosystem
Experience working directly with a commercial or account management team
Languages
Spanish (native/advanced)
English (advanced)
What Success Looks Like
Time-to-integrate for new merchants has measurably dropped, with a clear, data-backed explanation of why
Checkout conversion and widget engagement are tracked, understood, and have moved in the right direction this cycle
The roadmap is visibly prioritized around funnel evidence—Integration, Checkout, Widget, Merchant Data—not around whoever asked last
Engineering treats this PM as a credible technical counterpart, not someone who needs every requirement re-explained
KAMs and merchants can point to specific product changes that came from their feedback reaching the roadmap
Pro Tip: How do we review your CV? Help us find you!
We filter applications with the help of AI. To ensure your profile is properly evaluated, we recommend describing your experience using the keywords from this job posting.
Personal data collected during the recruitment process will be processed in accordance with the Privacy Notice of Aplaz, S.A. de C.V. (“Aplazo”), available at our Privacy and Policy Notice.
Aplazo does not discriminate on the basis of race, religion, skin color, sex, gender, age, ethnic or national origin, marital status, disability, social or economic status, sexual preferences, or any other condition or characteristic. Selection is based solely on the qualifications and merits of the candidates.
A Buy Now Pay Later company on a mission to unlock financial access, freedom, and opportunity for every Mexican.
Industry
Financial Services
Company size
51-200 employees
Headquarters
Mexico City
LinkedIn followers
25,202
Total funding
$213M
Somos una plataforma que ofrece soluciones de pago "compra ahora, paga después" (Buy Now Pay Later) y herramientas de marketing que permiten a los comercios físicos y digitales la posibilidad de ofrecer a sus usuarios adquirir productos a través de pagos en plazos.
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