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Cebu City, Central Visayas, Philippines · Remote OK
$18k–$32k/mo
Mid level
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Full-time
bachelor degree, professional certificate
Posted 8h ago
~40 hrs/week
Responsibilities
Develop and execute comprehensive digital marketing strategies across SEO, PPC, social media, and email channels to drive brand growth. Monitor campaign performance using data analytics to optimize the customer journey and deliver measurable business results.
Requirements
Requires a bachelor's degree in Marketing or a related field and over 5 years of hands-on experience in multi-channel digital marketing. Proficiency in tools like Google Analytics, Google Ads, and CMS platforms is essential.
Full job description
Job Summary:
We are seeking a versatile Full Stack Digital Marketer to join our team. This role is responsible for developing and executing comprehensive marketing strategies that drive brand visibility, engagement, and growth. The ideal candidate is well-versed in all aspects of digital marketing, from SEO and PPC to social media, content creation, email marketing, analytics, and conversion optimization. As a Full Stack Digital Marketer, you will work collaboratively across departments to design and implement data-driven campaigns that align with business objectives and deliver measurable results.
This position requires a mix of creative and analytical skills to optimize the customer journey, leverage insights, and refine marketing tactics across digital platforms. You should be comfortable with both strategic planning and hands-on execution to contribute to a cohesive and impactful marketing presence.
Responsibilities:
Key Responsibilities:SEO & SEM Strategy and Management:
Develop and Implement SEO & SEM Strategies. Conduct keyword research, optimize website content, and improve search rankings (on-page and off-page). Create and manage paid search campaigns (Google Ads) to drive traffic and conversions. Monitor and analyze traffic and campaign performance using tools like Google Analytics, SEMrush, and Google Search Console. Provide actionable insights to optimize strategies. Perform Website Audits and Technical Improvements: Regularly audit website SEO health and collaborate with development teams to implement technical fixes (site speed, mobile optimization). Content Strategy & Creation: Plan, create, and publish high-quality content (blog posts, social media, videos) aligned with marketing strategies and SEO best practices. Collaborate with creative teams to produce multimedia content and ensure consistency across all platforms. Track content performance (e.g., page views, engagement) and make data-driven improvements to boost visibility and relevance. Social Media and Email Marketing: Develop and execute social media strategies across platforms (Facebook, Instagram, LinkedIn) to engage audiences and grow followers. Create and curate content, collaborate on visual assets, and analyze performance metrics to adjust strategies as needed. Plan and execute targeted email campaigns, including newsletters and drip campaigns, with a focus on lead generation and engagement. Conduct A/B testing and ensure compliance with regulations (CAN-SPAM, GDPR). Integrated Marketing and Client Collaboration: Coordinate multi-channel marketing efforts across digital, print, social media, and events, ensuring cohesive campaign deployment. Collaborate with clients to develop tailored marketing plans, acting as a liaison to ensure successful execution of campaigns. Reporting and Performance Tracking: Create dashboards and prepare monthly reports to monitor the success of marketing initiatives, using insights to drive continuous improvement.
Requirements:
Education and Experience:
Bachelors degree in Marketing, Business, Communications, or a related field (or equivalent experience).
5+ years of experience in digital marketing with hands-on expertise across multiple channels (SEO, PPC, social media, email marketing, content marketing, and analytics). Technical Skills: Proficiency in Google Analytics, Google Ads, and other digital marketing tools. Strong knowledge of SEO best practices, keyword research, and website optimization. Experience with paid advertising platforms (e.g., Google Ads, Facebook Ads Manager) and campaign management. Familiarity with CMS platforms (e.g., WordPress) and CRM software (e.g., HubSpot, Salesforce). Basic HTML/CSS skills and understanding of web development fundamentals. Hands-on experience with A/B testing, conversion rate optimization, and performance tracking. Content and Social Media: Ability to develop, implement, and manage content strategies across channels. Strong understanding of social media platforms, trends, and engagement strategies. Experience in creating compelling content for various audiences and formats (blogs, social media, email). Analytical and Data-Driven: Advanced data analysis skills and the ability to interpret and act on campaign metrics. Familiarity with data visualization and reporting tools (e.g., Google Data Studio, Tableau). Strong attention to detail with an analytical mindset to optimize campaigns for maximum ROI.Project Management: Excellent project management skills with the ability to manage multiple campaigns and deadlines simultaneously. Strong organizational skills, with a proactive approach to campaign planning and execution.Certifications (preferred): Google Analytics Certification, Google Ads Certification, or certifications in digital marketing (e.g., HubSpot, SEMrush, or Hootsuite) are a plus.
Related keywords
SEOSEMPPCGoogle AdsGoogle AnalyticsSEMrushGoogle Search ConsoleWordPressHubSpotSalesforceHTMLCSSA/B TestingConversion Rate OptimizationGoogle Data StudioTableau
Your Outsourced Publishing Solutions for Niche Media
Industry
Book and Periodical Publishing
Company size
51-200 employees
Founded
2012
Headquarters
Cebu, Cebu
LinkedIn followers
2,047
Open Look has built the engine to drive your publishing and media processes to take your business to the next level. The senior management team at Open Look has over 40 combined years of experience in publishing-based settings and knows how to apply outsourcing to match your needs.
As a full-service publishing house, Open Look provides clients with the peace of mind of working with one provider capable of assisting with all functions of their business processes. Our team has the experience to assist clients in all areas of the publishing process, including marketing, publication design, website development and support, telemarketing and sales, printing, distribution, and more.
For more details, please visit our website - www.open-look.com
Our team provides the client with dependable resources, to maximize or improve current processes and efficiency.
Through our experienced ownership and staff based both in the US and overseas, Open Look has the formula to deliver high ROI to our clients.
Offices: Asiatown IT Park, I. Villa Street, Barangay Lahug, Cebu City, 10th Floor, Office 13, Central Block Corporate Tower 1, Cebu, Cebu 6000, PH · 224 West Campbell Road, Suite 428, Richardson, Texas 75080, US
Custom PublishingSales and MarketingWebsite Design and DevelopmentAdministrative ServicesGraphic DesignData Entryand Photo EditingPublishingLead GenerationAdvertising
How many Data & Analytics jobs are open in Cebu City, Philippines right now?
There are currently 22 open data & analytics positions in Cebu City, Philippines listed on Clera. New openings are added daily as companies post roles.
Which companies are hiring for Data & Analytics roles in Cebu City, Philippines?
Companies currently hiring include RealPage, Inc., UnitedHealth Group, CPC - Colder Products Company, Accenture, Trax Technologies, among others. Browse the listings above to see every active employer.
Are there remote or hybrid Data & Analytics jobs in Cebu City, Philippines?
Yes — 2 of the 22 open data & analytics positions offer remote or hybrid work (1 remote, 1 hybrid).
How do I apply for Data & Analytics jobs in Cebu City, Philippines?
Each listing links directly to the employer's application page. Apply early — fresh listings get the most recruiter attention in the first two weeks.