Senior Web Content Strategist / Content Migration Lead
Vancouver, British Columbia, Canada · Remote OK
$75/hr–$95/hr
Senior+
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Vancouver, British Columbia, Canada · Remote Solely
$48k–$65k/yr
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Senior Web Content Strategist / Content Migration Lead
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$75/hr–$95/hr
Contract
Posted 1d ago
Apply by Nov 9
~40 hrs/week
Remote in Canada
Responsibilities
Lead the content strategy and large-scale content audit for a multi-site digital ecosystem. Collaborate with technical and business teams to execute CMS migrations, define content models, and establish governance workflows.
Requirements
Requires 8+ years of experience in web content strategy, specifically leading large-scale audits and CMS migrations. Candidates must possess strong knowledge of information architecture, accessibility standards, and SEO implications in regulated environments.
Full job description
Senior Web Content Strategist / Content Migration Lead
Contract | Remote, Canada | Potential travel within Canada
About the opportunity
Aequilibrium is assembling a senior Canadian team for a potential large-scale digital experience modernization initiative involving multiple public-facing websites and a substantial existing content estate. We are looking for a Senior Web Content Strategist / Content Migration Lead to help transform a large volume of existing content into a simpler, more useful and sustainable digital experience.
This isn't primarily a copywriting role. We're looking for someone who can develop the content strategy, lead a large-scale content audit, and guide content through a CMS migration. The hourly rate for this role is b/w $75/h-$95/h
What you'll do
Lead the content strategy for a multi-site, multi-brand digital ecosystem.
Develop and execute a structured content inventory and audit.
Establish criteria for what content should be retained, consolidated, rewritten, archived or retired.
Work with the Information Architect to improve content hierarchy, taxonomy, metadata and findability.
Define content models and support component-based content design.
Establish standards for plain language, readability, consistency and accessibility.
Help develop content governance, ownership and publishing workflows.
Work with business analysts and technical teams to plan and execute large-scale CMS content migration.
Help identify opportunities for automated versus manual migration.
Support URL mapping, redirects and SEO preservation.
Develop guidance and training for content authors and publishers.
What we're looking for
Strong candidates will have:
8+ years of web content strategy, content design or related experience.
Experience leading large-scale content audits and migrations involving 1,000+ pages.
Experience with CMS migrations/re-platforming, not simply website copywriting.
Experience with complex multi-site or multi-brand organizations.
Experience in government, public sector, higher education, financial services or another regulated environment.
Strong understanding of content design, taxonomy, metadata and information architecture.
Experience with plain-language and accessibility standards.
Understanding of SEO implications of major website migrations.
Ability to work closely with UX, IA, business and technology teams.
Especially valuable: experience leading content strategy for a government/public-sector web modernization involving multiple sites and a major CMS migration.
When applying, please include 2–3 relevant large-scale content transformation or migration projects, including approximate number of pages/sites, your specific role and the CMS/platform involved.
Aequilibrium is a Canadian award-winning technology consulting and implementation services company frequently ranked as one of the Top Five Digital Agencies, Fastest-Growing Tech Companies, Top Exporter, and Best Companies to Work for in BC.
We help progressive companies accelerate the speed to market and reduce delivery risk with digital transformation and innovation so they can become more resilient, differentiate, and grow. We enrich people's lives by crafting remarkable experiences, balancing Human & Digital, Experience & Tech, Craftsmanship & Speed. Winner of multiple VancouverUX awards for digital product design, Aequilibrium provides full-stack Digital Transformation services: Strategy, Experience Design, and Tech.
Our Innovation business unit uses VR, AI, and the Cloud to craft immersive and personalized experiences for collaboration, education, and training. We are remote-first and focus on high-quality delivery by our employees.
We welcome clients (https://aequilibrium.com/) and job applications (https://aequilibrium.com/careers/) from candidates worldwide.
Contact us to be a part of our story!
Offices: 409 Granville Street, 1300, Vancouver, British Columbia V6C 1T1, CA