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Manage the end-to-end execution of influencer campaigns, including talent identification, negotiation, and reporting. Collaborate with cross-functional teams to develop strategic influencer plans and maintain client relationships to grow the influence portfolio.
Requires a minimum of two years of experience in influencer marketing, preferably within regulated categories like beauty. Candidates must demonstrate strong social media trend knowledge and the ability to manage stakeholders in a fast-paced agency environment.
Ogilvy, part of WPP, has been creating impact for brands through iconic, culture-changing, value-driving ideas since the company was founded by David Ogilvy 75 years ago. It builds on that rich legacy through Borderless Creativity – innovating at the intersections of its advertising, public relations, relationship design, consulting, and health capabilities with experts collaborating seamlessly across over 120 offices in nearly 90 countries. Ogilvy currently ranks as the #1 global agency network for creative excellence and effectiveness by WARC, signifying its ability to deliver creative solutions that drive unreasonable impact for clients and communities. Ogilvy is a WPP company (NYSE: WPP). For more information, visit Ogilvy.com, and follow us on LinkedIn, X, Instagram, and Facebook.
WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.
Department : PR & Influence
Location : London
Contract type: 6 - Month Fixed-Term Contract
Full Time/Part time: Full Time
Working Pattern: Hybrid 3:2
Reporting into: Account Director / Business Director
Ogilvy UK has been creating iconic ideas that deliver impact at scale for clients ever since David Ogilvy founded the company in 1948. Ogilvy UK specialises in bringing together brand advertising, customer experience marketing, PR, influence and consulting, all fuelled by Behavioural Science. Our world-class award-winning creative campaigns deliver solutions for clients including Sainsbury’s, Argos, Mondelēz International, Unilever, TK Maxx and Pernod Ricard.
In 2023, Ogilvy UK celebrated their 75th anniversary and was the most awarded agency in Europe. Ogilvy is home to the largest influencer marketing practice globally and hosts the world’s biggest festival of behavioural science and creativity, Nudgestock – now in its 12th year.
The Role:
As an Influence Manager at our agency, you will be an essential part of our influencer proposition, covering the full range of influencer work. At Ogilvy, our influence team are trained and treated as specialists and play a critical role in contributing to the influencer strategy and creative output, recommending objectives, targets, action plans, calendar, and budgets. Your strategic thinking and creativity will help develop best-in-class ongoing influencer programs for our diverse range of clients, integrating them into the overall strategy for owned, earned, and paid channels.
We work with some of the biggest brands in the world and pride ourselves on our high standards and award-winning work. We are part of the PR, Influence and Social Agency and we work in hybrid teams across clients which helps our specialists have a deep understanding of the earned media approach which benefits our creative strategy and client results.
In this role, you will be responsible for the day-to-day running of influencer campaigns, from identification, vetting, negotiation and implementation to overseeing and reporting. You will work collaboratively with media, PR, social, brand activation, digital, and all other stakeholders – internal and external, to deliver exceptional campaigns for our clients. As part of any role in our team your responsibilities will include managing the influencer database, ensuring it is up-to-date, and staying up to date with cultural/social trends and customers' views and attitudes.
We are looking for a self-motivated, action-oriented, and ambitious individual with a positive "can-do" attitude who really understands the landscape and the power and flexibility of influencer campaigns and activations to achieve brand objectives. You will have a keen interest in all things social and be an avid follower of relevant news and trends. You will also have experience in building consistently productive relationships and strong stakeholder management skills. In addition, you should have proven experience in integrating digital and social media into campaign activity.
At Ogilvy, our people are at the heart of what we do: a creative agency that sparks game-changing ideas across culture and business through collaboration, integrity, and a celebration of self-expression.
We believe in building powerful teams with purpose - and we relentlessly curate transformative initiatives that make our commitment to fairness, and equity a reality.
Our ultimate mission is to leave a positive impact on the world, creating a better future for all, while supporting and uplifting the global communities we serve. This is central to our mantra of Borderless Creativity.
Ogilvy is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
If you need any assistance seeking a job opportunity, or if you need reasonable accommodation with the application process, please contact us at [email protected]. Please note that this contact is only for candidates who are requesting accommodation. Emails for other purposes, including application status requests, will not receive a response.
Ogilvy has been creating impact for brands through iconic, culture-changing, value-driving ideas since the company was founded by David Ogilvy 75 years ago. We build on that rich legacy through Borderless Creativity – innovating at the intersections of its advertising, public relations, relationship design, consulting, and health capabilities with experts collaborating seamlessly across over 120 offices in nearly 90 countries. We are proud to currently rank as the #1 global agency network for creative excellence and effectiveness by WARC, signifying our ability to deliver creative solutions that drive unreasonable impact for clients and communities.
Offices: 175 Greenwich St, New York, NY 10007, US · 517A Wellington Street West, Toronto, Ontario M5V 1G1, CA · Maqeen Tower, 11th Floor Salam Street, Abu Dhabi, AE · Rizkallah and Boutros Bldg 8th floor Metropolitan Roundabout Sin El Fil, Beirut, LB · Al Reem Tower 11th floor West Bay Al Dafna, Doha, QA
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