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Cairo, Cairo, Egypt · On-site
Senior$117M raised
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Full-time
bachelor degree
Posted 1d ago
~40 hrs/week
Responsibilities
The Brand Manager is responsible for developing and implementing marketing plans to achieve market share objectives while managing the annual A&P budget. They will lead creative and media agencies, analyze market data, and coordinate with sales and medical teams to drive brand growth.
Requirements
Candidates must hold a bachelor degree in Business Administration or a related field with a focus on marketing. The role requires 3 to 4 years of experience in brand management, preferably within an FMCG or OTC environment.
Full job description
Welcome to Haleon. We’re a purpose-driven, world-class consumer company putting everyday health in the hands of millions. In just three years since our launch, we’ve grown, evolved and are now entering an exciting new chapter – one filled with bold ambitions and enormous opportunity.
Our trusted portfolio of brands – including Sensodyne®, Panadol®, Advil®, Voltaren®, Theraflu®, Otrivin®, and Centrum® – lead in resilient and growing categories. What sets us apart is our unique blend of deep human understanding and trusted science.
Now it’s time to fully realise the full potential of our business and our people. We do this through our Win as One strategy. It puts our purpose – to deliver better everyday health with humanity – at the heart of everything we do. It unites us, inspires us, and challenges us to be better every day, driven by our agile, performance-focused culture.
Job Purpose:
To develop and implement marketing plans for assigned products within allocated budget in accordance with marketing strategies to achieve market share objectives
Job Related Experience:
Take full responsibility for the preparation and execution of all brand activities. Coordinate and align all strategic functions towards growth strategy and plans
Supporting the preparation and managing Business Plan, Annual A&P Budget and Communication / Media Plan/detailing plans/detailing/expert plans.
Create local activation calendars to be executed to attain growth priorities in sales & shares
Executing patient and market researches for in depth understanding; analyzing and evaluating the results and transforming the outcomes into strategies &actions
Implementing action plan by tracking brand performance and monitoring market dynamics by reviewing and analyzing IMS, Nielsen Retail Audit, SOV data and Monthly Sales Reviews
Leading creative, media, PR and digital agencies through marketing strategies •
Working closely with Sales Team and conducting market visits and analyzing the necessary improvement priorities and development areas
Supporting all kinds of national and regional congresses working closely with the expert team and working closely with the medical detailing manager and giving support for building relationships with external experts, key stakeholders and developing a plan to communicate and collaborate appropriately
Manage brand A&P budget to ensure no over/underspend
Why you?
Qualifications & Skills:
Bachelor degree of Business Administration or business management with marketing focus or equivalent
3 to 4 years in Brand Management
Experience in B2C marketing preferably within an FMCG environment &/or OTC experience.
Cross functional experience is also preferable.
Ability to work across teams to achieve business and organizational objectives
Strong analytical skills and business acumen
Ability to work effectively and influence stakeholders to drive business agenda effectively.
Job Posting End Date
2026-08-18
Equal Opportunities
Haleon are committed to mobilising our purpose in a way that represents the diverse consumers and communities who rely on our brands every day. It guides us in creating an inclusive culture, where different backgrounds and views are valued and respected – all in support of understanding and best serving the needs of our consumers and unleashing the full potential of our people. It’s important to us that Haleon is a place where all our employees feel they truly belong.
During the application process, we may ask you to share some personal information, which is entirely voluntary. This information ensures we meet certain regulatory and reporting obligations and supports the development, refinement, and execution of our inclusion and belonging programmes that are open to all Haleon employees.
The personal information you provide will be kept confidential, used only for legitimate business purposes, and will never be used in making any employment decisions, including hiring decisions.
Adjustment or Accommodations Request
If you require a reasonable adjustment or accommodation or other assistance to apply for a job at Haleon at any stage of the application process, please let your recruiter know by providing them with a description of specific adjustments you are requesting. We’ll provide all reasonable adjustments to support you throughout the recruitment process and treat all information you provide us in confidence.
Note to candidates
The Haleon recruitment team will contact you using a Haleon email account (@haleon.com). If you are not sure whether the email you received is from Haleon, please get in touch.
Delivering better everyday health with our superior brands from Sensodyne to Centrum. Made using trusted ingredients and backed by science, our products are recommended by healthcare professionals. #WeAreHaleon 💚
Offices: London, GB
Consumer Goods and Consumer HealthConsumerHealth CareFood and BeverageMedical
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