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Sign up with Clera and we'll reach out the moment a role actually fits you — no more spraying applications into the void.
$105k–$120k/yr
Full-time
Medical coverage, Dental coverage, Vision coverage, 401(k) plan, Profit sharing, 15 vacation days
Posted 35d ago
Apply by Sep 30
~40 hrs/week
Responsibilities
Lead the strategic direction for Bacardi brands by developing 360 activation plans and collaborative communication frameworks. Manage the creative process and campaign briefs while coordinating with inter-agency teams to deliver award-winning campaigns.
Requirements
Requires at least six years of experience in PR, advertising, or creative services, including two years in a leadership role. Must have a proven track record in luxury, lifestyle, or entertainment industries and experience managing budgets exceeding $1M.
Full job description
About Us Established in 1984, Nike Communications is a female-founded creative communications firm specializing in the marketing of prestige brands. We create meaningful connections between some of the world’s most iconic brands and their audiences by utilizing diverse perspectives to develop culturally relevant client campaigns. We believe differences fuel the creative spirit; that by embracing diverse perspectives and cultures, innovation can flourish, and creativity will shine through in each story we tell.
DEI Statement Differences fuel the creative spirit.
At Nike Communications, we recognize that diversity, equity, and inclusion are critical components to our success, and we are deeply committed to creating a workplace that values and supports the unique talents and perspectives of every individual. We are passionate about building an agency that truly reflects the diversity of our world, and we firmly believe that fostering a culture of inclusivity and equity is a fundamental responsibility shared by everyone within our agency.
More About the Role Join our Spirits team as a New York-based Strategy Director! You will be leading strategy for Bacardi Brands such as Bacardi Rum, Grey Goose and St-Germain and building communications plans across markets and working with inter-agency teams to deliver best in class and award winning campaigns.
Responsibilities
Client Leadership: Leads the spirits portfolio accounts through key 360 activation, campaign and program planning throughout the year; Work with account and inter-agency teams "IAT" (including collaborating with the brand's creative, media, social and experiential events teams) to deliver holistic and collaborative strategies that deliver a clear communications framework, insights, narrative, and beyond to set the brand and our key activations up for success. Experience in building a clear, concise, and sharp yet dynamic presentation narrative and flow. Keen eye for detail and determining when a plan or presentation is "client ready"
Campaign Brief Management: Lead and direct the internal team on briefing and planning process across global brands, serving as a first line of defense including receiving briefs from clients, digesting the materials and what's needed from the team, setting up the framework, identify clear cultural insights, and approach for the plan and building a cohesive strategic approach from the start
Brand Positioning: Define compelling key messaging and storytelling tracks to ensure positioning comes to life effectively; develop communications frameworks and strategies in partnerships with creative and media agencies
Own Industry, Cultural, Creative and Competitor Landscape: Conduct and understand competitive positioning research and leverages these insights to identify opportunities and develop sound business strategies that are fed into planning.
Team and Project Management: Lead the framework and deck set up for all planning in order to free up account teams focus on creative ideation. Ensure plans don't fall behind on deadlines and ideas are always fresh
Lead the Creative Process: Drive the creative brainstorm process with internal account teams when planning starts; internalize all briefs and share key insights and consumer points with the account team so they can focus on creative ideation. Internal teams will lead and support on creative ideation, but a clear understanding and experience in ideas and strategies that are compelling, dynamic, and culturally relevant is key.
Approach Flexibility: Adjust way of working based on client contacts and account team members
Qualifications
Professional Experience: Brings at least six years of full-time experience in PR, advertising or Creative services, with at least two years of experience in a leadership role in creative brief response
Passion & Industry Knowledge: Genuine enthusiasm and in-depth knowledge of Luxury, Lifestyle and/or Entertainment industries, with a proven track record of delivering impactful large scale public relations campaigns. Priority verticals include Fashion, Music, Sports, Arts and Culture.
Project Manager: At least two years of experience collaborating with multiple cross functional teams across multiple accounts and inter-agency teams and leading projects internally, and also as a lead communicator with clients. Responsive and strong organizational skills in multitasking various workstreams
Leadership & Activation Management: Exemplifies proficiency in team management and developing strategiest for activations/programs exceeding a budget of $1M+, showcasing adept organizational skills and strategic resource allocation.
Travel Flexibility: Embraces opportunities to travel for work-related events or meetings, allowing for engagement and collaboration across diverse settings.
Communication Skills: Exceptional written, verbal, and interpersonal communication skills, as well as a comfort in communicating with global brand executives. Understands when a process or next step is unclear, able to ask clients and IAT the right questions or challenge a brand on deliverables if expectations are no clear or reasonable.
Commitment to Diversity, Equity and Inclusion: Embodies the values of diversity, equity, and inclusion; demonstrates self-awareness, cultural competency, and the ability to work with people from diverse cultures and backgrounds.
Adaptability: Ability to thrive in a dynamic workplace, showcasing adaptability and resilience.
The salary range is $105,000 - $120,000 annually.
Benefits
Health Benefits: Options for medical coverage through UnitedHealthcare, and Dental and Vision coverage through Principal
Financial Security: Contribute to 401(k) plan for retirement with the potential agency contribution via year-end profit sharing
Time Off: Enjoy 15 vacation days, with an extra day off on your birthday month
Holiday Closure: Agency closed between Christmas and New Years for a well-deserved break, as well as 10 other holidays throughout the calendar year
Summer Flexibility: Summer Fridays offer shorter work hours from Memorial Day to Labor Day
Phone Expenses: Receive a business line, or have your personal phone number covered on our agency plan
Family Support: Benefit from 12 weeks of paid parental leave and formal policies to support working parents
Technology: Company provided laptop and accessories, along with IT support
Bonuses: Potential for discretionary end-of-year bonuses
Agency Bonding: Engage in happy hours and our annual agency-wide offsite for camaraderie and celebration
Emphasis on DEI: A variety of specialized employee resource groups, DEI programming and other initiatives
Nike Communications, Inc. provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.
Nike Communications, Inc. is committed to providing access, equal opportunity, and reasonable accommodations for individuals with disabilities in employment, its services, programs, and activities.
We are a full-service communications agency behind some of the world’s most revered and iconic brands. Independently owned since 1984, we have built our reputation on the power of storytelling—crafting strategic and creative communications, media narratives, juxtaposed with cultural-shifting digital campaigns, partnerships, and experiences that create legacy and connect brands with audiences that matter most.
Offices: 75 Broad Street, New York, NY 10004, US
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How much do Creative & Media jobs in New York, NY pay?
Based on 4701 listings with disclosed salaries, most creative & media jobs in New York, NY pay between $65k–$165k per year. Individual offers vary with seniority, company size, and specialization.
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There are currently 5,746 open creative & media positions in New York, NY listed on Clera. New openings are added daily as companies post roles.
Which companies are hiring for Creative & Media roles in New York, NY?
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