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Mumbai City, Maharashtra, India · On-site
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Lead and strengthen strategic relationships with a major global media agency to drive revenue through branding and performance marketing solutions. Manage annual incentive deals, trading agreements, and the adoption of new ad tech properties across the West region.
Requires 15–18 years of experience in digital media or ad tech with a proven track record of closing complex, large-scale commercial deals. Must possess deep knowledge of the agency ecosystem, programmatic landscapes, and data-driven measurement frameworks.
We are looking for a seasoned Senior Director to lead and strengthen our relationships with a leading media agency for West region. This role sits at the intersection of branding, performance marketing, and ad tech, and requires a strategic leader who can drive revenue through deep agency partnerships, innovative solutions, and strong digital market understanding.
JioStar's Entertainment Ads Agency Partnerships team connects India's largest media agencies / marketers to hundreds of millions of consumers across the country's most-watched premium entertainment streaming properties. We sit at the intersection of content, culture, and commerce — responsible for building the revenue engine that turns audience scale into measurable business outcomes for brands and agencies alike. Our mandate spans the full agency ecosystem: from national trading conversations to bespoke content-led brand integrations. We operate with the urgency of a challenger and the credibility of a market leader. If you understand what it takes to move large budgets and build enduring agency partnerships in a rapidly evolving media landscape, this is your seat at the table.
Own and manage relationships with predominantly one large global agency network.
Build and maintain strong connections with senior stakeholders, central trading teams, and key decision-makers
Act as the primary point of contact for strategic discussions and partnership growth
Lead negotiations and closure of annual incentive deals and trading agreements
Drive revenue growth through both branding and performance-led solutions
Identify upsell and cross-sell opportunities across agency portfolios
Provide consultative support to agencies on digital strategy, media planning, and campaign optimization
Position the organization as a preferred partner through thought leadership and insights
Educate agencies on content offerings, ad formats, and platform capabilities
Drive adoption of new ad properties, innovations, and emerging solutions in the ad tech ecosystem
Stay updated on industry trends, competitive landscape, and evolving agency dynamics
Bring actionable insights to internal teams to refine go-to-market strategies
Work closely with sales, product, marketing, and ad operations teams to deliver integrated solutions
Ensure seamless execution of campaigns and partnerships
Deep understanding of the agency ecosystem, including how national trading, investment, and planning decisions are structured and influenced at the group level.
Demonstrated ability to structure and close complex, multi-crore commercial deals, including volume partnerships, strategic integrations, and bespoke commercial constructs, beyond relationship management.
Strong command over audience narratives, media measurement, attribution frameworks, and data-led selling, with the ability to translate analytics into compelling commercial opportunities.
Concise, compelling, and confident communicator, capable of presenting complex propositions effectively across large-format industry forums as well as senior stakeholder discussions.
Proven ability to lead, inspire, and develop high-performing commercial teams, while operating effectively with senior agency and client leadership.
High comfort navigating ambiguity, organizational complexity, and fast-evolving market dynamics, with a proactive approach towards risk management, stakeholder alignment, and pipeline governance.
15–18 years of experience in digital media, ad tech, or agency-facing roles
Strong understanding of:
Branding and performance marketing ecosystems
Digital media planning and buying
Ad tech platforms and programmatic landscape
Proven track record of managing and growing agency relationships
Experience in negotiating large-scale deals and partnerships
Strong network within mid-tier agency ecosystem
Excellent communication, presentation, and stakeholder management skills
Strategic thinker with a solution-oriented mindset
Experience working with Top publishers In digital sector across Branding & Performance domain
Exposure to data-driven marketing and measurement frameworks
Ability to influence senior stakeholders and drive long-term partnerships
Perched firmly at the nucleus of spellbinding content and innovative technology, JioStar is a leading global media & entertainment company that is reimagining the way audiences consume entertainment and sports. Its television network and steaming service together reach more than 750 million viewers every week, igniting the dreams and aspirations of hundreds of millions of people across geographies.
JioStar is an equal opportunity employer. The company values diversity and its mission is to create a workplace where everyone can bring their authentic selves to work. The company ensures that the work environment is free from any discrimination against persons with disabilities, gender, gender identity and any other characteristics or status that is legally protected.
JioStar brings content, sports, and innovation to 800M+ viewers across TV and Streaming every week.
Perched firmly at the nucleus of spellbinding content and innovative technology, JioStar is a leading global media & entertainment company that is reimagining the way audiences consume entertainment and sports. Its television network and streaming service together reach more than 800 million viewers every week, igniting the dreams and aspirations of hundreds of millions of people across geographies.
View all jobs at JioStar
