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Full-time
Competitive salary, Flexible working options, People-first leave initiatives, Access to support centre with in-house restaurant, State-of-the-art wellness centre with free gym and holistic health services, Subsidised onsite childcare centre
Posted 46d ago
~40 hrs/week
Responsibilities
The Country Brand Manager is responsible for driving the end-to-end performance, sales growth, and profitability of the Cotton On brand within the market. This includes leading the country trading strategy and managing a multi-functional team to ensure a consistent and compelling customer experience across retail channels.
Requirements
Candidates must have senior leadership experience in retail or fashion with a proven track record of managing large multi-site teams and delivering commercial outcomes. Strong financial acumen and experience leading organizational transformation in fast-paced environments are required.
Full job description
ABOUT US
Born in Australia, loved around the world.
At Cotton On, we know good style goes well beyond what's in your wardrobe. We’re here to inspire, spark joy and bolster self-expression and creativity. We want our community to feel seen, heard and celebrated, and as a brand, we want to use our voice to make a positive difference in people's lives.
We’re playfully rebellious and always optimistic. Join our world and let's do good things together.
ABOUT THE ROLE
The Country Brand Manager is accountable for driving the end-to-end performance of the Cotton On brand across the market, delivering sustainable sales growth, profitability and an exceptional customer experience.
This role leads the development and execution of the brand country trading strategy, ensuring strong alignment to global brand direction while tailoring execution to local market opportunities. With accountability of commercial performance, operations and customer experience, the Country Brand Manager ensures consistent and compelling brand delivery across our retail channel. Partnering closely with the Brand Managers for Cotton On Body and Cotton On Kids to ensure the customer experience aligned across all stores but enhancing the experience for our core Cotton On Customer in our Cotton On and Cotton ON Mega stores.
Leading a multi-functional team, you will foster a high-performance culture built on accountability, collaboration and innovation. You will balance strategic leadership with disciplined execution, bringing clarity, pace and focus to decision-making in a fast-moving environment.
As a senior leader, you will also act as a champion for change—driving continuous improvement and delivering better outcomes for our customers and our teams at every touch point.
EXPERIENCE
Senior leadership experience within retail, fashion or consumer-led environments
Proven track record leading large, multi-site teams and delivering strong commercial outcomes
Deep understanding of retail operations, trading, merchandising and customer experience
Demonstrated success developing and executing strategic business plans
Experience in fast-paced, high-growth environments
Strong financial acumen, with accountability for budgets and profitability
Experience leading transformation and organisational change initiatives
CAPABILITY
Inspiring leader with a strong track record of building high-performing teams
Commercially astute with a strategic, customer-first mindset
Confident decision-maker, balancing data insights with intuition
Exceptional stakeholder engagement and influencing skills
Able to lead through ambiguity, driving clarity and momentum
Strong problem-solving and operational planning capability
Highly collaborative, with a focus on building trusted relationship
MINDSET
Passion for retail, customer experience and team development
Resilient, adaptable and outcomes-focused
Energised by growth, pace and continuous improvement
BENEFITS
Competitive salary
Flexible working options & people-first leave initiatives
Access to our world-class Support Centre, with an in-house restaurant & state-of-the-art wellness centre featuring free gym & holistic health services
Subsidised onsite childcare centre
50% off our Brands | Cotton On, Cotton On Body, Cotton On Kids, Rubi Shoes, Typo, Factorie & Supre
24/7 Wellness support – mental health, relationships, family + more
Local & Global career growth
Discounts for you & your family – medical, travel, financial + more
Performance & Peak incentives to reward + recognise our team
Returnity - Paid program for new parents heading back to work
Bring your dog to work
Recognition, team connection moments & more!
Cotton On’s purpose is to make a positive difference in people’s lives. Born in Australia, Cotton On is a global fashion and lifestyle retailer with eight brands across 22 countries and 1,500 stores. Powered by 20,000 team members, who together with our customers, are making a positive impact through one life-changing Foundation. Taking their Aussie lifestyle to the world and delivering Good along the way, Cotton On brands offer youthful fashion and lifestyle products across women's, men’s, kids, body, accessories and stationery.
We are proud of our diverse global workforce of 20,000 team members from countless nationalities, and we strongly welcome and encourage individuals of all backgrounds to apply with us.
We are focused on bringing more voices, experiences and backgrounds to our workforce as we drive diverse and inclusive outcomes for our team and our customers.
If you have any individual needs in order to fully participate in the recruitment process, please contact us at [email protected] so we may support you in completing the job application process.
Keeping it real since '91, delivering Good along the way.
Industry
Retail
Company size
10,001+ employees
Founded
1991
Headquarters
Geelong, Australia
LinkedIn followers
151,089
Our purpose has always been to make a positive difference in people’s lives, and our team and customers are at the heart of this.
We started in 1988, with our first ‘shop’ being the boot of a Ford Bronco parked at The Beckley Market in Geelong, Australia. Inside? A stack of denim jackets; it was the start of something big.
Our vision is to take our eight Aussie lifestyle brands to the world, delivering Good along the way. And we know that our responsibility goes far beyond selling great products. We work to prioritise people and the planet, while making products our customers love, ones that we can all be proud of.
We’re a diverse bunch from all around the world who love to think big. We live for a challenge and give anything a go. We work hard and pride ourselves on creating an environment free from hierarchy and ego. One that promotes creativity and self-expression, allowing our team to do what they do best. We look after our people 24/7 – not just when they’re at work, but outside of it too. Since day one, our team members have been like great mates to us – and you look after your mates. We support and empower our team members to be the healthiest versions of themselves. And we keep it real, always.
We’re customer-obsessed in everything we do, and believe us when we say the obsession is real!
When you join our team, you’re part of something bigger – you’re here to be inspired, to learn, to do the right thing, and above all else, to make a positive difference.
20,000 people. 8 brands. 20 countries. 1,300 stores (and counting) and one life-changing Foundation. That's Cotton On Group.
Offices: 14 Shepherd Court, Geelong, Australia 3215, AU · 400 N Brand Blvd, Level 6, Glendale, California 91203, US · B:Hive, Smales Farm, 74 Taharoto Road, Auckland, AUK 0622, NZ · 111 Somerset Road, #09, 23-28, Orchard, 238164, SG · LP 9 Waterfall Logistics Precinct, Cnr Bridal Veil Road and ext 77 Howick Avenue, Waterfall City, 2090, ZA