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Own and optimize SEM Marketing Landing Pages by leading a cross-functional team to improve conversion rates. Manage the full product lifecycle from hypothesis and A/B testing to technical implementation and performance analysis.
Requires 3-5+ years of product management experience in B2C tech, e-commerce, or travel. Must possess strong analytical skills, experience with agile delivery, and a bachelor's degree in Computer Science, Business, or a related field.
KAYAK/momondo, part of Booking Holdings (NASDAQ: BKNG), is a leading travel search engine. With billions of queries across our platforms, we help people find their perfect flight, stay, rental car and vacation package. We’re also transforming business travel with a new corporate travel solution, KAYAK for Business.
As an employee of KAYAK, you will be part of a travel company that operates a portfolio of global metasearch brands including momondo, Cheapflights and HotelsCombined, among others. From start-up to industry leader, innovation is in our DNA and every employee has an opportunity to make their mark. Our focus is on building the best travel search engine to make it easier for everyone to experience the world.
KAYAK is seeking a Product Manager, Marketing to own and optimize our SEM Marketing Landing Pages—the critical first touchpoint for millions of travelers finding their perfect trip through search marketing. In this fixed-term role (12-18 months), you will bridge marketing performance with user experience, driving measurable improvements through rigorous experimentation and data-driven optimization.
As Product Manager for SEM Landing Pages, you will lead a cross-functional team including Engineering, Design, SEO, and Performance Marketing to develop, test, and iterate on landing page experiences that convert. You will own the hypothesis-to-insight pipeline: identifying opportunities, designing A/B tests, analyzing results, and translating findings into actionable product improvements. This role requires both strategic thinking and hands-on execution, as you'll need to balance long-term vision with the discipline of rapid testing and learning.
This position requires you to commute to our Berlin office 3 times a week.
Own the SEM landing page product roadmap, prioritizing features and experiments based on conversion impact, user experience, and alignment with marketing objectives
Design and execute a continuous testing program, developing hypotheses, running A/B and multivariate tests, and driving statistically rigorous analysis to inform product decisions
Lead cross-functional collaboration with Engineering (who build the pages), SEO (for organic/paid alignment), Design (for user experience), and Performance Marketing (for campaign strategy and goals)
Manage the full product lifecycle for landing page features, from initial concept and user research through technical requirements, sprint planning, launch, and post-launch measurement
Analyze performance data using SQL, analytics tools, and testing platforms to identify friction points, growth opportunities, and winning variations
Champion the user perspective while balancing business goals, ensuring landing pages deliver value to travelers while meeting marketing efficiency targets
Communicate insights and progress to product leadership and marketing stakeholders, translating test results into strategic recommendations
Drive continuous improvement through iterative testing, performance monitoring, and a relentless focus on conversion rate optimization
Have 3-5+ years of hands-on experience in product management, preferably in a B2C tech, e-commerce, or travel company.
Possess a proven ability to independently manage and ship product features in an agile environment.
Have demonstrated experience owning product features from concept to launch, including managing a backlog and working with engineering squads.
Maintain strong analytical skills, with experience in A/B testing and data analysis to drive strategic decisions.
Have excellent communication and collaboration skills, with the ability to build consensus across technical and non-technical teams.
Bring a strong sense of user empathy and a passion for building products that solve real-world traveler problems.
Hold a Bachelor’s degree in Computer Science, Business, or a related field, or have equivalent hands-on professional experience.
Thrive in a high-ownership environment where you can take initiative and move projects forward with minimal supervision.
Company-wide week off a year - the whole team fully recharges (and returns without a pile-up of work!)
No meeting Fridays
Paid volunteer time
Focus on your career growth:
Leadership development
Access to thousands of on-demand e-learnings
Travel Discounts
Employee Resource Groups
6 weeks paid vacation + a day off for your birthday
Free lunch 2 days per week
Pension plan contributions
Public transportation subsidies
Bike leasing program
Monthly social events, Thursday happy hours, sports teams
An awesome office in Friedrichshain, Berlin
At KAYAK, we want everyone to have the space to grow, share ideas and do great work. That’s why we’re focused on hiring the best talent from all walks of life and experiences, supporting them well and making sure no one feels like they have to fit a mold to belong here.
Need any adjustments for the interview, application or on the job? No problem - just give us a heads-up. We’ve got you.
#LI-AS1
We are a leading travel search engine.
At KAYAK, we help millions of travelers around the globe make confident travel decisions. We are a leading travel search engine. KAYAK searches other sites to show travelers the information they need to find the right flights, hotels, rental cars and vacation packages. And because we aim to help travelers explore the world more confidently, we’re always on the lookout for ways to make travel planning and trip management easier – offering up a variety of tools and features such as KAYAK Trips, Explore, Price Forecast and our constantly evolving app and A.I. innovations. KAYAK is part of a global network that includes our sister brand OpenTable, as well as a portfolio of travel metasearch brands including Swoodoo, checkfelix, momondo, Cheapflights, Mundi and HotelsCombined. Collectively, we’re uniquely equipped to help people experience the world through travel and dining. KAYAK is part of Booking Holdings Inc. and operates sites in more than 70 countries and territories. KAYAK will never request payment(s) from its candidates for open positions. If you have ever been contacted about a job at KAYAK by phone/Whatsapp or email, and have been asked to provide a Credit Card, wire transfer or crypto payment, please be aware that KAYAK is not associated with this outreach. If you receive a suspicious request regarding a career opportunity at KAYAK, please report it to us. To find out more, visit KAYAK.com.
Offices: 1266 E Main St, 700R, Stamford, Connecticut 06902, US · Brastos St. 15, Kaunas, Trakai LT-47183, LT · 300 Baker Ave Ext, Concord, MA 01742, US · Fraumünsterstrasse 16, Zurich, 8001, CH · Straße der Pariser Kommune 8, Berlin, 10243, DE
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