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Full-time
Hybrid working environment, Opportunity to make a real difference, Diverse team, High-growth environment
Posted 4d ago
~40 hrs/week
Responsibilities
The Senior Key Account Manager will drive growth and distribution for Modern Trade accounts in Thailand by managing end-to-end account execution and strategic planning. They will collaborate with cross-functional teams to ensure sales targets are met while optimizing on-shelf availability and promotional performance.
Requirements
Candidates must have 3 to 10 years of experience in FMCG sales or Modern Trade key account management with a proven track record in the Thai market. Strong negotiation, analytical, and stakeholder management skills are essential for this hands-on, strategic role.
Full job description
Hello. We’re Blood.
Our purpose is to revolutionize periods.
Who are we?
Blood is a challenger brand in the period care space. We exist to challenge taboos, push boundaries, and help people with periods to bleed unapologetically. Our focus on deeply understanding our users drives our innovation in creating products that are both high performing, and better for their bodies and skin.
Blood is the creator of the world’s first Sanitary Pad made from Corn, and is the parent brand of MenstruHeat (menstrual cramp relief).
We’re scaling fast across Southeast Asia with our core markets in Indonesia, Malaysia, Singapore and our newest market, Thailand. Selling online and across more than 9,000 retail stores - making more than 12 million periods better so far.
Today was good. Tomorrow will bleed better.
Who we’re looking for / The role
We’re looking for a Senior Key Account Executive / Key Account Manager (KAM) to play a critical role in driving the growth of Blood in Modern Trade Thailand.
This role sits at the heart of our commercial engine in one of our newest and highest-potential markets. You will grow key Modern Trade accounts end-to-end, drive sell-out through strong execution, and work closely with Country leadership to scale our footprint sustainably.
Because Thailand is an early-stage market for Blood, you won't just be managing accounts, you'll be helping build them. You will be both hands-on and strategic, equally comfortable running day-to-day account execution as you are shaping mid-term account plans and opening new doors. This is a high-impact role with clear visibility, accountability, and room to grow into a market leadership position as the Thailand business scales.
\nWhat you will do
1. Key Account Ownership & Revenue Growth (55 to 60%)
Own and manage assigned Modern Trade key accounts as the primary point of contact
Drive sales growth, distribution expansion, and velocity uplift across accounts, categories, and SKUs
Develop, plan, and execute rolling 6 to 12 month A&P / BTL plans (promotions, displays, activations) in partnership with retailers
Track and manage sales actuals vs forecast vs budget at account, category, and SKU level
Lead negotiations on promo mechanics, displays, pricing support, and retailer programs to achieve win-win outcomes
Monitor sell-out performance, promo uplift, and ROI, using data to inform future plans
Ensure strong on-shelf availability (OSA) by working closely with sales ops, supply chain, trade marketing, and retailers
2. Distribution Expansion & New Listings (15 to 20%)
Drive new SKU listings and door expansion within existing Modern Trade partners
Support and execute new account/channel openings in Thailand, ensuring strong in-store launches and early velocity
Build structured account expansion plans aligned with portfolio priorities and channel strategy
3. Execution Excellence & Cross-functional Leadership (15 to 20%)
Work closely with Trade Marketing and Merchandising to ensure:
Displays, POSMs, and promo price tags are executed on time and in full
Store-level execution meets agreed standards
Collaborate with Marketing on brand campaigns, GWPs, contests, and in-store storytelling
Partner with Supply Chain & Finance on:
S&OP demand planning
Order fulfilment
Debit note, TTA, and claims reconciliation
4. Commercial Rigor (5 to 10%)
Act as a commercial voice within the Thailand sales team
Support in maintaining account hygiene, negotiation quality, and execution discipline
Identify risks early (OSA, distribution gaps, underperforming SKUs, retailer friction) and proactively propose solutions
Contribute to broader Modern Trade strategy discussions and continuous improvement of sales processes
What you should have
3 - 10 years of experience in FMCG sales, Modern Trade key account management, or commercial roles
Proven track record managing Modern Trade retailers in Thailand
Hands-on experience in promo planning, display negotiations, and sell-out management
Excellent negotiation, communication, and stakeholder management skills
A teachable/coachable spirit - this is critical because you will be pulling the biggest levers of Blood’s growth
Organized & highly analytical self-starter who can manage multiple projects and figure out complex problems without a lot of oversight
Fast learner and a team player, while being detail-oriented
Good written and verbal communication skills
\n
Make a difference - As a fast-growing consumer start-up, joining us is both an opportunity to make a real difference in the lives of millions of women, as well as experience unique learnings first-hand as we scale up
Great team - We have a diverse team across Asia-Pacific where you will get to work alongside bright and driven individuals with proven experience in high-growth environments in both startups and MNCs alike.
Strong backing - We are funded and backed by top angel investors in SE-Asia.
Working flexibility - We believe in a hybrid working environment, where our team can benefit from the best advantages of working from home, working from office, and anywhere in between.
Skin-first, high-performance personal care across SEA & India. Blood for periods, No Days Off for babies.
Industry
Personal Care Product Manufacturing
Company size
51-200 employees
Founded
2014
Headquarters
Singapore, Central Region
LinkedIn followers
29,634
Total funding
$4M
Hello, we're Blood. And to us, periods are deeply personal.
That's why we're obsessed with creating the products we want to see in the world, and for ourselves. High-performance, skin-first period care made from corn-based material: hypoallergenic, 3x drier than cotton, and biodegradable.
Blood is a #1-rated sanitary pad brand on key marketplaces in Singapore, Malaysia & Indonesia.
4.9★ from 194,000+ reviews, across 9,000+ retail doors and direct-to-consumer.
Now we're bringing the same skin-first, high-performance thinking to parenthood with our sister brand, No Days Off, better diapers built for the real, relentless joy of raising kids. One team, two brands, one belief: the everyday essentials our bodies live in should feel better, work harder, and be kinder to skin and planet.
We're a team that ships fast, obsesses over customers, and hands people real ownership. We're growing across Southeast Asia & India and hiring across the company >> check our Jobs tab or reach out.
Everything's gonna bleed all right.
Offices: 40 Jalan Pemimpin, #04-06A, Singapore, Central Region 577185, SG · Gedung HSW Lt. 3, Jl. KH. Mas Mansyur No. 19, RT 009/RW 006, Karet Tengsin, Tanah Abang, Kota Adm., Level 3, Jakarta, DKI Jakarta 10220, ID · No. 512, Block F, Phileo Damansara, 1, Jalan 16/11, Pusat Perdagangan Phileo Damansara, No. 512, Block F, Kuala Lumpur, Selangor 46350, MY · 12A Floor, Siam Tower Unit B1/B2, Room 1229 989 Rama I Road Pathumwan, Bangkok, 10330, TH · 5th Floor, Trifecta Adatto 21 ITPL, Garudachar Palya Mahadevapura, Bangalore, Karnataka 560048, IN
Retail and DistributionResearch and DevelopmentE-commerceConsumer Productsand FMCGE-CommerceAppsRetailWellnessPersonal Health
How many Sales jobs are open in Bangkok, Thailand right now?
There are currently 741 open sales positions in Bangkok, Thailand listed on Clera. New openings are added daily as companies post roles.
Which companies are hiring for Sales roles in Bangkok, Thailand?
Companies currently hiring include Marriott International Hotels, Inc., UOB, Minor Hotels, Abbott, AIS, among others. Browse the listings above to see every active employer.
Are there remote or hybrid Sales jobs in Bangkok, Thailand?
Yes — 170 of the 741 open sales positions offer remote or hybrid work (20 remote, 150 hybrid).
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