At GREY, part of WPP, we create Famously Effective ideas that move people, business, and the world forward – harnessing the power of creativity to solve business problems – for the world’s most influential brands. Our co…
Skills: Storytelling, Public Speaking, New Business Presentations, Oncology Expertise, Brand Strategy
At GREY, part of WPP, we create Famously Effective ideas that move people, business, and the world forward – harnessing the power of creativity to solve business problems – for the world’s most influential brands. Our co…
Skills: Project Management, Time Management, Organization, Prioritization, Communication
At GREY, part of WPP, we create Famously Effective ideas that move people, business, and the world forward – harnessing the power of creativity to solve business problems – for the world’s most influential brands. Our co…
Skills: Project Management, Time Management, Organization, Prioritization, Budget Management
About DAVID DAVID is a global creative boutique founded in 2012, with offices in Miami, New York, Madrid, Buenos Aires, São Paulo, and Bogotá. The network of agencies – which is a part of WPP and Ogilvy's global creative…
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OGILVY HEALTH: WE INSPIRE PEOPLE AND BRANDS TO IMPACT THE WORLD Guided by this vision, Ogilvy Health, part of WPP, combines borderless creativity, scientific precision and cultural fluency to build healthcare’s most infl…
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New York, New York, United States · Hybrid
$100k–$230k/yr
Senior+
OGILVY HEALTH: WE INSPIRE PEOPLE AND BRANDS TO IMPACT THE WORLD Guided by this vision, Ogilvy Health, part of WPP, combines borderless creativity, scientific precision and cultural fluency to build healthcare’s most infl…
Vice President, Account Group Supervisor, Ogilvy Health
New York, New York, United States · Hybrid
$100k–$230k/yr
Senior+
About Ogilvy Ogilvy, part of WPP, has been creating impact for brands through iconic, culture-changing, value-driving ideas since the company was founded by David Ogilvy 75 years ago. It builds on that rich legacy throug…
About Ogilvy Ogilvy, part of WPP, has been creating impact for brands through iconic, culture-changing, value-driving ideas since the company was founded by David Ogilvy 75 years ago. It builds on that rich legacy throug…
About Ogilvy Ogilvy, part of WPP, has been creating impact for brands through iconic, culture-changing, value-driving ideas since the company was founded by David Ogilvy 75 years ago. It builds on that rich legacy throug…
About Ogilvy Ogilvy, part of WPP, has been creating impact for brands through iconic, culture-changing, value-driving ideas since the company was founded by David Ogilvy 75 years ago. It builds on that rich legacy throug…
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$75k–$180k/yr
Full-time
Competitive Benefits Package
Posted 4d ago
~40 hrs/week
Responsibilities
The Associate Planning Director serves as the strategic lead for small accounts and support for larger integrated accounts, translating market and audience insights into actionable brand strategies. They are responsible for leading new business pitches and managing the quality of strategic and creative products produced by the brand team.
Requirements
Candidates need 6-8 years of experience in advertising or a related industry with deep expertise in oncology. Proficiency in storytelling, public speaking, and leading new business presentations and workshops is required.
Full job description
At GREY, part of WPP, we create Famously Effective ideas that move people, business, and the world forward – harnessing the power of creativity to solve business problems – for the world’s most influential brands. Our core values – creativity, unity, empathy, and service – power the work we do in each of our 25+ studios across six continents.
About WPP
WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.
POSITION OVERVIEW
We believe that planning is the key to delivering Famously Effective work for our clients. Planning for us is the catalyst that will ignite a brand’s trajectory. This is based on the relentless quest to understand what matters in people’s lives as well as an unwavering passion to uncover deep insights within the business/brand that can increase relevancy and engagement.
The Associate Planning Director is responsible for serving as strategic lead on one or two small accounts and strategic support on larger, integrated accounts. You will be responsible for leading smaller new business opportunities, with some autonomy. Additionally, you are responsible for understanding our clients’ specific markets, competition, and target audience insights, translating those insights into actionable brand strategy. You will ensure the Planning team works in a continuous effort to develop a strategic skill sets to uncover the most compelling insights in which to differentiate a brand in a compelling perspective, constantly pushing to make Famously Effective work.
KEY RESPONSIBILITIES:
Lead one or two client relationships (these may be within the same client organization). You work as a consultant with clients to provide them with clear, strategic advice
Partner with other agency departments leads to ensure strategic thinking is incorporated in all aspects of the agency’s work
Leads the strategic component of new business pitches
Serves as lead team member of the brand team on the businesses they are directly responsible for, ultimately assuring the quality of the strategic and creative products the team produces
Develop an immersive understanding of your brand’s market dynamics, customer mindset, competitive environment, brand goals, and industry trends to deliver insights that will inspire creative teams and develop a meaning marketing impact for our clients.
Own and command client relationships at the most senior levels.
Develop strategic deliverables that include, but are not limited to competitive analysis, brand positioning, creative core idea, market research synthesis, creative brief, workshops, and brand plans
Uncover key customer market insights as the basis for strategies and communication, which change perceptions and influence behavior to create a competitive advantage
Lead brand and creative strategy development including positioning, targeting, and creative brief that will inspire great creative
Craft well written insight strategy presentations for new and existing business with an ability to analyze, reflect, distill and story-tell
Develop, direct and evaluate quantitative and qualitative research that answers key questions and provides fodder for insight identification
Manage and mentor the team to foster engagement through learning and development, leading to career growth at all levels
Contribute to the overall agency culture through exemplary modeling of our core values
Work cross-functionally within the agency to ensure the successful and innovative execution of approved strategies
Serve as a thought leader and subject matter expert within the agency, with clients, and within the industry at large
WHAT YOU WILL NEED:
Skilled in storytelling and public speaking
Experienced in leading new business presentations and workshops
6-8 years of experience in advertising or related industry
Deep expertise in oncology
HCP Expertise
WHO YOU ARE:
Creative: Putting together two things to create a third thing no one’s ever seen before
Productive: Acting on ideas to make things happen and get stuff done
Collaborative: Focused on the greater good versus personal gain
Adaptable: Ready and able to embrace change
The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, click here for more details.
Pay Range
$75,000—$180,000 USD
We believe great work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach including required in-office days. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
GREY is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
If you need any assistance seeking a job opportunity, or if you need reasonable accommodation with the application process, please contact us at [email protected]. Please note that this contact is only for candidates who are requesting accommodation. Emails for other purposes, including application status requests, will not receive a response.
Please be aware of the possibility of recruiting fraud. GREY does not conduct interviews via instant messaging platforms and will never request personal financial information such as bank account numbers, credit card information, or payment of any kind during the hiring process. All legitimate communication will come from an official @GREY.com email address. If you suspect fraudulent activity, please report it to us immediately. Stay vigilant and protect your personal information.