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Select “I’m Interested” to be directed to the agency to learn about available job opportunities. Be advised this not a job posting and you are not submitting an application.
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The Manager leads the Digital Commerce communications function by translating strategy into operational plans across CRM and web channels for international markets. They drive cross-functional alignment with various teams to ensure communications are integrated, commercially relevant, and optimized for guest engagement and revenue performance.
Candidates must have a Bachelor's degree and 8–10 years of progressive experience in digital marketing, CRM, or ecommerce communications. Proficiency in enterprise martech stacks like Adobe Marketing Cloud and strong leadership skills in a matrixed environment are required.
Journey with us! Combine your career goals and sense of adventure by joining our incredible team of employees at Royal Caribbean Group. We are proud to offer a competitive compensation and benefits package, and excellent career development opportunities, each offering unique ways to explore the world.
We are proud to be the vacation-industry leader with global brands — including Royal Caribbean International, Celebrity Cruises and Silversea Cruises — the most innovative fleet and private destinations, and the best people. Together, we are dedicated to turning the vacation of a lifetime into a lifetime of vacations for our guests.
This position will be working onsite from Miami.
Position Summary:
The Manager, Customer and Lifecycle Marketing leads the Digital Commerce communications function, converting strategy into action across CRM and web channels for international markets. This role drives cross-functional alignment and collaborates with a team of channel managers responsible for executing CRM and web programs across the full prospect, pre-cruise, and post-cruise guest journey. This role is responsible for translating communications strategy into operational plans, driving initiative delivery across channel teams, and ensuring all CRM and web programs are aligned to commercial priorities, grounded in data, and consistently optimized for guest engagement and revenue performance across international markets.
The Manager, Ecommerce Communication Strategy drives cross-functional alignment with Tech & Development, international market leads, business intelligence, paid media, creative, and commercial teams to ensure communications are integrated and commercially aligned across all markets. This position reports to the Director, Digital Commerce & Experience.
Essential Duties and Responsibilities:
Qualifications, Knowledge and Skills:
We know there's a lot to consider. As you go through the application process, our recruiters will be glad to provide guidance, and more relevant details to answer any additional questions. Thank you again for your interest in Royal Caribbean Group. We'll hope to see you onboard soon!
No immigration sponsorship is offered.
Agency and Third-Party Submissions: Please note this is a direct search by the Company, and applications through agencies and other third parties will not be accepted, nor will fees be paid for unsolicited resumes. Any unsolicited resumes will be considered the Company's property.
It is the policy of the Company to ensure equal employment and promotion opportunity to qualified candidates without discrimination or harassment on the basis of race, color, religion, sex, age, national origin, disability, sexual orientation, sexuality, gender identity or expression, marital status, or any other characteristic protected by law. Royal Caribbean Group and each of its subsidiaries prohibit and will not tolerate discrimination or harassment.
At Royal Caribbean Group, we deliver unforgettable vacations to guests who trust us with life’s greatest moments. We build the best ships, and even better careers, all while doing the right thing. We are passionate. We are innovative. We are unstoppable. We open the world to our employees. Your journey is our journey — chart your own course. Journey with us! Our culture: What sets the Group apart is the multicultural environment we create with employees from over 126 countries. We cultivate a workplace where employees feel they can be themselves, are appreciated because of their differences and are empowered to become part of the fabric of the Group. We have been repeatedly recognized by the Ethisphere Institute as one of the World’s Most Ethical Companies. For us, it’s a simple three-word phrase: Make good choices. Our employees have a commitment to compliance, doing the right thing and integrity. Our brands: Royal Caribbean Group (NYSE: RCL) is a cruise vacation company comprised of three award-winning global brands: Royal Caribbean, Celebrity Cruises, and Silversea. Royal Caribbean Group is also a 50% owner of a joint venture that operates TUI Cruises and Hapag-Lloyd Cruises. Together, our brands operate a global fleet traveling to more than 800 destinations worldwide. Our promise: We deliver the best vacation experiences, responsibly. Every one of our values and actions flows from this promise. To operate the safest ships on the seas. To protect the oceans we sail. To put people and communities first in everything we do. Link to the careers page: https://careers.royalcaribbeangroup.com/
Offices: Royal Caribbean Group 1050 Caribbean Way Miami, Miami, Florida 2312, US
