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Full-time
Posted 40d ago
~40 hrs/week
Responsibilities
Develop and execute monthly content strategies while managing detailed content calendars across multiple platforms. Collaborate with cross-functional teams to produce high-impact content and analyze performance metrics to optimize future campaigns.
Requirements
Requires proven experience in social media strategy, content writing, or digital marketing with a strong portfolio. Candidates must be proficient in content planning tools and AI-powered productivity software with an analytical mindset.
Full job description
Summary:
As a Social Media Strategist & Content Writer, you will play a pivotal role in shaping and executing dynamic digital content strategies that drive brand visibility, audience engagement, and measurable client growth. This position requires a creative, data-informed approach to content development and social media management, ensuring alignment with brand voice and business objectives. You will collaborate closely with cross-functional teams to deliver cohesive, high-impact campaigns across multiple platforms. Your work will directly influence brand perception, audience reach, and campaign performance, making you a key contributor to long-term digital success.
Responsibilities:
Develop and implement monthly content strategies aligned with client goals and audience insights.
Create and manage detailed content calendars to ensure timely, consistent publishing.
Write compelling, platform-specific copy for social media, blogs, websites, and marketing campaigns.
Collaborate with designers and video editors to produce integrated, visually engaging content.
Conduct ongoing research on industry trends, competitor activity, and audience behavior.
Monitor key performance metrics, analyze engagement data, and optimize content for improved results.
Ensure all content maintains brand consistency in tone, style, and messaging.
Leverage AI-powered tools to enhance content creation efficiency and scalability.
Requirements
Requirements:
Proven experience in social media strategy, content writing, or digital marketing.
Strong writing skills with a portfolio showcasing diverse content types (blogs, captions, campaign copy).
Proficiency in content planning tools (e.g., Trello, Asana, Notion) and social media management platforms (e.g., Hootsuite, Buffer).
Familiarity with AI writing and productivity tools (e.g., Jasper, Copy.ai, Grammarly).
Analytical mindset with the ability to interpret engagement data and adjust strategies accordingly.
Excellent communication and collaboration skills for working with cross-functional teams.
Ability to manage multiple projects and meet deadlines in a fast-paced environment.
Related keywords
Social media marketerContent strategistDigital contentBrand visibilityAudience engagementContent calendarCopywritingMarketing campaignsIndustry trendsPerformance metricsEngagement dataAI-powered toolsJasperCopy.aiGrammarlyTrello
Find Your Place. Chart Your Course.
Launch Your Career.
Industry
Education
Company size
51-200 employees
Founded
2014
Headquarters
Watsonville, CA
LinkedIn followers
4,988
Total funding
$170K
The Digital NEST CONNECTS youth to a skill-building community that TRANSFORMS them into professionals who can CREATE successful careers, innovative solutions, and prosperous communities.
Modeled after successful technology companies such as Google and Facebook, the Digital NEST Technology Workforce Development Center is a hip, cool, and colorful spot that will inspire its youth and young adult members to be creative, innovative, and self-sufficient. The Digital NEST strengthens our community by preparing young people to be technology leaders in Santa Cruz County and beyond.
Offices: Watsonville, CA 95076, US · 318 Union St, Building B, Watsonville, California 95076, US · 210 Salinas St, Salinas, California 93901, US · 7365 Monterey St, UNIT 203 Gilroy, CA 95020, US · 1012 11th St, Modesto, California 95354, US