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Full-time
Posted 22d ago
~40 hrs/week
Responsibilities
The Area Business Manager is responsible for achieving sales targets and driving brand growth through effective team leadership and KOL development. They oversee field officer productivity, manage distributor relationships, and implement marketing programs to expand market coverage.
Requirements
Candidates should have experience in pharmaceutical sales with a preference for prior first-line management and MNC experience. Strong leadership, analytical, and communication skills are required to manage team performance and business processes.
Full job description
Principal Tasks & Responsibilities
Sales & Business Achievement
Achieve monthly and annual sales targets for the area. Drive brand-wise target achievement, especially for focus/thrust brands. Ensure each FO achieves territory targets and maximize team productivity. Improve business hygiene by minimizing returns and expiries. Ensure accurate forecasting for smooth product availability and distribution. Coordinate with distributors/C&F for effective supply management. Ensure timely collection and achievement of receivable targets.
Customer & KOL Development
Develop and manage brand-specific core customers and KOLs. Ensure team maintains Dr Call Average of 12 and minimum 95% MCR coverage. Strengthen relationships with KOLs through regular personal visits. Track KOL contribution and implement corrective actions where required. Support strategic alliance programs to maximize ROI from key accounts.
Product & Market Development
Identify core customers for each key product and enhance their contribution. Monitor product performance and address business gaps proactively. Expand market coverage and identify new growth opportunities.
Team Leadership & Development
Lead, coach, and motivate Field Officers to improve in-clinic effectiveness. Conduct joint field work to enhance product knowledge and selling skills. Ensure right customer, right product, and right frequency approach. Maintain discipline in business processes and reporting systems. Drive teamwork, engagement, and retention within the team. Plan manpower requirements and fill vacancies in a timely manner.
Marketing Program Implementation
Ensure effective execution of CMEs, symposiums, camps, and marketing initiatives. Prepare actionable plans during cycle meetings to improve brand performance. Track team productivity and compliance through Phyzii. Implement local strategies under guidance of senior management.
Reporting & Administration
Ensure timely and accurate reporting in Phyzii (self & team). Maintain and monitor primary & secondary sales records. Periodic updating of MCR, chemist, and institution lists as per HO guidelines. Ensure effective Daily Work Planning (DWP) and monitoring via control tools (STP, TP, etc.).
Candidate Profile
Experience in pharmaceutical sales; prior First Line Management experience preferred. Strong process orientation; MNC experience is an advantage. Good interpersonal, analytical, and leadership skills. Strong communication, execution capability, and attention to detail.
Key Competencies
Territory & Business Planning Team Leadership & Performance Management
Sales Target Achievement
KOL & Key Account Management Ethical Compliance & Process Discipline
Related keywords
Pharmaceutical SalesFirst Line ManagementKOLMCR CoveragePhyziiCMESymposiumsPrimary SalesSecondary SalesDaily Work PlanningSTPTPBusiness HygieneROIKey AccountsMarket Coverage
Founded by Shri I.A. Modi, Cadila Pharmaceuticals Ltd. is one of the largest privately held pharmaceutical companies in India, headquartered at Ahmedabad, in the State of Gujarat. Over the last seven decades, the company has been developing and manufacturing pharmaceutical products in India and selling and distributing these in over hundred other countries around the world.
Focused strongly on Innovation and Research, the company is present in more than forty-five therapeutic areas spread across twelve specialities, including cardiovascular, gastrointestinal, analgesics, haematinics, anti-infectives and antibiotics, respiratory agents, antidiabetics and immunologicals.
At Cadila Pharmaceuticals, Research and Development is at the core of all its initiatives, be it Biotechnology, APIs, Formulations, Plant Tissue Culture or Phytochemistry.
More than 300 scientists in its various Research and Development setups reinforce the competitiveness of research in the therapeutic areas which have high unmet medical needs.
Cadila Pharmaceuticals Excellence in manufacturing facilities is central to Cadila Pharmaceuticals. The company’s formulations manufacturing plant at Dholka near Ahmedabad, Gujarat is spread over hundred acres of land. This state-of-the- art facility is not only impressive in size, but is also USFDA approved.
The second formulations manufacturing facility is located at Samba in Jammu and Kashmir. The facility meets most of the stringent quality standards across the globe to produce tablets, capsules, soft and hard gelatin capsules, liquids and orals.
Two Active Pharmaceutical Ingredient (API) manufacturing units at Ankleshwar, Gujarat manufacture a wide range of APIs and intermediates including many USFDA-certified products.
The company has strong foothold in the African continent through its formulation manufacturing facility at Addis Ababa in Ethiopia.
For more information visit: https://www.cadilapharma.com/