About Vibes Vibes is reinventing the messaging ecosystem. You probably get dozens of brand communications every day — most of them aren't interesting, don't make you love the brand more, or improve the service you receiv…
Skills: Demand generation, B2B SaaS, HubSpot, Google Ads, LinkedIn Ads
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SUPERVISOR, TECHNICAL SERVICES (OFFICE OF ECONOMIC DEVELOPMENT) ACTIVELY RECRUITED
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$108k–$119k/yr
Mid level$1M raised
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The Senior Manager will own the end-to-end demand generation strategy, including pipeline targets, campaign architecture, and program execution. They will collaborate with sales and marketing teams to drive lead volume and optimize account-based marketing efforts.
Requirements
Candidates must have 6–10 years of hands-on demand generation experience, with at least 4 years in a B2B environment. Proficiency in marketing automation platforms like HubSpot and experience managing paid media campaigns are required.
Full job description
About Vibes
Vibes is reinventing the messaging ecosystem. You probably get dozens of brand communications every day — most of them aren't interesting, don't make you love the brand more, or improve the service you receive. That's about to change. RCS is an exciting new messaging channel that delivers the richness of an app through the ubiquity of your phone's native messaging — no download required.
Vibes has been shaping mobile engagement since the advent of text messaging, routing billions of messages per month and guiding innovation across the industry. We hold one of only four coveted Tier-1 DCA spots for RCS — which means we're not just watching this shift happen, we're driving it. If you want to be part of a team building the next era of brand-to-consumer communication, this is the place.
To learn more, visit www.vibes.com.
About the Role
This is a high-ownership, high-visibility role for a Demand Gen practitioner who wants to lead the practice for a growth stage SaaS company. Reporting directly to the VP of Marketing, you'll own strategy and execution end-to-end — from campaign architecture and pipeline targets to day-to-day program delivery. This person will be an individual contributor with autonomy to create the strategy and drive results, a direct line to senior leadership, and the opportunity to build something that matters at a company on the edge of a major market shift.
We're looking for someone who's been a standout executor and is ready to take on a larger role — someone who wants to own outcomes, not just tasks. You'll shape how Vibes goes to market, influence pipeline directly, and contribute to an exciting growth story.
What You'll Own
Strategy & Pipeline
Own quarterly and annual MQL and pipeline targets — and drive the strategy to hit them
Lead target account selection and ABM program design in close partnership with sales and marketing teammates
Maintain a continuous focus on improving pipeline conversion metrics, qualified lead volume, and account targeting effectiveness
Track and report on program performance, making data-driven recommendations to the VP of Marketing and broader leadership team
Stay current on Demand Gen trends in an AI-first, agent-led world and translate insights into actionable adjustments for Vibes
Campaign Execution
Serve as the hands-on owner of marketing campaign execution across paid advertising (Google, LinkedIn), email, SEO/SEM, webinars, and content syndication
Build and manage automated nurture programs and one-off campaigns in HubSpot, including writing the emails yourself
Launch campaigns, landing pages, and new resources on the Vibes website; learn and use Webflow for hands-on website management as part of a small, nimble team
Lead relationships with external consultants supporting SEM, SEO, and content syndication
Collaboration & Stakeholder Management
Partner closely with sales AEs on demand generation strategies, target account selection, and daily execution
Build strong working relationships with internal stakeholders, external partners, and agency vendors
Represent demand gen in cross-functional planning conversations with clear data and well-reasoned points of view
What You Bring
6–10 years of hands-on, strategic & tactical demand generation experience — 4+ years in B2B required, B2B SaaS experience strongly preferred
Demonstrated ownership of MQL and pipeline targets, with a track record of building and optimizing programs inside a marketing automation platform (HubSpot strongly preferred; Marketo or Pardot also relevant)
Hands-on experience managing paid media campaigns across Google Ads and LinkedIn, including budget management and performance optimization
Data fluency: you're comfortable in dashboards, can build a performance report, and make decisions from metrics — not gut alone
ABM experience or strong familiarity with account-based strategies and sales-marketing alignment in a B2B context
Strong written communication skills
Demonstrated ability to identify and solve problems proactively
Confident making recommendations and selling through your ideas
Working knowledge of SEO/SEM fundamentals and experience managing agency or consultant relationships in those areas
AI-literate: you understand how AI tools are reshaping demand gen and are actively incorporating them into your workflow
Highly organized and self-directed — you manage multiple programs without dropping balls, and you flag issues early
Comfortable in a lean environment where you wear multiple hats, move fast, and figure things out
Nice to Have
Experience with Webflow or a comparable CMS
Familiarity with content syndication platforms (e.g., Bombora, TechTarget, Integrate)
Background in martech, mobile, or messaging industries
Our Core Values
At Vibes, how we work is as important as what we build. We operate by six principles:
Respect, honesty, and integrity for all stakeholders
Always be learning
Relentless focus on the customer
Never be satisfied
Create value
Seek accountability and ownership
Compensation & Benefits
The base salary range for this role is $130,000–$150,000 annually, depending on experience. Vibes offers a full benefits package including competitive equity, medical/dental/vision coverage, short- and long-term disability, life insurance, 11 paid holidays, flexible vacation, commuter benefits, 401(k) with company match, and paid parental leave.
Equal Opportunity
Vibes is proud to be an Equal Opportunity Employer and provides equal employment opportunities to all employees and applicants regardless of race, color, religion, gender, gender identity, age, national origin, disability, parental or pregnancy status, marriage and civil partnership, sexual orientation, veteran status, or any other characteristic protected by law. Reasonable accommodations will be made to meet the requirements of the Americans with Disabilities Act and will be provided as requested by candidates taking part in all aspects of the selection process.
Vibes’ mobile-first platform creates personal, revenue-driving and long-term mobile engagement between consumers and the world-class brands they love. Industry leaders like Chipotle, Kohl’s and Polo Ralph Lauren use Vibes to grow customer relationships with relevant, high-volume mobile messaging and mobile wallet marketing on a global scale. Vibes enables marketers to seamlessly connect with their customers using a data-rich and API-packed solution that beautifully optimizes and unifies their SMS, MMS, RCS and Mobile Wallet campaigns.
Offices: 300 W. Adams St.,, 7th Floor, Chicago, IL 60606, US
SMSMMSMobile WalletPush NotificationsUnified Mobile EngagementSMS & MMS AggregationMessagingMarketing Softwareand Mobile MarketingPersonalization
Based on 2646 listings with disclosed salaries, most technology jobs in Chicago, IL pay between $82k–$202k per year. Individual offers vary with seniority, company size, and specialization.
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