Senior Coordinator, Global Marketing Strategy (Seasonal)
New York, New York, United States · On-site
$3k–$3k/wk
Mid level$600M raised
The Senior Coordinator, Global Marketing Strategy is a member of the Global Marketing Strategy team, and is primarily responsible for assisting in the development and implementation of the MLB global marketing strategy a…
Skills: Global Marketing Strategy, Project Management, Data Analysis, Brand Strategy, Market Research
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Senior Coordinator, Global Marketing Strategy (Seasonal)
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$3k–$3k/wk
Temporary
bachelor degree
Posted 52d ago
~40 hrs/week
Responsibilities
Assist in the development and implementation of MLB's global marketing strategy and related campaigns. Provide project management support, track metrics, and coordinate with international offices to maintain brand strategy.
Requirements
Requires a 4-year degree in marketing, advertising, communications, business, or equivalent experience. Candidates must demonstrate skills in data reasoning, analysis, and a strong interest in brand marketing activation.
Full job description
The Senior Coordinator, Global Marketing Strategy is a member of the Global Marketing Strategy team, and is primarily responsible for assisting in the development and implementation of the MLB global marketing strategy and campaigns. The individual in this role will also be responsible for providing project management support to the broader team.
Responsibilities
Assists in the development and implementation of the MLB global marketing strategy and related campaigns
Supports the global marketing team with project management tasks
Prepares marketing activity reports and metrics for measuring project success
Identifies local market trends and global research markets consumers, competitors, and market environment based on information from external partners and research tools
Works closely with the marketing groups within MLB’s four international offices to implement and support MLB brand strategy
Builds and maintains departmental global marketing calendars
Tracks marketing campaigns and results
Works with vendors on the production and execution of marketing initiatives
Represent global marketing strategy and regional offices at cross department marketing initiative meetings
In conjunction with Club Marketing, presents opportunities for content creators and regional social media teams to visit MLB ballparks for marketing purposes
Contributes to improvements to the internal processes to streamline efforts and ensure all timelines and deadlines are met
Qualifications & Skills
4 year degree from an accredited university in marketing, advertising, communications, business, or related field, OR equivalent relevant experience
Demonstrated experience with data reasoning and analysis
Demonstrated interest in brand strategy, brand marketing activation
Pay Rate Stipend: $2,700 - $3,150 Bi-weekly
Why MLB?
Major League Baseball (MLB) is the most historic of the major professional sports leagues in the United States and Canada. Employees love working at MLB because of the culture of growth, teamwork, and professionalism. Employees who are most successful at MLB take initiative, know how to identify problems and provide solutions, and always put the Team first. For those ready to step up to the plate and join the major leagues, MLB takes the same approach as teams do with their players: empowering our “workforce athletes” to be at their best by engineering experiences that put employees in the best position to succeed. Major League Baseball is looking for candidates who are passionate about growing America’s pastime to best serve its fans for decades to come.
Colorado Residents: Colorado based applicants may redact or remove age-identifying information such as age, date of birth, or dates of school attendance or graduation. You will not be penalized for redacting or removing this information.
Applicants requiring a reasonable accommodation for any part of the application and hiring process, please email us at [email protected]. Requests received for non-disability related issues, such as following up on an application, will not receive a response.
Are you ready to Step Up to the Plate? Apply below!
Related keywords
Global MarketingBrand StrategyMarket TrendsProject ManagementMarketing MetricsMLBBrand ActivationInternational MarketingCampaign ExecutionData Reasoning
Major League Baseball (MLB) is the most historic professional sports league in the United States and consists of 30 member clubs in the U.S. and Canada, representing the highest level of professional baseball. Led by Commissioner Robert D. Manfred, Jr., MLB remains committed to making an impact in the communities of the U.S., Canada and throughout the world, perpetuating the sport's larger role in society and permeating every facet of baseball's business, marketing, community relations and social responsibility endeavors. MLB currently features record levels of competitive balance, continues to expand its global reach through programming and content to fans all over the world, and registered records in games and minutes watched this season on MLB.TV. With the continued success of MLB Network and MLB digital platforms, MLB continues to find innovative ways for its fans to enjoy America's National Pastime and a truly global game. For more information on Major League Baseball, visit www.MLB.com.
Offices: 1271 Sixth Avenue, New York, New York 10020, US · 2755 Canyon Boulevard, Boulder, Colorado 80302, US · 201 Mission St, San Francisco, California 94105, US · 2100 E Grand Avenue, El Segundo, CA 90245, US
Major League BaseballBaseballMLBSportsMLB NetworkTechnologyAnalyticsSocial MediaDiversityMarketing
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