As the Director of Revenue Generation Marketing, you will be responsible for building and executing an integrated go-to-market strategy that drives revenue. This executive will lead the Revenue Generation Marketing funct…
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Marketing Manager - Eataly Houston (New Store Opening!)
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$75k–$80k/yr
Mid level
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The Morgan Group
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Houston, Texas, United States · On-site
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Golf, Tennis, and Sports Content Creators in Houston, TX | TeachMe.To
Houston, Texas, United States · Remote Solely
Entry level$10M raised
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Texas Children's Hospital
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Houston, Texas, United States · On-site
Mid level
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Full-time
Medical Insurance, Dental Insurance, 401k Matching, Paid Time Off, Life Insurance, Disability Insurance
Posted 62d ago
~40 hrs/week
Responsibilities
Lead the Revenue Generation Marketing function to build and execute an integrated go-to-market strategy focused on driving measurable revenue outcomes. Align marketing activities with sales operations to optimize pipeline velocity, conversion rates, and customer acquisition costs.
Requirements
Requires over 10 years of B2B revenue generation marketing leadership experience, specifically within the professional services or consulting industry. Candidates must have a proven track record of scaling revenue and experience implementing AI-driven marketing processes.
Full job description
As the Director of Revenue Generation Marketing, you will be responsible for building and executing an integrated go-to-market strategy that drives revenue. This executive will lead the Revenue Generation Marketing function, ensuring alignment across demand generation, client engagement, and revenue execution. The Revenue Generation Marketing function will serve alliant’s multiple sales organizations.
This role acts as the unifying leader across marketing, business development, and sales operations, while turning strategy into measurable revenue outcomes. A hands-on roll entirely focused on revenue generation activities through Marketing, this role is not focused on branding or building brand assets.
As a premier consulting and technology firm, alliant is focused on providing solutions to help businesses transform and thrive, while serving as their ongoing growth partner.
Responsibilities:
GTM Strategy and Revenue Leadership
Execute the company’s end-to-end go-to-market (GTM) strategy.
Align marketing with sales to drive predictable pipeline and revenue.
Translate business objectives into measurable growth initiatives.
Partner with executive leadership to support growth in new markets, service lines, and growth opportunities.
Work with multiple sales leaders to create automated AI-enabled processes to serve up prospect research, market intelligence, lead scoring and other presale and sales processes.
Marketing & Demand Generation Leadership
Build and lead a high-performing marketing organization entirely focused on pipeline generation and closed revenue.
Develop and oversee content and thought leadership strategy.
Drive demand generation across channels including digital, industry associations, ABM, and partnerships.
Ensure all marketing activities are directly tied to revenue outcomes.
Sales & Marketing Alignment
Work with Sales Leadership to create a seamless integrated handoff between marketing and sales.
Implement KPIs across both functions including revenue generation, pipeline velocity, conversion rates, and customer acquisition cost.
Establish a unified revenue operations framework.
Team Leadership & Organizational Build
Recruit, develop, and retain top talent across Revenue Generation Marketing function.
Build an organizational structure aligned to growth goals, including on and offshore resources and AI.
Foster a performance-driven, accountable, and collaborative culture.
Analytics, Systems & Performance Management
Establish KPI dashboards across marketing and sales performance.
Drive data-driven decision-making using CRM and analytics tools.
Optimize funnel performance and improve forecasting accuracy.
Customer & Market Engagement
Serve as a senior executive presence with key clients and prospects.
Represent the company in external events, association functions and industry forums.
Translate market insights into GTM adjustments.
Key Metrics of Success
Revenue growth
Pipeline growth
Conversion rates
Customer acquisition cost (CAC)
Average deal size
Sales cycle length
Sales and marketing productivity, amongst others.
Qualifications
10 years of Revenue Generation Marketing experience in B2B marketing leadership roles within the Professional Services industry, such as consulting or big four
Proven track record of scaling revenue
Strong analytical and operational mindset.
Experience with AI-driven marketing.
Experience working in a highly matrixed, fast-paced environment.
High sense of urgency with the ability to meet deadlines and changing priorities.
Receptiveness to performance feedback within a team environment is essential.
Preferred candidate will reside or relocate to Houston.
alliant offers a comprehensive compensation and benefits package including 100% employer paid medical /dental premiums for single coverage for certain options, 401(k) matching, PTO, company provided life insurance and disability, onsite gym and group exercise classes, paid covered parking, daily allowance for onsite café and Starbucks, and more!
Strengthening American Businesses Through Reinvestment in Innovation, Jobs & STEM.
Industry
Business Consulting and Services
Company size
1,001-5,000 employees
Founded
2002
Headquarters
Houston, TX
LinkedIn followers
102,876
alliant is the nation's premier consulting and management engineering firm. Our core mission is strengthening American businesses so they can overcome the challenges of today and prepare them for the future.
For over 20 years our consultants and management engineers have employed a proprietary science-based methodology to deliver quantifiable solutions to businesses in every sector. That methodology includes AI tools, analyses of decades of industry data and eight figure investments in knowledge development and advocacy.
The most powerful resource for our clients, however, is our people. You will have access to a team of 2,000+ professionals worldwide that include former IRS Commissioners, congressional policy makers, presidential appointees and technical experts in every industry. Our people understand your business inside and out and they are constantly studying markets, trends and legislation to provide unparalleled insights for your business.
Whatever your biggest challenge, alliant can deliver a solution. Reach out to us today to find out how we can help you grow.
Learn more at http://www.alliantglobal.com
Offices: 3009 Post Oak Blvd., Suite 2000, Houston, TX 77056, US · 17912 Mitchell S, Irvine, CA 92614, US · 311 S Wacker Dr., Suite 2275, Chicago, IL 60606, US · 350 5th Ave., Suite 5200, New York, NY 10001, US
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How many Marketing jobs are open in Houston, TX right now?
There are currently 723 open marketing positions in Houston, TX listed on Clera. New openings are added daily as companies post roles.
Which companies are hiring for Marketing roles in Houston, TX?
Companies currently hiring include Signal Tru Brand, RPM Living, CenterPoint Energy, 2020 Companies, Encompass Health, among others. Browse the listings above to see every active employer.
Are there remote or hybrid Marketing jobs in Houston, TX?
Yes — 172 of the 723 open marketing positions offer remote or hybrid work (49 remote, 123 hybrid).
How do I apply for Marketing jobs in Houston, TX?
Each listing links directly to the employer's application page. Apply early — fresh listings get the most recruiter attention in the first two weeks.