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The role involves maximizing the commercial performance of LEGO.com in the Mexico market by leveraging data to optimize site content, search, and merchandising. You will collaborate with regional teams to drive sales, manage promotions, and improve the overall shopper experience through strategic on-site actions.
Candidates must have proven experience in eCommerce with strong skills in on-site optimization tools, analytics, and merchandising. Native-level fluency in English and Spanish is required, along with a track record of delivering sales growth and the ability to manage technical requirements.
Bricks, clicks, and commercial growth — that's the focus of this exciting role. As we reimagine LEGO.com from a brand-led platform into a proactive, sales-driven retail destination, we're looking for a data-savvy eCommerce professional to help lead the way.
If you're passionate about turning shopper insights into measurable on-site performance, this is the role for you!
This is a temporary position through approximately the end of July 2027, based on business needs.
Core Responsibilities
Maximize the commercial performance of LEGO.com within the Mexico market, by using data to spot trends and opportunities to optimize the site through existing business tools
Work with Regional Merchandising teams to optimize the product portfolio and stock positions in order to drive weekly sales results and optimize item order limits
Explore global vs local trends to make recommendations on how to leverage localized content and experiences
Optimize internal site search on a global, language and country level, ensuring shoppers are finding the right products for them regardless of language and location
Develop deep expertise on our eCommerce tools, supporting documentation efforts to improve overall ECommerce team capabilities
Working with Product Management and our technical IT team, define requirements for business tool to support on-site optimization and define requirements for relevant local shopper requirements (e.g. payment options)
Support the development of the personalization strategy to balance global segment personalization and local commercial opportunities
Input into the sales forecast, supporting the delivery of the targets through a clearly defined on-site action plan by region and by country
Coordinate with Marketing teams to assess effectiveness of promotions and plan for future promotions and optimize markdown
Work with Fraud team to optimize cancellation rates and chargebacks
Coordinate with Distribution and Consumer Services teams to track and improve Shopper NPS and eCommerce profitability
Drive projects with Distribution to improve shopper experience and improve profitability
Work with Consumer Services team to understand shopper feedback and take actions to drive commercial traction
Play your part in our team succeeding
As a part of the LEGO Retail organization, the Global eCommerce team drives the development of lego.com and digital shopper channels across regions, including new market entry, and plays a pivotal role in the LEGO Group commercial strategy.
One of the biggest changes we are making is moving from a brand eCommerce platform to a retail website. This means making a mindset shift from passively driving sales to proactively managing on-site sales performance.
The role will play a pivotal role in defining the change to be commercially led, with the objective to realize the on-site sales opportunities by delivering the best possible experience for each and every visitor.
Working alongside eCommerce, Marketing and the wider LEGO Group, this role will define and deliver plans to use our existing business tools to optimize the site down to a country level, becoming an expert in regional and language differences.
Do you have what it takes?
Proven experience working in eCommerce with strong experience working with on-site optimization tools including analytics, testing, content management and internal search
Well-versed in merchandising and sales with consumer products
Native level fluency in English & Spanish written and spoken
Strong track record of delivering eCommerce sales uplift
Passion for developing a deep understanding of shopper needs throughout the online journey and how this differs by language and country
Ability to define requirements to drive technical changes via the backlog management process
Excellent written and verbal communication skills, with experience presenting to and engaging stakeholders at all levels
An enthusiastic, positive approach and determination to overcome obstacles; results orientation with a focus on quality, efficiency and operational excellence
Open, collaborative communication style, with experience working across cultures and time zones to build connected, sustainable relationships regardless of organizational structure
Valid passport and ability to travel internationally up to 20%
Nice to Have:
Knowledge of software options in the market and resulting benefits
Experience in multiple regions or global markets a plus
High level technical knowledge of eCommerce platforms
BA or equivalent in Marketing, Business Development or related field preferred
Additional details on this position:
Our workplace enables our LEGO® colleagues to be and do their best at work. Introducing a flexible way of working through a hybrid working model is a great example of how we live up to our ambition. This 3 day in the office hybrid working model will exemplify our People Promise by embracing the different life situations of our colleagues.
The internal job title will be: eCommerce Trading Manager, Mexico (Temporary)
No relocation assistance is offered for this position.
#LI-SW2
#LI-Hybrid
Applications are reviewed on an ongoing basis. However, please note we do amend or withdraw our jobs and reserve the right to do so at any time, including prior to any advertised closing date. So, if you're interested in this role we encourage you to apply as soon as possible.
Here are some of what to expect:
Family Care Leave – We offer enhanced paid leave options for those important times.
Insurances – All colleagues are covered by our life and disability insurance which provides protection and peace of mind.
Wellbeing – We want you to be your best self, so you’ll have access to the Headspace App and lots of wellbeing initiatives and programs run by local teams where you are based
Colleague Discount – We know you'll love to build so from day 1 you will qualify for our generous colleague discount.
Bonus – We do our best work to succeed together. When goals are reached and if eligible, you'll be rewarded through our bonus scheme
Your workplace – When you join the team you'll be assigned a primary workplace location i.e. one of our Offices, stores or factories. Our hybrid work policy means an average of 3 days per week in the office. The hiring team will discuss the policy and role eligibility with you during the recruitment process.
We strive to create a diverse, dynamic and inclusive culture of play at the LEGO Group, where everyone feels safe, valued and they belong.
The LEGO Group is highly committed to equal employment opportunity and equal pay and seeks to encourage applicants from all backgrounds (eg. sex, gender identity or expression, race/ethnicity, national origin, sexual orientation, disability, age, religion and Veteran status) to apply for roles in our team.
We support our employees in being there for the moments that matter in life and celebrate families of all kinds, the loved ones that make us who we are. Being part of the LEGO Group also means taking part in our annual Play Day, playing a part in building a sustainable future and continuing our mission to “inspire and develop the builders of tomorrow.”
The LEGO Group is fully committed to Children’s Rights and Child Wellbeing across the globe. Candidates offered positions with high engagement with children are required to take part in Child Safeguarding Background Screening, as a condition of the offer.
Thank you for sharing our global commitment to Children’s Rights.
We conduct drug screening as a part of our drug free workplace policy and in support of our commitment to the health and safety of our employees.
Online Application Accessibility Statement; which is intended for people with disabilities - LEGO systems endeavors to make www.LEGO.com/jobs accessible to any and all users. If you would like to contact us regarding the accessibility of our web site or need assistance completing the application process, please contact the HR Service Desk at 1.860-763-7777, option #3. Please note, these communication channels should be used for those having difficulty accessing our on-line channels, not to inquire about job opportunities.
Just imagine building your dream career.
Then make it real.
Our mission is to inspire and develop the builders of tomorrow.
We are the LEGO Group, the company behind the world’s most loved LEGO® bricks. Our brand name derived from the two Danish words Leg Godt, which mean “Play Well”. We’ve been sparking imaginations and inspiring the builders of tomorrow since 1932. This is our mission and what motivates our colleagues around the world every day. Today, we remain proudly family-owned with headquarters in Billund, Denmark. We have regional hubs in Boston, USA; London, UK; Shanghai, China; and Singapore, as well as 7 manufacturing facilities around the world. These places are home to 31,000+ colleagues in everything from design and engineering to digital technology and marketing. Together we learn, imagine and build – creating play experiences that are sold in over 130 countries worldwide. A purposeful and responsible global brand where creativity helps to inspire builders all around the world. Just imagine being part of that!
Offices: Aastvej 1, Billund, 7190, DK · 555 Taylor Road, Enfield, CT 06082, US · 33 Bath Road, Slough, Berks SL1 3UF, GB · Debreceni U. 342, Nyíregyháza, 4400, HU · 6020 E 82nd St, Indianapolis, IN 46250, US
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