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$20/hr–$27/hr
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Los Angeles, California, United States · On-site
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Los Angeles, California, United States · On-site
Company Information For more than 20 years, AEG has played a pivotal role in transforming sports and live entertainment. Annually, we host more than 160 million guests, promote more than 10,000 shows and present more tha…
Skills: Mascot Performance, Event Coordination, Non-verbal Communication, Content Ideation, Organization
Los Angeles, California, United States · On-site
$250k–$350k/yr
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Skills: Talent Buying, Contract Negotiation, Budget Management, Relationship Building, Music Industry Trends
Los Angeles, California, United States • Hybrid
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Lead the day-to-day management of a product launch for an international beverage brand through sports and entertainment partnerships. Develop marketing strategies, manage project timelines, and collaborate cross-functionally to drive client business objectives.
Requires a Bachelor's degree and 4-6 years of experience in developing product launch strategies within the sports and entertainment industry. Proficiency in PowerPoint and Excel is required, with bilingual skills in Japanese and English preferred.
Who We Are
Creative Artists Agency (CAA), is the world’s leading full service entertainment, media, and sports agency. We represent many of the most successful professionals working in television, film, music, theatre, video games, sports, and digital content. We also provide a range of strategic and marketing consulting services to corporate clients.
The Role
The CAA Brand Consulting Account Manager will play a key role on 2 accounts: a technology brand and an international beverage brand to launch products in the U.S. The candidate will work cross functionally with internal departments across the agency and within brand consulting, external partners, clients, and internal/external vendors. The Account Manager will lead the day-to-day management with collaborators and support development of marketing strategies.
Responsibilities
Co-develop brand and product launch strategies (planning, research and idea generation) through sports and entertainment partnerships (leagues, teams, talent, creators, experiential) across channels/formats (events, e-commerce, and activations)
Develop and deliver clear, compelling communications and presentations for internal and external stakeholders
Serve as a primary account team contact and establishing and maintaining strong professional relationships with key personnel across assigned accounts and properties
Own project plans and timelines for marketing strategy development: planning of campaigns, events and activations, working with internal account team, client team and external agencies
Oversee & facilitate the creative development process of marketing materials, experiential assets and event-related creative (includes briefing designers & obtaining internal & client approvals)
Leads strategic planning and execution of partnership experiential/event activations in collaboration with experiential production teams
Work collaboratively with strategy and data & analytics teams to interpret and apply relevant insights
Provide proactive recommendations and POVs tied to client business and brand objectives, influencing decision-making
Build strong relationships across CAA to identify and promote new opportunities for clients
Support organic growth efforts through insights, research, and pitch support
Account administration, managing deliverables and timelines, budget tracking and client reporting
Monitoring latest trends in clients’ categories, including with sports and entertainment properties
Qualifications
Bachelor’s degree in Business, Marketing, Communications or similar discipline
At least 4-6 years’ relevant experience including including sports and entertainment partnership management and developing brand/product launch strategies through sports and entertainment sponsorships
Ability to develop relationships across the CAA enterprise
Strong, established industry (sports & entertainment) relationships
Ability to balance and advance multiple projects and project components, simultaneously often within tight deadlines
Ability to speak to CAA Brand Consulting offerings
Excellent PowerPoint & Excel skills
Preferred Skills
Bilingual in Japanese and English
Sports marketing or similar agency experience
Beverage and/or technology brand experience
Location
This role will be hybrid, located in our Los Angeles office.
Compensation
The annual base salary for this position is in the range of $85,000 to $115,000. This position also is eligible for benefits and discretionary bonus. Ultimately, the salary may vary based upon, but not limited to, relevant experience, time in role, business sector, and geographic location, among other criteria. Please talk with a CAA Recruiter to learn more.
Creative Artists Agency, LLC (the “Company”) is committed to a policy of Equal Employment Opportunity and will not discriminate on the basis of race (inclusive of traits historically associated with race, including hair texture and protective hairstyles), color, religion, creed, gender or sex (including pregnancy, childbirth, breastfeeding or related medical conditions), national origin, ancestry, age, physical disability, mental disability, medical condition, genetic information, family and medical care leave status, military or veteran status, marital status, family status, sexual orientation, gender identity, gender expression, political affiliation, an employee’s or their dependent’s reproductive health decision making (e.g., the decision to use or access a particular drug, device or medical service), or any other characteristic protected by applicable law.The absence of a permanent address is not a bar to employment. The Company does not discriminate against individuals based on housing status, including the absence of a fixed address.The Company also complies with the Americans with Disabilities Act and applicable state and local laws with regard to providing reasonable accommodation for qualified individuals with disabilities.CAA does not accept unsolicited resumes from third-party recruiters unless they were contractually engaged by CAA to provide candidates for a specified opening. Any such employment agency, person or entity that submits an unsolicited resume does so with the acknowledgement and agreement that CAA will have the right to hire that applicant at its discretion without any fee owed to the submitting employment agency, person or entity.Creative Artists Agency (CAA) is the leading entertainment and sports agency, with global expertise in filmed and live entertainment, digital media, publishing, sponsorship sales and endorsements, media finance, consumer investing, fashion, trademark licensing, and philanthropy. Distinguished by its culture of collaboration and exceptional client service, CAA’s diverse workforce identifies, innovates, and amplifies opportunities for the people and organizations that shape culture and inspire the world. The trailblazer of the agency business, CAA was the first to build a sports business, create an investment bank, launch a venture fund, found technology start-up companies, establish a philanthropic arm, build a business in China, and form a brand marketing services division, among other innovations. Named Most Valuable Sports Agency by Forbes for nine consecutive years, CAA represents more than 2,000 of the world’s top athletes in football, baseball, basketball, hockey, soccer, in addition to coaches, on-air broadcasters, and sports personalities and works in the areas of broadcast rights, corporate marketing initiatives, social impact, and sports properties for sales and sponsorship opportunities. Founded in 1975, CAA is headquartered in Los Angeles, and has offices in New York, Nashville, Memphis, Chicago, Miami, London, Munich, Geneva, Stockholm, Shanghai, and Beijing, among other locations globally. For more information, please visit www.caa.com.
Offices: 2000 Avenue of the Stars, Los Angeles, CA 90067, US · 3 Shortlands, London, England W6 8DA, GB
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