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Lead the end-to-end creator marketing lifecycle for the RuneScape franchise to drive player growth and community engagement. Develop strategic partnerships across platforms like YouTube, Twitch, and TikTok to deliver measurable commercial results.
Requires proven experience in gaming influencer marketing with a strong network of creators and agencies. Must possess strong commercial acumen to manage budgets and measure success through acquisition and ROI KPIs.
Office location: Cambridge, UK – This position offers flexible working options, including predominantly remote work. However, applicants should be based (or be willing to relocate) within a comfortable commuting distance of our office to attend onsite as required.
Are you a marketing expert who knows how to build authentic partnerships with external creators and influencers that excite players and deliver measurable commercial results?
As Senior Creator Marketing Manager at Jagex, you'll lead creator marketing across the entire RuneScape franchise, including Old School RuneScape, RuneScape, and RuneScape: Dragonwilds. Working closely with Product Marketing and Community teams, you'll develop and execute creator campaigns that fuel player growth, deepen community engagement, and bring our games to new audiences around the world.
This is a high-impact role with global scope, combining strategic planning with hands-on campaign delivery. From identifying the perfect creators to negotiating partnerships, launching campaigns, and reporting performance, you'll own the entire creator marketing lifecycle while building long-term relationships that strengthen the RuneScape brand.
What you'll be doing:
What we're looking for:
What we offer:
When you join Jagex you can look forward to a generous Perks & Benefits package including:
Inclusion & Accessibility Statement
We are committed to providing equal opportunities and creating an environment where everyone can thrive. We welcome applications from all backgrounds, and we recruit, develop, and promote based on merit and ability.
If you require any reasonable adjustments to support you during the recruitment process, please let us know when you’re invited to interview.
Right to Work Statement
This role is only open to applicants who have the permanent right to work in the UK. We are unable to provide or take over visa sponsorship for this position, either now or in the future. Applicants must therefore be able to demonstrate their ongoing eligibility to work in the UK without the need for employer sponsorship.
About Jagex:
We are Jagex: The RuneScape Company- home to one of gaming’s most enduring success stories. We create deep, community-powered games with worlds that evolve, inspire, and endure. Our flagship MMORPG franchise, RuneScape has welcomed over 300 million player accounts, inspiring generations of players across PC and mobile for 25 years.
As we begin our 26th year, we are accelerating our strategy to expand RuneScape into a broader ecosystem of forever games and connected experiences, grounded in a renewed commitment to integrity and fair play. This includes the reduction of monetisation mechanics, as well as the launch of RuneScape: DragonWilds into Steam Early Access in 2025 representing a major step in building a multi-genre future for the RuneScape universe. We remain focused on building enduring worlds, empowering player-led innovation, and laying the foundations for the boldest era in RuneScape’s history. For more information, visit www.jagex.com.
Headquartered in Cambridge, United Kingdom, We are home to passionate creators, storytellers, engineers, and even a few dreamers, all united by a single mission- to shape the future of online worlds and empower players to make them their own. We’re looking for people to join us who share our ambitions & values - We foster an inclusive workplace built on trust, autonomy, and a shared passion for creating experiences which inspire our communities. Our values guide everything we do: We Embrace Fellowship by collaborating and sharing openly. We Hone our Craft by always learning and improving; We Honour our Vows by being honest and transparent; We are our Customers’ Heroes by striving to understand our team & player needs, and We Seize The Day by making the most of every opportunity.
Join us. The next era of RuneScape - and the next chapter of Jagex: The RuneScape Company - starts now.
We create living, player-shaped worlds. Home of RuneScape, we build games that evolve for decades, grounded in integrity, creativity, and community. Founded in 2001, we are today one of the UK's biggest and and most respected video game developers. We're incredibly proud of our flagship MMOs RuneScape and Old School RuneScape, and most recently Runescape: Dragonwilds, and have welcomed more than 300 million player accounts to our worlds, creating $1bn lifetime franchise revenue. Today the RuneScape franchise exists beyond running games in live operations; our titles are forever games connect and inspire millions of players, with additional live event, merchandise, and content experiences both inside and outside of our inexhaustible game worlds. Both RuneScape and Old School RuneScape, on PC and mobile, offer ever-evolving, highly-active worlds and our community-focused development ethos empowers players to have a real say in how each game is shaped. Jagex employs more than 400 people at its Cambridge headquarters, and as we head toward 2026 and RuneScape’s 25th anniversary, and our most ambitious era yet - we’re on the hunt for the most talented people to work across the business, and help the company to achieve its goals.
Offices: Jagex Ltd, Cambridge Science Park, Cambridge, Cambridgeshire CB4 0WA, GB
