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Full-time
bachelor degree
Posted 1d ago
~40 hrs/week
Responsibilities
The CRM Associate manages day-to-day CRM operations, including customer data management, campaign execution, and lifecycle automation. They also analyze customer behavior data to provide actionable insights and collaborate with cross-functional teams to improve engagement strategies.
Requirements
Candidates must hold a bachelor's degree in a relevant field and possess at least 2 years of experience in CRM or loyalty program management. Proficiency in marketing automation tools, user segmentation, and data analysis is required, with SQL knowledge considered an advantage.
Full job description
Purpose of Position
CASETiFY is one of the leading global lifestyle brands to offer customizable tech accessories. We’re industry leaders when it comes to trend forecasting and protecting what matters most; the community platform for creativity and self-expression.
The CRM Associate supports the day-to-day operation of CRM activities, including customer data management, campaign execution, lifecycle automation, reporting, and coordination with internal teams to improve customer engagement and system effectiveness.
Job Description
Support the CRM Manager in executing customer lifecycle strategies to onboard, engage, upsell, encourage repeat purchases, and reduce churn across web, app, and retail channels.
Set up, maintain, and optimize always-on automated CRM journeys and campaigns across eDM, SMS, app push notifications, in-app messages, and other owned communication channels.
Manage CRM campaign calendars, including audience segmentation, list building, campaign setup, quality assurance testing, execution, and performance tracking.
Maintain accurate customer data in the CRM platform, monitor data quality and workflow issues, and escalate system or data-related concerns where necessary.
Analyse campaign and customer behaviour data to evaluate conversion, retention, and repeat-purchase performance; prepare dashboards, reports, and presentation materials with actionable recommendations.
Collaborate with Marketing, Sales, Country, Analytics, and Operations teams to deliver CRM initiatives, improve customer journeys, and support ongoing process documentation and user training.
Requirement
Bachelor’s degree in Business Analytics, Statistics, Social Science, Marketing or related discipline
2+ years experience in CRM, retention or loyalty membership program management
Familiar with the execution of eDM, push notifications, in-app message and SMS, for both campaigns and automated journeys
Experience in defining user segmentation and customer lifecycle management
Experience in working with country and cross-functional teams
Knowledge in SQL and database data structure is an advantage.
Previous experiences with marketing automation tools would be preferred, such as Salesforce, Adobe, Insider, Braze or a comparable international CDP
Experience in managing global membership program, omni channel business nature will be a big plus
CASETiFY is a renowned global lifestyle brand that specializes in providing customizable tech accessories. As industry leaders, we are dedicated to trend forecasting and ensuring the protection of what matters most to our customers. Our community platform is designed to foster creativity and self-expression, making us the go-to brand for personalized tech accessories.
Headquartered in Hong Kong, CASETiFY has a strong international presence with offices in Los Angeles, Seoul, Shanghai, Taipei, and Tokyo, and more. Our team is comprised of individuals from over 27 different nationalities, reflecting our commitment to diversity and culture.
At CASETiFY, we believe in supporting causes that matter to us and our global community. We are proud advocates of diversity and inclusivity and strive to create an equal opportunity environment. As such, we encourage applicants from all backgrounds to apply for positions within our organization.
Our commitment to excellence is evident in every product we offer. From phone cases to watch bands, we use only the highest quality materials to ensure durability and functionality. Our products are not only stylish but also protective, providing customers with peace of mind and a sense of personalization.
CASETiFY is more than just a brand; it is a lifestyle. Join us in our mission to protect what matters most while expressing your unique style.
Offices: NEO, Hong Kong, HK · 777 S Alameda St, Los Angeles, California 90021, US · Shibuya City, Tokyo 150-0047, Japan, tokyo, JP · #288 West Nanjing Road, Huangpu District, Shanghai PRC, shanghai, CN · Gangnam-gu, 13/F #1305, seoul, KR
How many Retail jobs are open in Shenzhen, China right now?
There are currently 46 open retail positions in Shenzhen, China listed on Clera. New openings are added daily as companies post roles.
Which companies are hiring for Retail roles in Shenzhen, China?
Companies currently hiring include CASETiFY, HSBC, CHANEL, VIVAIA, HARMAN International, among others. Browse the listings above to see every active employer.
Are there remote or hybrid Retail jobs in Shenzhen, China?
Yes — 1 of the 46 open retail positions offer remote or hybrid work (1 remote, 0 hybrid).
How do I apply for Retail jobs in Shenzhen, China?
Each listing links directly to the employer's application page. Apply early — fresh listings get the most recruiter attention in the first two weeks.