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Drive the implementation of a standardized product performance measurement framework and develop technical architectures for user value scoring. Lead advanced data solutions and high-stakes experimentation to optimize digital products and provide strategic insights to senior leadership.
Requires over 7 years of experience in product analytics with high proficiency in SQL, Python or R, and expertise in A/B testing and causal inference. Must possess strong leadership capabilities and the ability to translate complex technical data into actionable strategic recommendations.
Data is a critical pillar of our product development process, and the Product Analytics team serves as the chief advocate for its quality, consistency, and strategic usage.
We are seeking a data-driven and user-centric professional to drive the strategy, evaluation, and optimization of our digital products. In this role, you will define how we value user interactions, measure success, and tie product features directly to overarching business outcomes.
Drive the implementation and evolution of a standardized cross-organizational product performance measurement framework, eliminating metric fragmentation by establishing consistent core KPIs (such as Weekly Active Users, Conversion Rate, and the Overall Evaluation Criterion) across all business units.
Own the technical architecture and attribution models for user value scoring, developing complex data structures to quantify and weigh both upper-funnel engagement actions (e.g., browsing, saving, content interaction) and lower-funnel transactional behaviors.
Advance the content flywheel into a measurable insight engine that definitively proves how content experiences translate into long-term financial, visit frequency, and business value.
Lead the engineering of advanced data solutions and complex analytics pipelines, including session-level tracking, cross-premise identity stitching, and methodologies to mitigate the "Winner’s Curse" in product experiments.
Design, align, and analyze rigorous high-stakes experimentation, including A/B tests and quasi-experiments designed to drive sustainable growth across diverse business models.
Democratize insights and act as a strategic advisor to Senior Leadership Team, Product Managers and Applied Scientists.
You have 7+ years of experience in product analytics, ideally within a large-scale e-commerce, or product-led environment.
You possess a strong analytical and technical background, with high proficiency in SQL and deep experience using Python or R for advanced analytics and building scalable data pipelines.
You are an expert in A/B testing frameworks, user behavior analytics, experiment design, and managing complex attribution or scoring systems.
You bring a dual understanding of funnel performance, mapping upper-funnel engagement metrics (views, watch time, retention) to lower-funnel transactional performance (conversion rate, contribution margin impact).
You have hands-on experience applying advanced causal inference methodologies (such as Propensity Score Matching, Difference-in-Differences, or Synthetic Controls) when randomized controlled trials are unfeasible.
You have proven leadership capability to excel in highly ambiguous environments, shift organizational models, and lead through influence to align senior executives.
You are a master storyteller with data, confident in communicating complex technical frameworks into simple, actionable strategic recommendations.
You have experience working with modern data visualization and analytics tools to scale data-driven accountability.
Zalando provides a range of benefits, here’s an overview of what you can expect. Ask your Talent Acquisition Partner to learn more about what we offer.
27 days of holiday a year to start for full-time employees (+1 day for every calendar year up to 30 days)
40% off fashion and beauty products sold and shipped by Zalando, 30% off Lounge by Zalando, discounts from external partners
Family support, including counselling and dedicated services for parents and carers
Company pension scheme
Employee shares programme
Health and wellbeing options, including Wellhub
Mental health support and coaching
Development through our training platform and biannual peer-to-peer review
2 paid volunteering days a year
Relocation assistance (subject to prior agreement)
If you think you have what it takes, we encourage you to apply even if you don't meet every single requirement. You may just be the right candidate for this or other roles!
At Zalando, our vision is to be the leading European technology platform for fashion and lifestyle – one that thrives on diversity and is truly inclusive by design. We believe that diverse teams fuel innovation and creativity, and we actively seek out talent from all backgrounds.
We actively seek to reduce bias in our hiring and employment processes, focusing on your qualifications, skills, and contributions. To support this, we kindly ask that you refrain from including personal details such as your photo, age, or marital status in your CV, ensuring a fair and equitable evaluation based solely on your abilities and potential.
We are committed to providing an exceptional and accessible candidate experience for everyone. If you require any accommodations to support you throughout the hiring process, please let us know – we are here to assist you.
Discover more about our commitment to creating a diverse and inclusive workplace: https://jobs.zalando.com/en/our-culture/diversity-and-inclusion
Welcome to Zalando. Here’s some key info about us: Our position and vision: - We’re Europe’s leading online platform for fashion and lifestyle. - Founded in Berlin in 2008, we bring head-to-toe fashion to more than 50 million active customers in 25 markets; offering clothes, footwear, accessories, and beauty. - We're building the ecosystem for fashion and lifestyle ecommerce. Our offering: - Our assortment of international brands ranges from world-famous names to local labels - Our platform is a one-stop fashion destination for inspiration, innovation, and interaction - As Europe’s most fashionable tech company, we work hard to find digital solutions for every aspect of the fashion journey: for our customers, partners, and friends of our brand. - Our logistics network with 12 centrally located fulfillment centers allows us to efficiently serve our customers throughout Europe, supported by warehouses in Italy, France, Poland, and Sweden with a focus on local customer needs. Our beliefs: - Our ambition is to combine our passion for self-expression through fashion with our unwavering commitments to sustainability and D&I - We promote an inclusive corporate culture that welcomes different perspectives and brings together people from diverse backgrounds. We want to ensure a non-discriminatory and supportive working environment for each of our employees to thrive. It’s a journey that all teams are on together, centered around the values we uphold. - We believe that our integration of fashion, operations, and online technology gives us the capability to deliver a compelling value proposition to both our customers and fashion brand partners.
Offices: Valeska-Gert-Straße 5, Berlin, Berlin 10243, DE · Tamara-Danz-Str. 1, Berlin, Berlin 10243, DE · Vorsetzen 35, Hamburg, 20459, DE · 3 Grand Canal Quay, Grand Canal Dock, Dublin, Dublin D02 WC65, IE · Runeberginkatu 5 B, Helsinki, Uusimaa 00100, FI
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