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Bristol Myers Squibb recognizes the importance of balance and flexibility in our work environment. We offer a wide variety of competitive benefits, services and programs that provide our employees with the resources to pursue their goals, both at work and in their personal lives. Read more: careers.bms.com/working-with-us.

Position Summary

The Associate Director, HCP Marketing will be a foundational member of the SjD indication team, joining at an exciting and important juncture to help shape the brand’s HCP strategy, launch readiness, and early commercial success.

The individual in this role will be responsible to develop plans and shape impactful tools and tactics to lead HCP personal and non-personal launch initiatives. This role requires both strategic thinking and hands‑on execution, working in close collaboration with cross-functional partners. The ideal candidate would have previous HCP marketing experience, strong critical thinking skills, experience in marketing execution, strong collaboration and communication skills to effectively influence and lead a broad cross-matrix team. Prior launch experience is a plus. This position will initially report to the Executive Director, SOTYKTU Brand Lead

Key Responsibilities:

• Drive strategic planning and execution of HCP marketing SjD initiatives and tactical plan that support brand objectives and management of agencies/vendors

• Ensure SJD tactical execution, including messaging and creative, is rooted in the brand strategy and HCP insights and is pulled through across key channels

• Partner with internal stakeholders and key agency partners to deliver against targeted scope of work

• Manage HCP marketing budget and invoicing

• Support internal review processes and work with external partners to ensure timely, compliant and accurate preparation of tactical projects

• Partner with market research and analytics colleagues to ensure strategies and tactics are aligned to customer insights and optimized based on key performance indicators

• Work cross-functionally with marketing teams, sales, training, Medical, Market Access, Patient Access Support Solutions and CASA to ensure executional alignment

• Establish strong relationships and develop collaborative areas of shared interest with key stakeholders, including SJD experts, community rheumatologists and APPs

• Be a product champion and cultivate expertise of SjD

• Lead congress and medical meeting planning and execution at key events including ACR, CCR East/West and AWIR, supporting meaningful HCP engagement with SOTYKTU across the multidisciplinary treating community

Key Qualifications & Experience:

• Bachelor's degree required; MBA or advanced degree a plus

• Minimum 5 years of industry experience (pharmaceutical/biotech or related agency)

• HCP marketing experience preferred with successful track record of US product launch experience also preferred

• Rheumatology or Immunology experience is a plus

• Demonstrated ability to drive a culture of accountability, balanced with a keen ability for collaboration and working in a matrixed environment

• Experience in managing external partners (eg agencies, consultants)

• Demonstrated ability to successfully navigate internal MLR (Medical, Legal, Regulatory) review processes

• Must have excellent communication skills (verbal and written) and project management skills

• Highly organized with a strong attention to detail, clarity, accuracy and conciseness

• Demonstrated ability to track and manage budgets effectively

• Highly learning agile with ability to adapt to change in a dynamic launch setting

• Track record of delivering strong performance in previous roles
  
  

If you come across a role that intrigues you but doesn’t perfectly line up with your resume, we encourage you to apply anyway. You could be one step away from work that will transform your life and career.

Princeton - NJ - US: $164,990 - $199,933 


The starting compensation range(s) for this role are listed above for a full-time employee (FTE) basis. Additional incentive cash and stock opportunities (based on eligibility) may be available. The starting pay rate takes into account characteristics of the job, such as required skills, where the job is performed, the employee’s work schedule, job-related knowledge, and experience. Final, individual compensation will be decided based on demonstrated experience.

Eligibility for specific benefits listed on our careers site may vary based on the job and location. For more on benefits, please visit https://careers.bms.com/life-at-bms/.

Benefit offerings are subject to the terms and conditions of the applicable plans in effect at the time and may require enrollment. Our benefits include:

• Health Coverage: Medical, pharmacy, dental, and vision care.

• Wellbeing Support: Programs such as BMS Well-Being Account, BMS Living Life Better, and Employee Assistance Programs (EAP).

• Financial Well-being and Protection: 401(k) plan, short- and long-term disability, life insurance, accident insurance, supplemental health insurance, business travel protection, personal liability protection, identity theft benefit, legal support, and survivor support.

Work-life benefits include:

Paid Time Off

• US Exempt Employees: flexible time off (unlimited, with manager approval, 11 paid national holidays (not applicable to employees in Phoenix, AZ, Puerto Rico or Rayzebio employees)

• Phoenix, AZ, Puerto Rico and Rayzebio Exempt, Non-Exempt, Hourly Employees: 160 hours annual paid vacation for new hires with manager approval, 11 national holidays, and 3 optional holidays

Based on eligibility, additional time off for employees may include unlimited paid sick time, up to 2 paid volunteer days per year, summer hours flexibility, leaves of absence for medical, personal, parental, caregiver, bereavement, and military needs and an annual Global Shutdown between Christmas and New Years Day.

All global employees full and part-time who are actively employed at and paid directly by BMS at the end of the calendar year are eligible to take advantage of the Global Shutdown.

Eligibility Disclosure: The summer hours program is for United States (U.S.) office-based employees due to the unique nature of their work. Summer hours are generally not available for field sales and manufacturing operations and may also be limited for the capability centers. Employees in remote-by-design or lab-based roles may be eligible for summer hours, depending on the nature of their work, and should discuss eligibility with their manager. Employees covered under a collective bargaining agreement should consult that document to determine if they are eligible. Contractors, leased workers and other service providers are not eligible to participate in the program.

Uniquely Interesting Work, Life-changing Careers
With a single vision as inspiring as “Transforming patients’ lives through science™ ”, every BMS employee plays an integral role in work that goes far beyond ordinary. Each of us is empowered to apply our individual talents and unique perspectives in a supportive culture, promoting global participation in clinical trials, while our shared values of passion, innovation, urgency, accountability, inclusion and integrity bring out the highest potential of each of our colleagues.

On-site Protocol

BMS has an occupancy structure that determines where an employee is required to conduct their work. This structure includes site-essential, site-by-design, field-based and remote-by-design jobs. The occupancy type that you are assigned is determined by the nature and responsibilities of your role:

Site-essential roles require 100% of shifts onsite at your assigned facility. Site-by-design roles may be eligible for a hybrid work model with at least 50% onsite at your assigned facility. For these roles, onsite presence is considered an essential job function and is critical to collaboration, innovation, productivity, and a positive Company culture. For field-based and remote-by-design roles the ability to physically travel to visit customers, patients or business partners and to attend meetings on behalf of BMS as directed is an essential job function.

Supporting People with Disabilities

BMS is dedicated to ensuring that people with disabilities can excel through a transparent recruitment process, reasonable workplace accommodations/adjustments and ongoing support in their roles. Applicants can request a reasonable workplace accommodation/adjustment prior to accepting a job offer. If you require reasonable accommodations/adjustments in completing this application, or in any part of the recruitment process, direct your inquiries to adastaffingsupport@bms.com. Visit careers.bms.com/eeo-accessibility to access our complete Equal Employment Opportunity statement.

Candidate Rights

BMS will consider for employment qualified applicants with arrest and conviction records, pursuant to applicable laws in your area.

If you live in or expect to work from Los Angeles County if hired for this position, please visit this page for important additional information: https://careers.bms.com/california-residents/

Data Protection

We will never request payments, financial information, or social security numbers during our application or recruitment process. Learn more about protecting yourself at https://careers.bms.com/fraud-protection.

Any data processed in connection with role applications will be treated in accordance with applicable data privacy policies and regulations.

If you believe that the job posting is missing information required by local law or incorrect in any way, please contact BMS at TAEnablement@bms.com. Please provide the Job Title and Requisition number so we can review. Communications related to your application should not be sent to this email and you will not receive a response. Inquiries related to the status of your application should be directed to Chat with Ripley.

R1604661 : Associate Director, U.S. HCP Marketing – SOTYKTU (Sjogren's Disease)