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Full-time
bachelor degree
Posted 18d ago
Apply by Sep 30
~40 hrs/week
Responsibilities
Lead end-to-end livestream operations and social commerce growth across platforms like TikTok and Shopee. Manage affiliate networks, KOLs, and content calendars to drive conversion and maximize GMV.
Requirements
Requires a Diploma or Degree with at least 2 years of experience in social commerce or livestream operations. Proficiency in Microsoft Office and familiarity with social commerce platforms and content analytics is essential.
Full job description
About The Role
The Senior Executive, Social Commerce & Livestream drives social commerce growth and livestream excellence across key digital platforms, playing a vital role in DKSH's e-commerce expansion in Malaysia. This position delivers measurable business impact by leading end-to-end livestream operations, growing affiliate networks, and executing content strategies that convert audiences into customers.
What You Will Deliver
Lead end-to-end planning and execution of livestream sessions, including product selection, pricing, promotional mechanics, scripting, and flow management, ensuring seamless delivery aligned with campaign and sales targets.
Drive real-time performance optimization during livestreams by actively monitoring key metrics such as Gross Merchandise Value (GMV), conversion rate, traffic, and audience engagement, and making immediate adjustments to maximize outcomes.
Conduct thorough post-livestream performance analysis and translate findings into actionable improvements that continuously elevate execution quality.
Build and grow the affiliate program by recruiting, onboarding, and managing affiliates, creators, and Key Opinion Leaders (KOLs), driving affiliate sales growth through structured campaign planning and product seeding.
Optimize affiliate commission structures and incentive frameworks to retain top-performing partners and sustain revenue growth.
Develop and manage a content calendar spanning livestreams, short-form videos, and affiliate content across platforms including TikTok and Shopee, ensuring all content is conversion-driven and aligned with brand messaging.
Collaborate with internal teams, brand partners, and external stakeholders to ensure seamless campaign coordination and compelling product storytelling.
Support major campaign activations including mega sales events, product launches, and special projects to deliver strong commercial results.
Prepare regular performance reports with clear, actionable insights to guide continuous improvement across social commerce channels.
Administrative duties and coordination tasks as required
What You Bring
Diploma or Degree in any discipline.
Minimum 2 years of experience in social commerce or livestream operations.
Proficiency in Microsoft Excel, Word, and PowerPointHands-on experience with livestream software; knowledge of broadcasting or digital media is an added advantage.
Familiarity with social commerce platforms such as Shopee, TikTok Shop, or similarFoundational understanding of sales performance, campaign management, and content analytics.
Strong coordination and communication skills with the ability to manage multiple stakeholders and competing priorities effectively
Why Join DKSH
At DKSH, we help companies grow in Asia and enable people to perform at their best. You will be part of an organization that values accountability, collaboration, and long-term partnerships. We offer a dynamic environment where your contributions are visible and where you can build a meaningful career in Digital Business.
Related keywords
Social CommerceLivestreamingTikTok ShopShopeeGMVKOLAffiliate MarketingConversion RateContent CalendarDigital MediaProduct SeedingCampaign ManagementPerformance MetricsE-commerceDigital Business
About DKSH
DKSH’s purpose is to enrich people’s lives. For over 160 years, we have been marketing, selling, and distributing high-quality products and brands for multinational and Fortune 500 companies. Through our Business Units Consumer Goods, Healthcare, Performance Materials, and Technology, we deliver sustainable growth for our partners. We contribute to improving the quality of life for our employees and people in the local communities in which we operate. Headquartered in Switzerland, DKSH is publicly listed and operates in 35 markets across Asia Pacific, Europe, and North America. We employ over 26,800 specialists and produced net sales of CHF 11.1 billion in 2025.
Why it's great to work with us
At DKSH, we are driven by a purpose that goes beyond the ordinary: enriching people's lives. Through the products and services we provide, DKSH positively impacts millions of lives everyday. Join our team where entrepreneurship meets flexible work arrangements. Take the leap and start a journey where you can grow and make a difference!
Learn more about working at DKSH: https://bit.ly/dksh-careers
View jobs now: https://bit.ly/dksh-jobs
*We do not send job offers from free email services (Gmail, Yahoo mail, Hotmail, etc.), request money from candidates, or require personal documents like bank account details, tax forms, or credit card information from candidates before they are hired: https://bit.ly/dksh-recruitment-disclaimer.
Market Expansion ServicesSourcingResearch and analysisMarketing and salesDistribution and logisticsAfter-sales servicesConsumer GoodsTechnologyHealthcareSpecialty Chemicals