Senior Specialist Digital Marketing (SEO + Social Media)
Kuala Lumpur, Kuala Lumpur, Malaysia · On-site
Senior
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Full-time
bachelor degree
Posted 2d ago
Apply by Jul 12
~40 hrs/week
Responsibilities
Lead SEO, AI-driven search optimization, and corporate social media initiatives to enhance digital visibility and brand reputation. Manage regional campaigns and establish digital marketing policies and governance frameworks across multiple markets.
Requirements
Requires a bachelor's degree in Digital Marketing, Computer Science, or Business with at least 5 years of experience in digital marketing or communications. Must be proficient in tools like Hootsuite and Screaming Frog with proven expertise in multi-market campaign management.
Full job description
Summary DKSH is seeking an experienced digital marketing professional to lead SEO, AI-driven search optimization, and corporate social media initiatives. The role focuses on enhancing digital visibility, managing online reputation, driving regional campaigns, and leveraging emerging AI technologies to support business growth, audience engagement, and digital transformation across multiple markets.
General Responsibilities
Website & Search Optimization
Develop, execute, and monitor strategies for traditional Search Engine Optimization (SEO), including performance reporting and continuous improvement initiatives.
Drive the research, planning, and execution of advanced search optimization strategies, including Answer Engine Optimization (AEO), Generative Engine Optimization (GEO), and AI-driven search technologies.
Enhance brand visibility across AI-powered and generative search platforms through effective on-page and off-page optimization techniques.
Oversee technical SEO and AEO initiatives, including log file analysis, robot directives, structured data implementation, schema markup, and Core Web Vitals optimization.
Support marketing teams in adapting to evolving consumer behaviors influenced by agentic AI, ambient AI, and emerging digital technologies.
Social Media
Lead the management and administration of all corporate social media channels and digital platforms.
Track audience engagement, social media trends, and community growth to improve digital performance.
Monitor online platforms for reputational issues and manage potential digital crisis situations proactively.
Prepare regular analytics and performance reports with actionable recommendations for stakeholders.
Establish and maintain digital marketing policies, governance frameworks, and standard operating procedures (SOPs).
Education Bachelor’s degree in Digital Marketing, Computer Science, Business Administration, or a related discipline.
Work experience
Minimum of 5 years of experience in digital marketing, social media management, or digital communications.
Proficiency in digital tools such as Hootsuite, Talkwalker, and Screaming Frog.
Proven experience managing regional or multi-market digital campaigns.
Strong hands-on expertise in SEO, paid advertising, website analytics, and social media management.
Experience collaborating with external agencies, technology partners, and service providers.
About DKSH
DKSH’s purpose is to enrich people’s lives. For over 160 years, we have been marketing, selling, and distributing high-quality products and brands for multinational and Fortune 500 companies. Through our Business Units Consumer Goods, Healthcare, Performance Materials, and Technology, we deliver sustainable growth for our partners. We contribute to improving the quality of life for our employees and people in the local communities in which we operate. Headquartered in Switzerland, DKSH is publicly listed and operates in 35 markets across Asia Pacific, Europe, and North America. We employ over 26,800 specialists and produced net sales of CHF 11.1 billion in 2025.
Why it's great to work with us
At DKSH, we are driven by a purpose that goes beyond the ordinary: enriching people's lives. Through the products and services we provide, DKSH positively impacts millions of lives everyday. Join our team where entrepreneurship meets flexible work arrangements. Take the leap and start a journey where you can grow and make a difference!
Learn more about working at DKSH: https://bit.ly/dksh-careers
View jobs now: https://bit.ly/dksh-jobs
*We do not send job offers from free email services (Gmail, Yahoo mail, Hotmail, etc.), request money from candidates, or require personal documents like bank account details, tax forms, or credit card information from candidates before they are hired: https://bit.ly/dksh-recruitment-disclaimer.
Market Expansion ServicesSourcingResearch and analysisMarketing and salesDistribution and logisticsAfter-sales servicesConsumer GoodsTechnologyHealthcareSpecialty Chemicals
About DKSH
DKSH’s purpose is to enrich people’s lives. For over 160 years, we have been marketing, selling, and distributing high-quality products and brands for multinational and Fortune 500 companies. Through our Business Units Consumer Goods, Healthcare, Performance Materials, and Technology, we deliver sustainable growth for our partners. We contribute to improving the quality of life for our employees and people in the local communities in which we operate. Headquartered in Switzerland, DKSH is publicly listed and operates in 35 markets across Asia Pacific, Europe, and North America. We employ over 26,800 specialists and produced net sales of CHF 11.1 billion in 2025.
Why it's great to work with us
At DKSH, we are driven by a purpose that goes beyond the ordinary: enriching people's lives. Through the products and services we provide, DKSH positively impacts millions of lives everyday. Join our team where entrepreneurship meets flexible work arrangements. Take the leap and start a journey where you can grow and make a difference!
Learn more about working at DKSH: https://bit.ly/dksh-careers
View jobs now: https://bit.ly/dksh-jobs
*We do not send job offers from free email services (Gmail, Yahoo mail, Hotmail, etc.), request money from candidates, or require personal documents like bank account details, tax forms, or credit card information from candidates before they are hired: https://bit.ly/dksh-recruitment-disclaimer.
Market Expansion ServicesSourcingResearch and analysisMarketing and salesDistribution and logisticsAfter-sales servicesConsumer GoodsTechnologyHealthcareSpecialty Chemicals