Please note that DMM will only contact you using email addresses that end in .com. We have been made aware that someone may be using aliases such as [email protected] to contact individuals as part of an …
Skills: Social analytics, Data storytelling, Reporting infrastructure, KPI development, Data visualization
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$135k–$150k/yr
Full-time
Medical insurance, Dental insurance, Vision insurance, Life insurance, Health savings account, 401k plan
Posted 19d ago
~40 hrs/week
Responsibilities
The Director of Social Analytics will lead the analytics team to establish a consistent framework for measuring campaign success and provide actionable insights to clients. They will also manage and mentor analysts while partnering with cross-functional teams to align on measurement methods and reporting infrastructure.
Requirements
Candidates must have 7-10 years of experience in social analytics, preferably within an agency environment, with expert knowledge of paid and organic social media. Proficiency in data visualization tools and social platforms is required, along with strong leadership and communication skills.
Full job description
Please note that DMM will only contact you using email addresses that end in .com. We have been made aware that someone may be using aliases such as [email protected] to contact individuals as part of an apparent scam. Those individuals are not affiliated with DMM, so we do not recommend interacting with that email alias, or any others that do not end in .com should you receive email correspondence that claims to be from us. If you have any questions or concerns, please do not hesitate to contact us at [email protected].
Digital Media Management (DMM), a Keywords Studios company, is a leading full-service digital agency, content studio and incubator specializing in social-first, “always-entertaining” marketing. DMM works with movie studios, television networks, streaming services and consumer brands to create groundbreaking social media campaigns via fan activations, innovative content creation, results-driven paid media planning, and strategic influencer-brand partnerships.
We are seeking a Director, Social Analytics to lead our small but growing Analytics team. The Director, Social Analytics will work across our service lines to build a consistent, researched framework for measuring success for our clients. Our ideal candidate will pair a passion and curiosity for social media with a deep understanding of data-driven storytelling to mentor and guide a team of Social Media Analysts in building impactful, strategic recommendations and reports.
Successful candidates must have 7-10 years of experience in the social analytics space with an in-depth understanding of organic and paid social media, preferably within an agency environment.
\nYour Impact
Formulate and establish a strong data and reporting POV that DMM will use to measure success across social media campaigns
Act as the resident expert on social media platform data and the impact or implications of various metrics as they pertain to performance.
Lead the development of reporting infrastructure and dashboards to monitor key KPIs
Develop and present priority reports and presentations with client stakeholders, transforming data into compelling stories with clear, actionable insights.
Work with clients to establish key campaign benchmarks and KPIs
Evaluate and recommend additional analytics and consumer research tools, manage relationships with vendors, and lead internal trainings on new tools
Explore, vet and implement AI solutions into reporting services where relevant to scale
Manage and mentor a team of social analysts with a focus on growth, learning, and development
Guide a team of social analysts in their development of reports, ensuring quality and accuracy
Partner with the strategy team to provide insights used to inform social audits, playbooks, and new business pitches
Partner with Creative, Partnerships and Platform teams to align on methods for measuring success across service lines and provide ways of combining service metrics into a single story for clients
Your Experience
7-10 years of experience in social analytics, ideally with entertainment, gaming or brand clients
Expert knowledge of how paid, earned, and owned channels work together
Proven ability to tell impactful strategic stories informed by social metrics and other available data
Proven approach to data modeling using social media metrics to build benchmarks and measure ROI for clients
Experience using Data Visualization tools such as Excel, Power BI, Tableau, Data Studio, etc.
Able to synthesize complex data and findings into clear and concise insights
Client-facing experience with a track record of building trusted client relationships
Excellent communication and presentation skills, with the ability to articulate complex data insights to non-technical stakeholders
Proficient in document and deck presentation building using Google Suite and other tools
Proficient in social platforms (TikTok, Instagram, Facebook, X, Discord, Reddit) and reporting tools (Sprinklr, Sprout, Rival IQ, etc)
Strong leadership and collaboration skills, with experience leading cross-functional teams
Ability to manage multiple projects and tight deadlines in a fast-paced environment
Your Availability
M-F: 9am- 5pm PST
Must be located in the greater Los Angeles area
\n
$135,000 - $150,000 a year
The salary range for this role is $135,000 - $150,000 per year and is based on experience, responsibilities of the position, subject matter expertise and is location specific.
We also know how important benefits are to your overall compensation package and take them seriously. Work/life balance, health insurance, DEI and training are all an important part of the DMM DNA. (Benefits are dependent on eligibility.)
Benefits:
- DMM pays 100% of the cost for employee medical, dental, and vision premiums, as well as covers 40% of dependent premium costs
- Employer paid life insurance
- A tax-advantaged health savings account (HSA)
- A 401(k) plan that provides employees with automatic enrollment at 3% of your salary with a full employer match of your first 3% contribution, all fully vested
- Paid family leave
Work/Life Balance:
- Open PTO: DMM offers unlimited vacation, 10 sick days & 5 mental health days
- DMM Fridays: Employees have the opportunity to sign off early and kick-start their weekends at 2pm on Fridays
DEI:
- DMM offers DEI specific training focused on preventing discrimination and harassment in the workplace
- ERGs focusing on diverse perspectives across DMM to promote diversity, inclusion, and shared experiences
- Generous donation match to non-profits of interest to our employees
Training:
- Extensive onboarding that includes working with multiple departments to learn the DMM way
- Frequent trainings on the latest tools and trends and how to optimize them for our clients
\n
Company culture you ask? Our company culture is casual, fun, and empowering. There is a lot of room for growth in this role! That’s right, no glass ceiling and room to learn.
Applicants must reside in the United States and be authorized to work in the U.S. This position is limited to U.S.-based employees for payroll and compliance reasons and is not eligible for international remote work.
Digital Media Management is an equal opportunity employer. We work together to create a space that fosters diversity and inclusion across race, color, gender, sexual orientation, gender identity/expression, disability, age, national origin, and veteran status. Our diversity strategy is simple: grow a team of creative, innovative, passionate people from varied backgrounds to produce best-in-class digital campaigns.
Related keywords
Social AnalyticsData VisualizationKPIsROITikTokInstagramFacebookXDiscordRedditSprinklrSprout SocialRival IQExcelPower BITableau
We are DMM, a social media marketing agency rooted in entertainment. We partner with iconic public figures, brands and franchises across TV & film, video games, sports and beyond to build community and shape culture online!
Offices: 6555 Barton Ave, Los Angeles, California 90038, US
Celebrity digital mediasocial media managementWebsite design and buildWomen's Influencer NetworkDigital brand managementTheatrical MoviesMovie Digital and Social MediaDigital StrategyCommunity Managementand Digital Marketing
How much do Marketing jobs in Los Angeles, CA pay?
Based on 1325 listings with disclosed salaries, most marketing jobs in Los Angeles, CA pay between $65k–$170k per year. Individual offers vary with seniority, company size, and specialization.
How many Marketing jobs are open in Los Angeles, CA right now?
There are currently 1,709 open marketing positions in Los Angeles, CA listed on Clera. New openings are added daily as companies post roles.
Which companies are hiring for Marketing roles in Los Angeles, CA?
Companies currently hiring include Adelphi Group, Netflix, Meta, Snap Inc., Keck Medicine of USC, among others. Browse the listings above to see every active employer.
Are there remote or hybrid Marketing jobs in Los Angeles, CA?
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