Berlin, Germany · Hybrid
Company Description AUTO1 Group is Europe’s leading digital automotive platform for buying and selling used cars. Our Marketing organisation connects millions of customers with our vehicle-buying and selling services acr…
Skills: CRO, CRM, Team leadership, A/B testing, Data analysis
Berlin, Germany · On-site
Company Description Organizations everywhere struggle under the crushing costs and complexities of “solutions” that promise to simplify their lives. To create a better experience for their customers and employees. To hel…
Skills: Business Development, Sales Management, AI Sales-tech, Team Leadership, Data-driven Decision Making
Berlin, Germany · Hybrid
<p><em>F**K SWEET. #BESALTED. And join our team!</em></p> <p><em>salted ist ein schnell wachsendes Kosmetik-Start-up aus Berlin. Unsere Mission: Wir rücken individuelle Schönheit ins Rampenlicht. Wir feiern deine Einziga…
Skills: Performance marketing, Facebook Ads Manager, Google Analytics, Data analysis, Campaign management
Berlin, Germany · Hybrid
<p><em>F**K SWEET. #BESALTED. And join our team!</em></p> <p><em>salted ist ein schnell wachsendes Kosmetik-Start-up aus Berlin. Unsere Mission: Wir rücken individuelle Schönheit ins Rampenlicht. Wir feiern deine Einziga…
Skills: Influencer marketing, Campaign management, KPI monitoring, Social media trends, Communication
Berlin, Germany · Hybrid
$44k–$57k/yr
At flaconi, we believe that diversity fuels creativity, innovation and growth. It thrives in all its forms of beauty. Our team is a mosaic of individuals from different backgrounds, cultures and life journeys, all united…
Skills: CRM Management, Lifecycle Marketing, Retention Strategy, SAP Emarsys, Push Notifications
Berlin, Germany · Hybrid
$38k–$45k/yr
At flaconi, we believe that diversity fuels creativity, innovation and growth. It thrives in all its forms of beauty. Our team is a mosaic of individuals from different backgrounds, cultures and life journeys, all united…
Skills: SEA management, Google Ads, Microsoft Ads, Campaign management, Performance tracking
Berlin, Germany · On-site
$40k–$60k/yr
<p><strong>konfetti</strong> ist die Buchungsplattform und Software für lokale Workshops. Seit der Gründung im April 2021 haben wir unser Produkt stetig weiterentwickelt und arbeiten nun mit <strong>mehr als</strong> <st…
Skills: B2B Sales, Lead qualification, Deal closing, Key account management, Pipeline management
Berlin, Germany · Hybrid
$90k–$122k/yr
Brief info about Vinted Our mission is to make second-hand the first choice, and we're looking for people who want to help us get there. Every day, we work together to help our members buy and sell pre-loved clothing and…
Skills: Data science, Decision science, Marketing analytics, Attribution modeling, Media-mix modeling
Berlin, Germany · Hybrid
$74k–$100k/yr
Brief info about Vinted Our mission is to make second-hand the first choice, and we're looking for people who want to help us get there. Every day, we work together to help our members buy and sell pre-loved clothing and…
Skills: SQL, Dbt, BigQuery, Airflow, Python
Berlin, Germany · Hybrid
$61k–$83k/yr
Brief info about Vinted Our mission is to make second-hand the first choice, and we're looking for people who want to help us get there. Every day, we work together to help our members buy and sell pre-loved clothing and…
Skills: Python, SQL, Dbt, Looker, Tableau
Berlin, Germany · Hybrid
<p><strong>Willkommen bei Frasers Hospitality!</strong></p> <p><strong>International mit familiärem Charakter</strong></p> <p><strong>Wer sind wir?</strong></p> <p>1998 in Singapur gegründet. Unter sieben Fraser-Marken z…
Skills: Sales management, Business development, Negotiation, Communication, Market analysis
Berlin, Germany · On-site
Unternehmensbeschreibung Erschaffen für Visionäre. AVIO TSE ist zukunftsorientierter Partner von Veranstaltern, Bauunternehmern und der gesamten Sicherheitsbranche. Im Fokus all dieser Berufsfelder liegt das Schützen von…
Skills: Product Management, Market Analysis, Product Lifecycle Management, User Story Creation, Strategic Thinking
Berlin, Germany · Hybrid
Are you ready to shape your future with confidence? Gemeinsam die Welt jeden Tag ein bisschen besser machen. Für diesen Anspruch setzen wir bei EY alles in Bewegung und gehen als Team „all in“. Schließlich haben wir ein …
Skills: Webbuilding programs, Adobe Marketo, Adobe Experience Manager, Content Management, Digital Experience Platforms
Berlin, Germany · On-site
This isn’t your regular job. Almedia is a place where those who want to push harder can accelerate their careers faster than anywhere else. We’re aiming to become Germany’s second bootstrapped unicorn. Almedia is already…
Skills: User Acquisition, Creative Production, Operational Rigor, Data Analysis, Automation
Berlin, Germany · Hybrid
Job Description At Savage X Fenty, we are all about disrupting the fashion industry and redefining sexy! We celebrate fearlessness, confidence, and inclusivity with accessible price points and an extensive assortment of …
Skills: E-commerce management, Merchandising, Marketing, Project management, Analytical thinking
Berlin, Germany · On-site
$110k–$150k/yr
This isn’t your regular job. Almedia is a place where those who want to push harder can accelerate their careers faster than anywhere else. We’re aiming to become Germany’s second bootstrapped unicorn. Almedia is already…
Skills: Product design, UI/UX design, Mobile-first design, Visual design, Interaction design
Berlin, Germany · Hybrid
Lovehoney Group is the world’s leading sexual wellbeing company, with the mission to elevate pleasure through innovative technologies, a data-driven approach, and foster creative and fresh perspectives on intimacy. We of…
Skills: Affiliate marketing, Marketplace marketing, Performance marketing, Amazon marketing, Stakeholder management
Berlin, Germany · On-site
$55k–$65k/yr
This isn’t your regular job. Almedia is a place where those who want to push harder can accelerate their careers faster than anywhere else. We’re aiming to become Germany’s second bootstrapped unicorn. Almedia is already…
Skills: Content creation, Video editing, Social media management, User acquisition, Storytelling
Berlin, Germany · Hybrid
Unser Ziel ist eine Solaranlage auf jedem Dach, ein Speicher in jedem Haus und ein E-Auto in jeder Garage. Enpal macht das möglich mit einer integrierten Gesamtlösung für dezentrale Energie – von Solaranlage und Batterie…
Skills: Performance marketing, Growth marketing, Paid acquisition, Digital marketing, Data analysis
Berlin, Germany · Hybrid
Our story: Every year millions of people are either filing their taxes in fear or giving up on their tax refund altogether. We're working on fixing that. Our intuitive app enables anyone, regardless of education or backg…
Skills: Content Automation, CRO, ASO, n8n, Make
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Lead and develop the CRO and C2B CRM teams while defining the strategic roadmap for the C2B customer journey. Drive business impact by managing funnel KPIs, implementing rigorous A/B testing, and fostering cross-functional collaboration.
Requires proven experience in leading CRO, CRM, and lifecycle marketing strategies within high-consideration marketplace environments. Candidates must possess strong data fluency, experimentation expertise, and the ability to lead cross-functional teams effectively.
AUTO1 Group is Europe’s leading digital automotive platform for buying and selling used cars. Our Marketing organisation connects millions of customers with our vehicle-buying and selling services across multiple markets and brands.
The C2B Customer Journey team owns the end-to-end experience for customers selling their cars to AUTO1 Group through wirkaufendeinauto.de and our international car-selling brands. From the first visit through lead generation, pricing, booking and purchase, the team plays a direct role in driving the company’s revenue and supplying inventory to the Retail business.
As Head of C2B Customer Journey, you will bring together CRM and Conversion Optimisation under one strategic direction. You will lead established teams, strengthen our experimentation culture and ensure that customer insights are translated into measurable business impact.
We offer hybrid options, flexible working hours and 30 days of vacation.
An educational budget to support your personal and professional growth.
A fast-paced environment with the opportunity to shape a strategically important customer journey and make a direct impact on business performance.
A truly international and diverse working environment with more than 90 nationalities.
The opportunity to work with established teams and lead a high-impact function
Team Leadership: Lead and develop the CRO and C2B CRM, managing 1 Team Lead and approximately 6 direct reports. Foster a high-performance culture driven by data and continuous experimentation.
Strategic Roadmap: Define the vision and quarterly roadmap for the C2B customer journey, balancing short-term conversion opportunities with long-term strategic initiatives.
KPI & Experimentation: Own C2B funnel KPIs from visit to sale; build and lead a high-velocity, statistically rigorous A/B testing pipeline.
AI & Operations: Integrate AI agents into the team, defining protocols for trust, human oversight, and QA.
Cross-Functional Collaboration: Serve as the primary interface between Marketing, Product, and Engineering to accelerate improvements. Align with Pricing, Acquisition, and Operations to optimize the end-to-end experience.
Customer Insights: Create a holistic understanding of the C2B customer by synthesizing behavioral, CRM, and research data to provide actionable insights for all stakeholders.
Strategic Leadership: Proven experience in leading CRO, CRM, and lifecycle marketing strategies to drive conversion in high-consideration marketplace environments.
Experimentation Expertise: Track record of building high-velocity, statistically rigorous A/B testing and experimentation programs that deliver measurable business impact.
Data & Technical Fluency: Skilled in data-driven optimization using tools like SQL and Tableau to identify funnel opportunities and define growth hypotheses.
Growth Product Management: Expertise in collaborating with Product and Engineering teams to accelerate the implementation of customer journey improvements.
People & Stakeholder Leadership: Experienced in managing mixed teams and influencing cross-functional stakeholders (Tech, Pricing, Operations) to achieve strategic objectives.
Operational Excellence: A structured, hands-on approach to translating business goals into actionable roadmaps while maintaining fluency in English and other European languages.
AI-Enabled Delivery: Experience using AI agents to increase a team's output, combined with the judgement to tell a credible agent result from a plausible-looking wrong one, and to define where automation ends and human sign-off begins.
Igor Popov
At AUTO1 Group we live an open culture, believe in direct communication, and value diversity. We welcome every applicant; regardless of gender, ethnic origin, religion, age, sexual identity, disability, or any other non-merit factor.
AUTO1 Group is Europe’s leading digital automotive platform.
Founded in 2012, AUTO1 Group is Europe’s leading digital automotive platform for buying, selling, and financing used cars. By leveraging technology and data, we are maximizing value for consumers and partner dealers in Europe across three brands: wirkaufendeinauto.de, Autohero and AUTO1.com. With wirkaufendeinauto.de and its sister brands, we offer consumers a fast and easy way to sell their cars. Our Retail brand Autohero makes choosing, buying, and financing high-quality used cars easy and stress-free. AUTO1.com is Europe’s largest wholesale trading platform for car dealers, supporting them in growing their businesses. We operate in over 30 countries, employed 6,300 people at the end of 2024, generated revenue of EUR 6.3 billion and sold 690,000 cars in 2024. We went public on the Frankfurt Stock Exchange in February 2021 and are part of the MDAX (Mid-cap German stock market index). Join us by checking out our open positions: AUTO1 Group / AUTO1.com auto1-group.com/careers/ Autohero careers.autohero.com wirkaufendeinauto.de and its sister brands karriere.wirkaufendeinauto.de
Offices: Bergmannstraße 72, Berlin, 10961, DE
There are currently 1,637 open marketing positions in Berlin, Germany listed on Clera. New openings are added daily as companies post roles.
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