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Full-time
Enhanced Pension Contribution Scheme, 33 Days Annual Leave Including Bank Holidays, Option To Buy More Annual Leave, Healthcare Cash Plan, Private Medical Insurance, Company Electric Car Scheme
Posted 20d ago
~40 hrs/week
Responsibilities
Own and optimize the company website as a revenue engine, focusing on user journeys and conversion rates. Drive visibility across traditional search engines and AI-driven platforms like ChatGPT and Gemini to increase qualified lead generation.
Requirements
Requires high proficiency in WordPress, technical SEO, and front-end technologies like HTML and CSS. Candidates must be commercially minded with experience in CRM integrations and data-driven performance tools.
Full job description
Job Title: Digital Growth Lead
Location: Hybrid, based from our Newcastle office (Cobalt Business Park) or Theale office (Arlington Business Park)
Annual salary: Circa £45,000, depending on skills & experience
About Cybit
Predict. Protect. Perform
Cybit is a trusted partner offering over three decades of technology expertise and specialisms in data analytics, AI, cybersecurity, modern workspace, hybrid cloud, and managed services. Cybit empowers private and public sector organisations to predict change, protect what matters, and perform with confidence.
At the heart of Cybit’s approach is a belief that technology should do more than enable operations—it should unlock new opportunities, accelerate growth, and create a positive impact for people, communities, and the planet. By integrating intelligent, secure, and connected solutions, Cybit transforms complexity into clarity, helping clients stay ahead of threats, uncover actionable insights, and optimise performance at every level.
Cybit’s collaborative ethos is reflected in its strong partnerships with leading technology vendors and its commitment to continuous improvement. Every solution is tailored to the client’s unique goals, delivered with integrity, and measured by real-world outcomes. Whether enabling smarter decision-making through data and AI, building resilient digital environments, or supporting sustainable business transformation, Cybit is dedicated to shaping a future where technology is a force for good.
Why Join Us?
Be part of a dynamic, outcome‑focused, and people‑first team across Berkshire and Newcastle, where talent, ideas, and collaboration are genuinely valued. You’ll have the opportunity to make a real impact on how we deliver technology and how our brand is experienced, while building a meaningful career and helping to create a safer, more resilient future.
About the role
We’re looking for a commercially driven Digital Growth Lead to take ownership of how Cybit is discovered, experienced and converted in an AI-driven buying world.
This role requires a strong balance of technical skills and commercial awareness.
This role sits at the intersection of website, search, AI visibility and conversion. You will have the practical skills and experience to transform the Cybit website into a high-performing revenue engine and ensure we are visible when buyers research problems, solutions and suppliers not just through Google, but through LLM AI platforms such as ChatGPT, Copilot, Gemini, Claude and Google AI Overviews.
You’ll be responsible for ensuring that more of the right people find us, understand what we do and how we can benefit their business and choose us as their preferred Technology Partner.
What you’ll be doing
Own and optimise the website as a revenue generation platform
Position the website as a growth engine that clearly communicates Cybit’s value and differentiation
Optimise landing pages, site structure and user journeys to improve engagement and conversion
Drive AI search visibility (core to the role)
Assess Cybit’s visibility in AI-generated answers, identify competitor advantages and close gaps
Map how buyers use AI and search to find solutions and suppliers
Optimise content for AI discovery, citation and user experience
Improve search and digital discoverability
Strengthen technical SEO foundations for better performance and discoverability
Increase visibility beyond branded search through problem- and solution-led content
Build scalable content structures that support long-term growth
Optimise conversion
Own and optimise the end-to-end user journey, using data-driven testing and refinement
Focus on increasing visitor → lead conversion, not just traffic, through effective UX and CTAs
Structure content to demonstrate Cybit USP
Create clear, buyer-focused content that simplifies complex solutions
Drive engagement and conversion through effective content pathways and CTAs
Own integration and data flow
Manage website integration with HubSpot, Lead Forensics, Sales Navigator, Zoom webinar and CRM systems plus any others identified.
Ensure seamless lead capture and accurate data flow, deliver visitor insight, reporting and campaign tracking
Drive measurable growth
Drive qualified, non-branded traffic, leads and pipeline
Report on commercial impact, not just channel metrics
About You
Highly proficient in WordPress, including site structure, performance, plugins and optimisation
Have a solid understanding of HTML, CSS, and general front-end behaviour
Are comfortable independently troubleshooting and improving site performance
Understand how technical decisions impact search visibility, user experience and conversion
Are confident managing integrations with CRM and marketing platforms (e.g. HubSpot)
Comfortable discussing conversion rates and buyer journeys as you are technical optimisation.
Commercially minded and focused on driving growth, visibility and conversion.
Experienced in website development, SEO and conversion optimisation.
Data-driven, with the ability to turn insight into action.
Focused on user journeys and outcomes, not just platforms and features.
Confident challenging the status quo and recommending the right solutions for the business.
Curious about AI, how it's changing search and buyer behaviour, and willing to experiment with new approaches.
Comfortable working with tools that help understand user behaviour and drive performance improvements, such as Google Analytics (GA4), Google Search Console, Heatmapping and user behaviour tools (e.g. Hotjar, Microsoft Clarity), conversion tracking and funnel analysis.
Experience with A/B testing or structured optimisation approaches is highly valuable.
Ability to assess when different platforms are appropriate and make recommendations accordingly.
Search, structure and AI-readiness
The website must be built for both human users and machine interpretation, you should have:
A strong understanding of technical SEO fundamentals
Experience improving site structure and internal linking, Metadata and indexing and page performance
Familiarity with structured content and schema markup (e.g. Schema.org)
An understanding of how content clarity, structure and authority influence AI-driven search and answer engines
We are particularly interested in candidates who recognise that search is evolving from “keywords and rankings” to “understanding, summarisation and recommendation”
Experience with the following is highly desirable:
Webflow – for agile, high-performance, design-led marketing websites
HubSpot CMS – for tight alignment between website, CRM, automation and lead generation
Familiarity with modern front-end approaches (e.g. React / Next.js) is a bonus
What Success Looks Like
Deliver an industry-recognised digital brand that builds awareness, trust and engagement.
Create a website that clearly communicates Cybit’s expertise and value proposition.
Drive growth in high-intent traffic, conversions, qualified leads and pipeline.
Increase Cybit’s visibility in AI-driven search and discovery.
Deliver a seamless, commercially effective digital experience.
Own and execute a clear digital strategy and roadmap focused on innovation, performance and ROI.
Be well looked after
Happy people make happy businesses. We have a great range of flexible benefits which helps you to do your best work every day. This includes:
Enhanced Pension contribution scheme
33 days annual leave including bank holidays (& the opportunity to buy more if desired)
Healthcare cash plan
Private Medical Insurance (upon passing probation)
Company electric car scheme
Cycle to work scheme
Employee assistance programme
Occupational sick pay
Birthday day off
Enhanced family leave
Volunteering time available
Cybit is passionate about having a diverse workforce by encouraging equality, diversity, and inclusion throughout the business. We have an inclusive environment where employees are encouraged to speak openly about what matters to them. This allows us all to learn and grow together within a safe and respectful environment. We provide equal opportunities to all and are a proud member of the Disability Confident scheme.
Related keywords
WordPressSEOAI SearchLLMChatGPTCopilotGeminiClaudeGoogle AI OverviewsHubSpotLead ForensicsSales NavigatorGA4HotjarMicrosoft ClaritySchema.org
Technology and expertise that transforms data analytics led insight into measurable business impact.
Industry
IT Services and IT Consulting
Company size
51-200 employees
Founded
1991
Headquarters
Newcastle upon Tyne, Tyne and Wear
LinkedIn followers
10,830
As a Specialist Technology Solutions Provider, we specialise in data and AI, modern workspace, hybrid cloud and security solutions to help businesses predict, protect what matters, and perform with confidence.
At Cybit, our mission is simple: to provide technology that drives real impact. We empower businesses and public services to go beyond being IT enabled to becoming information enabled - across all aspects of operations and people resources to drive opportunity while ensuring resilience and agility.
We’re also very pleased to confirm that Cybit is now accredited to the latest ISO 27001:2022 standard, reinforcing our ongoing commitment to the highest levels of information security.
For more information email - [email protected]
Offices: Equinox House, 3.2 Silver Fox Way, Cobalt Business Park, Newcastle upon Tyne, Tyne and Wear NE27 0QJ, GB · Colthrop Way, Unit 6 Thatcham Business Village, Thatcham, England RG19 4LW, GB · Queens Road, 16 The Innovation Centre, Belfast, Northern Ireland BT3 9DT, GB
How many Management & Leadership jobs are open in Newcastle upon Tyne, United Kingdom right now?
There are currently 354 open management & leadership positions in Newcastle upon Tyne, United Kingdom listed on Clera. New openings are added daily as companies post roles.
Which companies are hiring for Management & Leadership roles in Newcastle upon Tyne, United Kingdom?
Companies currently hiring include Capgemini, WSP, Turner & Townsend, Assystem, Version 1, among others. Browse the listings above to see every active employer.
Are there remote or hybrid Management & Leadership jobs in Newcastle upon Tyne, United Kingdom?
Yes — 230 of the 354 open management & leadership positions offer remote or hybrid work (17 remote, 213 hybrid).
How do I apply for Management & Leadership jobs in Newcastle upon Tyne, United Kingdom?
Each listing links directly to the employer's application page. Apply early — fresh listings get the most recruiter attention in the first two weeks.