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The Certified Color Consultant acts as a brand ambassador by providing expert hair color consultations and driving sales through personalized customer recommendations. They are also responsible for daily retail operations, including inventory management, POS transactions, and maintaining store standards.
Candidates must have a high school diploma or equivalent and be at least 18 years of age. At least one year of retail sales or customer service experience is preferred, along with strong communication skills and technical proficiency with iPads and social media.
Job Title: Certified Color Consultant
FLSA: Non-exempt
Code: 0130-CC
Company: SBH
Positions Reporting to this job: None
Department: Store Operations
Essential Function The Certified Color Consultant is our steward to the industry, demonstrating our dominance in all things hair color. The Certified Color Consultant maximizes sales by creating increased customer retention and loyalty. The role will build lasting relationships with DIY enthusiasts and drive behaviors that grow brand awareness and hair color market share.
Primary Duties: The Certified Color Consultant provides an optimal customer experience to ensure the DIY enthusiast successfully achieves their hair color goals. By introducing every customer to the Hair Color category, providing color consultations, and utilizing selling skills — elevating Sally Beauty as the undisputed leader in hair color. Duties also include daily operational tasks, supporting the larger team, and participating in all loss prevention and safety practices.
40% Brand: Provide an optimal customer experience and create customer retention by utilizing our selling behaviors, company sales directives, and omni-channel. Ensure all customer transactions are complete and accurate to drive incremental sales. Deliver behaviors consistent with driving desired client survey scores and reviews. Determine customer color and care related needs, and offer professional advice and recommendations to ensure they have the confidence and products needed to achieve their goals. Assist the team with meeting or exceeding specific hair color sales goals, as outlined by the company. Generates cross-category sales by introducing new categories to each conversation, resulting in increased sales and profitability through brand awareness.
25% Operations: Record all sales in the POS and handle all monetary transactions, such as sales, returns, and exchanges accurately and efficiently. Complete daily paperwork and reporting and make bank deposits, when needed. Price merchandise, process back stock, assist with shipment processing and housekeeping duties, such as cleaning. Support with planograms, as needed. May open and close the store. Establish technical expertise pertaining to products, policies, and programs. Complete all training programs, as directed. Be a continuous learner to stay current on trends in the industry. Be committed to ongoing training & education.
25% People: Always work well with others to get the job done in support of the customer and meeting the needs of the store, which includes good attendance. Collaborate with a wide number of customers and co-workers on a regular basis. Assist Store Manager with onboarding and training needs of new associates. Mentor other associates to elevate hair color knowledge. Be an advocate for diversity, inclusion, and belonging.
10% Safety/Loss Prevention: Compliance with and knowledge of all safety and loss prevention policies. Compliance with all inventory control procedures & hazardous material.
