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Full-time
bachelor degree
Posted 22d ago
~40 hrs/week
Responsibilities
Lead the global content strategy and acquisition initiatives across multiple products and regions to drive pipeline and revenue. Oversee the creation of high-impact content and implement AI-driven workflows to scale production and distribution.
Requirements
Requires 5+ years of experience in content marketing within B2B SaaS or technology companies with a strong background in demand generation. Must possess exceptional English writing skills and a data-driven approach to optimizing campaign performance.
Full job description
About us
Think about literally anything in your house. Your shirt. Your phone. That random IKEA wrench thingamabob you still haven’t thrown away. Odds are, it all came from somewhere else.
Freight is the invisible magic trick that makes the global economy work. And we’re the ones helping it work a little bit faster, smarter, and cheaper.
Freightos (Nasdaq: CRGO) is the global booking and payment platform for the trillion-dollar freight industry. Hundreds of airlines and ocean liners, thousands of freight companies, and over ten thousand importers and exporters use our platform to move goods around the world faster and more efficiently. This matters. Efficient freight ultimately makes things cost a little bit less when you buy them in the store.
We’ve been on a rocketship (freight ship?) of double-digit growth for years, and we’re nowhere near done.
Changing global trade starts with shipping great content. Boxes don’t move before those letters move.
About the Role
We are looking for a highly strategic, proactive, and execution-oriented Global Content Marketing Manager to lead portfolio-wide content strategy and acquisition initiatives across Freightos products and audiences.
This role requires a commercially-minded marketer who can independently identify growth opportunities, develop innovative GTM content initiatives, prioritize across multiple business units and ICPs, and translate company objectives into scalable acquisition programs.
You will own content strategy and planning, campaign ideation, integrated GTM content initiatives, experimentation, and performance optimization across the funnel. You will collaborate cross-functionally with product marketing, growth, performance marketing, SEO, sales, partnerships, customer teams, and leadership to drive measurable business impact.
We’re looking for someone who can balance strategy with execution, enjoys working in a fast-moving environment, takes initiative, and is constantly experimenting with new ideas and approaches to help grow pipeline and customer acquisition worldwide.
Roles and Responsibilities
Own and lead Freightos’ global content strategy across multiple products, ICPs, and regions, aligning initiatives with GTM priorities, pipeline generation, revenue objectives, and overall business goals
Build content roadmaps, identify growth opportunities proactively through market trends, customer insights, and performance data, and translate business goals into scalable multi-channel acquisition programs and campaigns
Support Growth Managers in the ideation, launch, and optimization of integrated GTM campaigns across multiple products and audiences, with a focus on acquisition, engagement, conversion, and revenue impact
Oversee the creation and distribution of high-impact content including reports, webinars, customer stories, landing pages, email campaigns, thought leadership, videos, and sales enablement assets across organic, paid, SEO, social, email, partner, and outbound channels
Ensure consistent messaging, positioning, brand alignment, and content quality across all channels, products, regions, and stages of the buyer journey
Design and implement AI-driven content workflows and automation stacks to scale content production, translation, and distribution across global markets
Track, analyze, and optimize content and campaign performance through data-driven insights, SEO analysis, conversion tracking, A/B testing, and experimentation across messaging, formats, channels, and landing pages
Collaborate cross-functionally with product marketing, sales, customer success, paid media, design, operations, and research teams to drive impactful campaigns, strengthen Freightos’ market positioning, and scale global thought leadership initiatives
Requirements
5+ years of experience in content marketing across different products, audiences and regions
Experience in demand generation, growth marketing, or integrated campaign management within B2B SaaS or technology companies
Proven experience developing and executing strategic multi-channel content and acquisition programs
Strong understanding of GTM strategy, demand generation, funnel optimization, and content-driven acquisition
Ability to proactively generate ideas, identify opportunities, and independently lead initiatives from strategy through execution
Exceptional English writing, communication, and storytelling skills (Fluent or near-native English communication skills required)
Strong analytical mindset with experience measuring performance and optimizing based on data
Experience managing editorial planning across multiple products, audiences, or regions
Strong project management and prioritization capabilities in fast-paced environments
Hands-on experience collaborating cross-functionally with product marketing, growth, SEO, paid media, design, and sales teams
Self-starter mentality with strong ownership and accountability
Preferred Qualifications
BA in marketing, business, communications, technology or similar areas
Background in thought leadership, executive positioning, or strategic storytelling
Proven cross-functional collaboration with internal teams, especially data and CS, to understand market trends and harness internal knowledge and data
Experience leading integrated GTM launches or portfolio-level campaigns
Familiarity with SEO strategy, conversion optimization, and experimentation methodologies
Experience with marketing automation and analytics platforms such as HubSpot, GA4, Looker, Ahrefs, VWO, or similar tools
Familiarity with project management tools (such as Asana)
Basic video editing skills using platforms such as Descript
Why Freightos is the Perfect Runway for Your Career!
We genuinely value work-life balance! We work hybrid, allowing you to enjoy quiet days at home, free from traffic, with in-office days, to meet your fabulous team face-to-face just 5 days a month.
We believe that employees who get better make us all better. We strive for professional development and continuous learning. Alongside career support and guidance, you’ll receive an annual training budget for personal and professional development.
We don’t just offer jobs—we offer a stake in something bigger. As part of Freightos, you’ll be eligible to receive equity incentive grants that vest over time, aligning your success with the company’s long-term growth. The more we build together, the more you benefit.
A multicultural global team makes global freight easier. You’ll work with people from around the world, gain new perspectives, and experience diverse ways of thinking—fun and eye-opening!
Some cool perks such as Private Health Insurance, Ticket Restaurant, and Flexible Remuneration options for nursery, transport, and restaurant vouchers.
Flexible schedule & intensive working hours on Fridays so that you can enjoy a longer weekend :)
Our office in Torre Glories is located in the center of the tech HUB in Barcelona and has stunning city views. We organize events and gatherings throughout the year to keep the team connected and energized.
Transportation, Logistics, Supply Chain and Storage
Company size
201-500 employees
Founded
2011
Headquarters
Barcelona, Catalonia
LinkedIn followers
36,544
Total funding
$118M
The $500 billion global freight market that transports nearly everything we eat, wear and use around the world remains almost completely offline. Which means that our everyday products cost more than they should.
Freightos® makes international shipments faster, more cost-effective and reliable, expanding global trade between the people of the world with the largest global digital freight booking platform.
Using a combination of breakthrough technology, data, and a platform that spans multiple global logistics providers, importers, airlines, ocean liners, and leading tech players, Freightos includes Freightos Marketplace, WebCargo, WebCargo for Airlines, Clearit and Freightos Enterprise, including Freightos market intelligence module, Terminal. Together, this ecosystem makes global trade smoother and more frictionless.
Offices: Avenida Diagonal, 211, 10th Floor (Torre Glòries), Barcelona, Catalonia 08018, ES · HaRakevet 13, 15th Floor, Modiin, Israel 7179603, IL
How many Technology jobs are open in Barcelona, Spain right now?
There are currently 2,333 open technology positions in Barcelona, Spain listed on Clera. New openings are added daily as companies post roles.
Which companies are hiring for Technology roles in Barcelona, Spain?
Companies currently hiring include TD SYNNEX, Novartis, Accenture, CaixaBank, Concentrix, among others. Browse the listings above to see every active employer.
Are there remote or hybrid Technology jobs in Barcelona, Spain?
Yes — 1793 of the 2333 open technology positions offer remote or hybrid work (342 remote, 1451 hybrid).
How do I apply for Technology jobs in Barcelona, Spain?
Each listing links directly to the employer's application page. Apply early — fresh listings get the most recruiter attention in the first two weeks.