Community Relations & Business Development Representative
Sacramento, California, United States · Hybrid
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Community Relations & Business Development Representative
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Full-time
Performance bonus
Posted 73d ago
~40 hrs/week
Responsibilities
Develop referral partnerships with healthcare facilities and community organizations to increase brand awareness. Drive growth of private-pay clients through networking, educational presentations, and consistent relationship management.
Requirements
Preferred experience in home care, hospice, or medical sales with a self-motivated approach to independent work. Must possess a valid driver's license, reliable transportation, and excellent communication skills.
Full job description
Benefits:
Bonus based on performance
Community Relations & Business Development Representative
FirstLight Home Care – Parkway
Location: Sacramento County to start
Type: Full-Time Preferred (Part-Time Considered)
Compensation: $25 + Performance Bonuses
About FirstLight Home Care
FirstLight Home Care provides premium in-home care that helps older adults remain safe, independent, and comfortable in their own homes. We pride ourselves on exceptional caregivers, responsive communication, and building lasting relationships throughout the communities we serve.
We're looking for an outgoing, relationship-driven professional who enjoys networking, educating others, and making meaningful community connections.
This is not a desk job.
You'll spend most of your time in the community building relationships that generate referrals and private-pay clients.
Position Summary
The Community Relations & Business Development Representative is responsible for developing referral partnerships and increasing awareness of FirstLight Home Care throughout Sacramento and Solano Counties.
Success in this role is measured by relationships built, referral sources activated, community visibility, and ultimately private-pay client growth.
Responsibilities
Business Development
• Develop new referral partnerships
• Meet with hospitals
• Skilled nursing facilities
• Assisted living communities
• Independent living communities
• Rehabilitation centers
• Hospice agencies
• Home Health agencies
• Physicians
• Concierge medical practices
• Senior placement agencies
• Estate planning attorneys
• Financial planners
• Senior centers
• Churches
• Community organizations
Community Outreach
Attend:
Health fairs
Senior expos
Farmers markets
Chamber events
Networking mixers
Community resource fairs
Educational seminars
Relationship Management
Maintain ongoing communication with referral partners through:
Weekly visits
Phone calls
Email follow-up
Lunch-and-learns
Caregiver appreciation events
Educational presentations
Marketing
Deliver marketing materials
Maintain referral database/CRM
Track leads
Track conversions
Coordinate community events
Identify new marketing opportunities
Reporting
Weekly reports including:
Referral visits completed
New contacts added
Follow-up appointments
Referrals received
Referrals converted
Community events attended
Next week's goals
Qualifications
Preferred experience in:
Home Care
Home Health
Hospice
Healthcare Sales
Senior Living
Community Outreach
Medical Sales
Excellent communication skills
Professional appearance
Self-motivated
Comfortable speaking in front of groups
Reliable transportation
Valid driver's license
Ability to work independently
CRM experience preferred
Success Metrics (KPIs)
Weekly
20–25 in-person referral visits
10 new referral contacts
10 follow-up meetings
2 community events
5 lunch-and-learns or educational meetings scheduled
Monthly
80–100 referral visits
30+ new referral relationships
15–20 qualified private-pay inquiries
6–10 new private-pay assessments scheduled
3–5 new private-pay clients started
Flexible work from home options available.
Related keywords
Home CareHome HealthHospiceSenior LivingMedical SalesReferral PartnershipsCRMPrivate-Pay ClientsCommunity RelationsBusiness DevelopmentHealthcare MarketingLead ConversionNetworkingSacramento CountySolano County
We exist to help people have their best day, every day, by delivering quality home care to adults in need of support.
Industry
Home Health Care Services
Company size
51-200 employees
Founded
2010
Headquarters
Cincinnati, OH
LinkedIn followers
10,759
Our mission is to help people have their best day -- every day.
Every caregiving situation is different. It may be a family member who has to take care of someone full-time due to illness or dementia. Or, it may be a friend who is having difficulties that often come with aging. Our caregivers are more than ready and capable of handling these unique situations. Your loved one deserves more than having someone who simply keeps them company. They deserve a caregiver who is passionate about creating meaningful relationships and motivated to do more.
Our caregivers will take on all of the tasks that must be done – cooking, laundry, cleaning, help with bathing and mobility. But we do more than that. We listen more intently, care more passionately and laugh more heartily. We provide comfort, companionship and compassion for any adult who needs the services of a caregiver.
We know how important your loved ones are. We understand you want someone who genuinely cares. Someone who will treat them as the treasure they are. That’s why at FirstLight, we do more.
Offices: 7870 East Kemper, Suite 440, Cincinnati, OH 45249, US
How many Social Services jobs are open in Sacramento, CA right now?
There are currently 684 open social services positions in Sacramento, CA listed on Clera. New openings are added daily as companies post roles.
Which companies are hiring for Social Services roles in Sacramento, CA?
Companies currently hiring include Aiken Regional Medical Centers, Sutter Health, Interlingva, Inc., WellSpace Health, Sacramento Children's Home, among others. Browse the listings above to see every active employer.
Are there remote or hybrid Social Services jobs in Sacramento, CA?
Yes — 80 of the 684 open social services positions offer remote or hybrid work (10 remote, 70 hybrid).
How do I apply for Social Services jobs in Sacramento, CA?
Each listing links directly to the employer's application page. Apply early — fresh listings get the most recruiter attention in the first two weeks.