REAL is building an AI Execution Platform for real estate organizations. Today, the data required to run real estate is scattered across PDFs, spreadsheets, emails, drawings, public records, and disconnected systems, lea…
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RMF Engineering, Inc.
Lead Marketing Coordinator
Boston, Massachusetts, United States · On-site
Senior
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$100k–$120k/yr
Senior+
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DraftKings Inc.
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Boston, Massachusetts, United States · On-site
$88k–$111k/yr
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Full-time
bachelor degree
Posted 30d ago
~40 hrs/week
Responsibilities
Identify and prioritize target accounts while executing multi-channel outbound outreach to generate qualified meetings. Collaborate with sales and marketing teams to refine messaging, manage CRM data, and contribute directly to revenue growth.
Requirements
Requires a bachelor's degree in a business-related field and 2–5 years of experience in an outbound sales or SDR role. Candidates must demonstrate success in generating qualified meetings and possess proficiency with modern sales technology stacks.
Full job description
REAL is building an AI Execution Platform for real estate organizations. Today, the data required to run real estate is scattered across PDFs, spreadsheets, emails, drawings, public records, and disconnected systems, leading to preventable leakage, missed obligations and lost opportunities to improve performance.
Used by leading enterprises, REAL converts this fragmented data into connected intelligence and automated action. With advanced AI, universal ingestion, and modular execution agents, REAL increases operational accuracy, uncovers financial discrepancies, and surfaces opportunities to optimize performance and enhance business outcomes.
REAL Values
Ownership: We take responsibility and move decisively.
Clarity: We simplify complexity to deliver meaningful impact.
Accuracy: Precision matters, in our product and in how we operate.
Velocity: We work with urgency and intent.
Partnership: We collaborate closely with our customers and with each other.
What you'll do
Identify and prioritize target accounts based on our Ideal Customer Profile (ICP).
Run multi-channel outbound outreach (email, phone, LinkedIn) to generate qualified meetings.
Personalize messaging based on each prospect’s needs and challenges.
Maintain clean, accurate CRM records and track all outreach activity.
Manage and improve the lead database - enrich, clean, segment, and optimize.
Evaluate lead quality using engagement data and adapt outreach strategies accordingly.
Collaborate closely with Sales and Marketing to refine messaging and share insights.
Take full ownership of pipeline quality and contribute directly to revenue growth.
Stay up-to-date on product updates, market trends, and modern sales tools.
Day-to-day
Prospect new accounts using tools like LinkedIn Sales Navigator, ZoomInfo and more.
Send a high volume of personalized emails, calls, and social messages.
Conduct qualification calls with potential buyers.
Work hand-in-hand with Account Managers for smooth meeting handoffs.
Review weekly performance and suggest new experiments or improvements.
What We’re Looking For:
Bachelor’s degree in Business Administration, Entrepreneurship, Marketing, Communications, or a related field is required.
2–5 years of experience as an SDR, BDR, or in a similar outbound sales role (preferably B2B).
Significant experience working in a fast-paced startup environment, demonstrating adaptability, ownership, and the ability to thrive amid rapid change.
Demonstrated success generating qualified meetings and initiating outbound conversations.
Excellent verbal and written communication skills in English, with strong email writing and phone presence.
Comfortable with structured outreach cadences and objection handling.
Detail-oriented with excellent organizational and CRM management skills.
Self-motivated, persistent, and results-driven.
Familiarity with modern sales tech stacks (HubSpot, Salesforce, Apollo, Salesloft, or Outreach.io).
Bonus: Experience with SaaS sales, data segmentation, or lead scoring.
Nice to have
Experience testing and optimizing outreach sequences.
Knowledge of qualification frameworks (BANT, CHAMP, MEDDIC-lite).
Understanding of account-based sales or marketing (ABM).
Experience collaborating with marketing or product teams.
Desire to grow into an Account Executive, Account Manager, or Team Lead role.
Monitor, optimize, and act across your entire physical footprint. Continuously and at scale.
Industry
Software Development
Company size
11-50 employees
Headquarters
Boston, Massachusetts
LinkedIn followers
6,212
REAL is the AI-native system of record for enterprise physical presence.
A large enterprise runs hundreds of locations. Each one carries leases, CAM reconciliations, critical dates, maintenance contracts, and tax filings.
Most of it sits trapped in PDFs, spreadsheets, and legacy systems that don't talk to each other.
REAL ingests that data and builds it into a living source of truth. Then it deploys AI agents that act on it, continuously and at scale.
Portfolio questions that once took months now take minutes, and every answer traces back to its source.
One suite, working across your portfolio:
› Lease administration
› Financial operations
› Construction
› Facilities
› Portfolio strategy
› Tax and insurance intelligence
Each agent sharpens as it shares context with the others.
Based on 950 listings with disclosed salaries, most marketing jobs in Boston, MA pay between $72k–$183k per year. Individual offers vary with seniority, company size, and specialization.
How many Marketing jobs are open in Boston, MA right now?
There are currently 1,207 open marketing positions in Boston, MA listed on Clera. New openings are added daily as companies post roles.
Which companies are hiring for Marketing roles in Boston, MA?
Companies currently hiring include Publicis Groupe Holdings B.V., Signal Tru Brand, Bank of America, 21GRAMS, Boston University College of General Studies, among others. Browse the listings above to see every active employer.
Are there remote or hybrid Marketing jobs in Boston, MA?
Yes — 712 of the 1207 open marketing positions offer remote or hybrid work (162 remote, 550 hybrid).
How do I apply for Marketing jobs in Boston, MA?
Each listing links directly to the employer's application page. Apply early — fresh listings get the most recruiter attention in the first two weeks.