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$150k–$185k/yr
Full-time
Unlimited PTO, Health Insurance, Medical, Dental, Vision, Life Insurance
Posted 16d ago
~40 hrs/week
Responsibilities
The Senior Marketing Manager will build and execute lifecycle marketing programs to drive merchant acquisition, onboarding, and engagement across core verticals. They will collaborate with cross-functional teams to develop go-to-market strategies and optimize campaign performance using data-driven insights.
Requirements
Candidates must have 6+ years of experience in B2B product or partner marketing with a strong background in lifecycle management. Proficiency in enterprise email platforms and excellent project management skills are required to coordinate initiatives across multiple stakeholders.
LOCATION: Los Angeles, CA (Hybrid; 2-3 days in office)
REPORTS TO: Director of Consumer Marketing, Merchant Partners
The Company:
Sunbit builds financial technology for real life. Our AI-native platform helps more people get to “yes” at the moments that matter with personalized offers, transparent terms, and no added consumer fees. In stores, practices and service centers across the country, Sunbit provides a fast, fair pay-over-time option. For everything else, the Sunbit Credit Card delivers a modern, no-fee credit experience managed in a powerful mobile app.
We are guided by people-centered values: Serve Others Before Self, Include Always, Connect Genuinely, Innovate for Good. These values shape how we build, how we support customers and merchants, and how we work with each other.
What makes Sunbit different is an AI-native infrastructure that runs through the full customer and merchant journey. Our interconnected AI systems power instant decisioning, streamline fraud checks with human-in-the-loop safeguards, and enable highly personalized offers at scale. The result is a quick, fair, and simple experience for consumers and merchants.
We pair this technology with inclusion and transparency. Sunbit delivers industry-leading approval rates — 90%+ in auto service and 85%+ in dental — while maintaining zero consumer fee-based revenue. It is a better way to serve people and merchants, proven at scale.
Today, Sunbit is available across nationwide, in-person merchant network of 30,000+ locations spanning auto service centers, dental and optical practices, veterinary clinics, and other specialty services. We help teams say “yes” more often and help customers move forward with confidence.
The Role:
We are seeking a hands-on, highly organized, and data-driven Sr. Marketing Manager to build and run marketing programs across Sunbit's core verticals such as Car Dealerships and Dental. In this builder role, you will drive the merchant lifecycle - acquisition, onboarding, engagement, and ongoing usage - turning strategy into campaigns and initiatives that move the numbers.
This is a B2B2C role: we sell to businesses, but success depends on motivating their frontline associates - people who don't work for Sunbit - to offer it to customers every day. If you've marketed through a channel you don't control, this will feel familiar.
You will work closely with Sales, Account Management, Product, Strategy, Marketing, Legal, Data, and Growth teams, and you'll be comfortable aligning and collaborating with senior stakeholders across the business. You'll build lifecycle programs that motivate point-of-sale associates to offer Sunbit to their customers, support go-to-market for new products and features, and own the execution details that determine whether a campaign lands.
What You'll Own:
Build and execute marketing programs across core verticals supporting merchant acquisition, activation, onboarding, and ongoing lifecycle performance
Partner with other marketing teams to run prospect campaigns and hit lead targets across target industries
Improve the merchant onboarding journey to reduce friction, accelerate time-to-first-transaction, increase active associates, and drive early usage
Launch and scale associate lifecycle programs - education, gamified incentives, and marketing toolkits, partnering closely with our lifecycle team on scoping and being able to dig in directly to email platforms to QA, run smaller initiatives, and identify enhancements
Own campaign calendars, creative briefs, and vendor and agency relationships, keeping multiple programs moving at once without dropping details
Partner with product and strategy teams to bring new products, features, and merchant programs to market with clear, compelling messaging and go-to-market strategies
Collaborate with account management teams to design ongoing usage initiatives, re-engage dormant accounts, and drive growth
Use data and funnel analytics to track lifecycle performance, measure campaign ROI, and continuously optimize business outcomes
Partner cross-functionally to keep growth initiatives aligned and on schedule
Requirements
What You’ll Bring:
6+ years of experience in B2B product marketing or partner marketing with meaningful lifecycle experience
Track record of building and shipping campaigns end to end, not just directing them
Strong project management skills and the ability to coordinate initiatives across many stakeholders
Hands-on experience in an enterprise email/lifecycle platform (ie: Iterable, Braze, Klaviyo). You won’t always be building journeys from scratch, but should be familiar with how to work with them and effectively scope work for the team
Excellent stakeholder management, including comfort working with senior-level partners
Strong written and verbal communication
Strategic and analytical - able to synthesize data to identify opportunities
Growth mindset and proactive ownership of projects
Thrives in a fast-paced environment and able to juggle multiple projects simultaneously
The Perks:
Join one of LA’s fastest growing startups (2023), A Most Loved Workplace, #576 on the 2023 Inc 5000 list, and Forbes Fintech 50 (2024)
Mission driven + empowered + collaborative
Competitive pay and stock options
Unlimited PTO
Health Insurance options including Medical, Dental, Vision, Life, EAP, FSA, & Parental Leave
Newly added HSA and Pet Insurance
401K Plan with Matching
Cell Phone Stipend
Team based strategic planning + Team owned deliverables
How We Pay:
We believe in paying fairly and equitably based on a number of factors including but not limited to previous experience, relevant work history, interview performance, geographical location, internal equity, and expected level of ownership.
We are targeting a base salary of $150,000 - $185,000 per year for this role
This role will also be granted company equity via stock options
Sunbit is an Equal Opportunity Employer. We strive to provide a professional & welcoming workplace for all employees.
Recruitment Fraud Disclaimer
We’ve been made aware of fraudsters impersonating Sunbit employees during the hiring process. Please note that all official communication will come from an @sunbit.com email address, through our applicant tracking platform @sunbit.comeet-notifications.com or directly via LinkedIn. We will never ask for your age, Social Security number, bank account details, payment of any kind, or other unrelated personal information during the application process. Our hiring process always includes interviews, either by phone, zoom, or in person, before any offer is made. If something feels suspicious, please contact us at [email protected] to confirm.
We ask that you contact [email protected] only about potential instances of fraud. [email protected] does not reach our recruiting team directly. Your application directly through the posting is the best way to ensure that your candidacy is reviewed by our team. Due to the volume of applications, we will not respond to nor forward emails about your candidacy that are sent to [email protected] directly, and your email about your application will be deleted from our systems.
Financial technology for real life. We're available in over 40,000 locations & growing.
Industry
Financial Services
Company size
501-1,000 employees
Founded
2016
Headquarters
Los Angeles, California
LinkedIn followers
35,284
Total funding
$1.3B
Sunbit builds financial technology for real life. Our technology approves the majority of people who apply and eases the stress of paying for life’s expenses by giving people more options on how and when to pay. Sunbit offers a next-gen, no fee credit card and point-of-sale lending technology available at over 40,000 service locations, including auto dealership service centers, optical practices, dentist offices, and specialty healthcare services. View our privacy policy here: https://sunbit.com/consumer_privacy
Sunbit Now, LLC, NMLS ID 1760582
Offices: 10940 Wilshire Blvd, Los Angeles, California 90024, US
auto fixed operationshealthcareStripeBNPLFintechEmbedded FinancedentistryCredit Cardand Co-brand Credit CardFinance
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