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$132k–$140k/yr
Full-time
bachelor degree, postgraduate degree
Posted 21d ago
~40 hrs/week
Responsibilities
The manager oversees the strategic stewardship of the core menu by translating consumer demand and operational realities into actionable recommendations. They lead the menu planning process and ensure all decisions are grounded in business impact and consumer insights.
Requirements
Candidates must have 6-9 years of progressive experience in brand, category, or product marketing within the QSR or CPG sectors. An undergraduate degree is required, while an MBA is preferred.
Full job description
The Manager, Core Menu Strategy owns the strategic stewardship ofKFC's core menu. The role translates consumer demand, menu performance, competitive dynamics, and operational realities into recommendations that strengthen KFC's most important menu platforms and distinctive equities.
This role is critical to the Bird Comeback Plan because it helps ensure KFC's core menu remains relevant, differentiated, and commercially strong. The role supports Modem Menu by identifying opportunities to improve, simplify, renovate, and expand the menu while protecting the brand's biggest advantage: Chicken on the Bone.
Reporting to the Director, Consumer Insights & Menu+ Innovation, this leader manages the core menu planning process, develops strategic menu recommendations, supports the innovation pipeline where needed, and helps ensure menu decisions are grounded in consumer insight, business impact, and operational feasibility.
Responsibilities
Core Menu Strategy & Architecture - 35%
Primary accountability
Own the strategic review of KFC's core menu portfolio.
Identify opportunities to improve, simplify, expand, or reposition key menu platforms.
Recommend menu architecture changes based on consumer demand, business performance, profitability, and competitive dynamics.
Support development of the 3-year menu roadmap through analysis and recommendation.
Protect KFC's distinctive menu equities, especially Chicken on the Bone.
Menu Performance & Business Stewardship - 25%
Monitor performance of core menu platforms across sales, transactions, mix, attachment, and profitability.
Identify growth opportunities, risks, gaps, and renovation priorities.
Develop fact-based recommendations that improve business performance.
Partner with Finance and Analytics to evaluate menu decisions through a commercial lens.
Partner with Brand Managers, FIT, Operations, Supply Chain, Finance, and Value & eComm.
Ensure menu recommendations reflect operational realities and commercial priorities.
Support successful transition of validated concepts into commercialization teams.
Feed menu recommendations through established governance processes.
Data, Al & Modem Ways of Working-5%
Use AI and analytics to accelerate menu analysis, competitive monitoring, and recommendation development.
Create efficient reporting and decision-support tools for the broader menu team.
Qualifications
Education/ Certifications
Undergraduate degree required, preferably in Marketing, Business, Food Science, or related.
MBA preferred but not required.
Experience
6-9 years of progressive experience in brand, category, product marketing, menu strategy, innovation, or CPG/QSR product development.
Proven experience turning consumer, category, and business insights into product or portfolio recommendations.
Experience supporting concept development, product testing, commercialization, or menu/category strategy.
QSR, restaurant, food, beverage, or CPG experience preferred.
Functional Capabilities
Strong commercial acumen, including sales, transactions, mix, margin, pricing guardrails, and category economics.
Strong understanding of menu architecture, product positioning, concept writing, and innovation stage-gates.
Ability to translate consumer learning and performance data into clear recommendations.
Strong project management across multiple menu, innovation, and renovation workstreams.
Leadership Capabilities
Leads through influence across cross-functional teams.
Builds trust with FIT, Operations, Finance, Supply Chain, Brand Managers, and franchisee-facing partners.
Communicates clearly, frames trade-offs, and presents decision-ready recommendations.
Mindset
Consumer-first, commercially grounded, and highly curious about food.
Protects KFC's distinctive equities while pushing the menu forward.
Balances creativity with operational reality.
Acts like an owner, moves with speed, and keeps the work focused on business impact.
Salary Range: $132,480 to $139,840 annually + bonus eligibility. This is the expected salary range for this position. Ultimately, in determining pay, we'll consider the successful candidate’s location, experience, and other job-related factors.
Pizza Hut, a subsidiary of Yum! Brands, Inc. (NYSE: YUM), was founded in 1958 in Wichita, Kansas, and is a global leader in the pizza category with nearly 20,000 restaurants in more than 110 markets and territories. The brand has earned a reputation as a trailblazer in innovation with the creation of icons like Original® Pan and Original® Stuffed Crust pizzas. In 1994, Pizza Hut pizza was the very first online food order, and today Pizza Hut continues leading the way in the digital and technology space with over half of transactions worldwide coming from digital orders. Leveraging its global presence, Pizza Hut also works to positively impact restaurant employees, the communities they serve and the environment through commitments across three priority areas: More Equity, Less Carbon and Better Packaging.
Based on 238 listings with disclosed salaries, most consulting jobs in Plano, TX pay between $83k–$207k per year. Individual offers vary with seniority, company size, and specialization.
How many Consulting jobs are open in Plano, TX right now?
There are currently 568 open consulting positions in Plano, TX listed on Clera. New openings are added daily as companies post roles.
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