Job ID: 17301 Newell Brands is a leading consumer products company with a portfolio of iconic brands like Graco®, Coleman®, Oster®, Rubbermaid®, Sharpie® and Yankee Candle® - and 24,000 talented teammates around the worl…
Skills: Product Planning, Innovation Strategy, Business Case Development, Financial Modeling, Market Assessment
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Publicis Groupe Holdings B.V.
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Full-time
Posted 17d ago
~40 hrs/week
Responsibilities
The Senior Lead manages early-stage product and growth initiatives by developing business cases, financial models, and market assessments. They also coordinate cross-functional workstreams and synthesize complex data into decision-ready materials for senior leadership.
Requirements
Candidates must have 8+ years of experience in product planning, innovation, or related disciplines with a proven ability to operate in ambiguous environments. Strong analytical skills, financial modeling expertise, and exceptional executive communication abilities are required.
Full job description
Job ID: 17301
Newell Brands is a leading consumer products company with a portfolio of iconic brands like Graco®, Coleman®, Oster®, Rubbermaid®, Sharpie® and Yankee Candle® - and 24,000 talented teammates around the world. Our culture is built on values in action: Integrity, Teamwork, Passion for Winning, Ownership, and Leadership. We work together to win, grow, and make a real impact—supported by a high-performing, inclusive, and collaborative environment where you can be your best, every day.
The Front-End Innovation (FEI) Senior Lead, Product Planning plays a key role within the business FEI team. Working collaboratively with multi-functional POD partners, this individual owns both the viability work and the project management of early-stage product and growth initiatives, serving as the analytical and operational backbone of the POD. They develop business cases, market assessments, financial models, and commercial viability analyses informed by consumer, market, technical, and business inputs, while also owning the project structure, workstream coordination, and decision-ready materials that keep initiatives moving toward investment milestones.
Essential Functions & Duties
Functions and duties of this role include, but are not limited to:
Lead business case development, opportunity sizing, and viability evaluation for early-stage innovation initiatives, including revenue scenarios, financial models, and market and competitive assessments
Develop and maintain project plans, key assumptions, risk logs, and action trackers that keep workstreams aligned to learning objectives and timelines
Coordinate cross-functional viability workstreams by tracking actions, dependencies, decisions, and deliverables across Insights, Design Research, R&D, Brand, Finance, Marketing, and external partners
Synthesize consumer, market, technical, and business inputs into opportunity assessments, business cases, and executive-ready materials that support investment and portfolio decisions
Support cross-functional working sessions and workshops through agenda development, synthesis, documentation, and follow-up
Manage external agencies, consultants, and innovation partners through project sprints, keeping work focused on defined learning objectives and decision needs
Work closed with the FEI Pod Leader to ensure projects have the structure, information, and materials required to advance through investment discussions
Qualifications
The successful candidate will have the following qualifications:
8+ years in Product Planning, Product Development, Innovation, Product Management, Consulting, or related disciplines; new product or growth innovation experience preferred
Proven ability to operate across strategic opportunity development and hands-on execution, with comfort creating structure in ambiguous, early-stage environments
Demonstrated experience developing business cases, market sizing, revenue scenarios, and financial models for new product or growth opportunities
Strong analytical skills with the ability to work with structured and unstructured data, pressure-test assumptions, and translate findings into product and business implications
Ability to synthesize consumer, market, technical, and business inputs into opportunity assessments and executive-level communications
Exceptional PowerPoint and executive storytelling skills, with proven ability to build decision-ready materials for senior leadership
Experience facilitating workshops and cross-functional reviews that move teams from discussion to action
Experience managing agencies, consultants, and external innovation partners through project sprints
Familiarity with value proposition development, GTM planning, and commercialization considerations preferred
Curious, agile, and "whole-brain" mindset -- balancing strategic thinking, analytical rigor, creative problem solving, and practical execution.
WORK ENVIRONMENT
A collaborative, small, dedicated innovation team comprised of multi-functional experts. Co-located with POD members in Atlanta.
Newell Brands (NASDAQ: NWL) is a leading global consumer goods company with a strong portfolio of well-known brands, including Rubbermaid, Sharpie, Graco, Coleman, Rubbermaid Commercial Products, Yankee Candle, Paper Mate, FoodSaver, Dymo, EXPO, Elmer’s, Oster, NUK, Spontex and Campingaz. We are focused on delighting consumers by lighting up everyday moments. Newell Brands and its subsidiaries are Equal Opportunity Employers and comply with applicable employment laws. EOE/M/F/Vet/Disabled are encouraged to apply.
We are focused on delighting consumers by lighting up everyday moments.
Industry
Manufacturing
Company size
10,001+ employees
Headquarters
Atlanta, GA
LinkedIn followers
479,275
Total funding
$3.5B
Newell Brands (NASDAQ: NWL) is a leading global consumer goods company with a strong portfolio of well-known brands, including Rubbermaid, Sharpie, Graco, Coleman, Rubbermaid Commercial Products, Yankee Candle, Paper Mate, FoodSaver, Dymo, EXPO, Elmer’s, Oster, NUK, Spontex and Campingaz.
We are focused on delighting consumers by lighting up everyday moments.
Offices: 6655 Peachtree Dunwoody Rd, Atlanta, GA 30328, US
Marketing and Commercial ProductsConsumerConsumer GoodsProductivity ToolsHardwareFashionCommercialManufacturing
Based on 437 listings with disclosed salaries, most marketing jobs in Atlanta, GA pay between $50k–$163k per year. Individual offers vary with seniority, company size, and specialization.
How many Marketing jobs are open in Atlanta, GA right now?
There are currently 1,061 open marketing positions in Atlanta, GA listed on Clera. New openings are added daily as companies post roles.
Which companies are hiring for Marketing roles in Atlanta, GA?
Companies currently hiring include Publicis Groupe Holdings B.V., The Home Depot, Newell Brands, The Coca-Cola Company, Signal Tru Brand, among others. Browse the listings above to see every active employer.
Are there remote or hybrid Marketing jobs in Atlanta, GA?
Yes — 406 of the 1061 open marketing positions offer remote or hybrid work (115 remote, 291 hybrid).
How do I apply for Marketing jobs in Atlanta, GA?
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