Marketing Jobs in Agra, India (Now Hiring) — 23 open

JOB SUMMARY/ PURPOSE:

The incumbent will be responsible for

Achievement of budgeted sales targets for the area through the development & channelizing the efforts of the team of field officers, ensuring customer
(KOLs, other Doctors and chemists) development, products, markets and through effective implementation of marketing programs

PRINCIPAL ACCOUNTABILITIES:

1. Achievement of Budgeted Sales Targets

Achievement of overall Monthly Sales Targets leading to achievement of Annual Sales Targets
Achievement of Brand-wise Sales Targets esp. for Thrust Brands
Ensuring achievement of targets by each FO territory and maximizing productivity
Improve business hygiene by reducing sales returns & expiries
Effective forecasting to ensure smooth availability & distribution of products
Co-ordination with business partners/ distribution
Ensuring achievement of collection targets

1. Customer Development/ KOL Development

Development of brand specific core customers & develop their business contributions
Monitoring the efforts of field officers with specific focus on ensuring Dr Call Average of 12 and minimum 95% MCR coverage
Supporting the implementation of strategic alliance programs for maximizing ROI from KOLs through ensuring periodical visits as
mandated by HO
Development & sustenance of relationships of KOLs through personal visits
Periodically track the contribution from KOLs and ensure interventions under the guidance of SMs in protecting & developing the
business from KOLs

1. Product Development

Identification and development of core customers for each product and maximizing their returns
Developing mechanisms to track the performance progress of these products and addressing gaps if any

1. Team Development/ Competence Development

Developing the in-clinic effectiveness through channelizing the efforts of Field Officers in terms of Right Customer, Right Product and
ensuring Right Frequency of visits
Improving in clinic competence of FOs by developing their product knowledge, application of selling skills through joint call coaching
Development of teamwork and culture amongst the FOs
Ensuring business process discipline & hygiene
Planning & Organizing the efforts of self/ team
Efforts to retain the team and filling up of vacancies if any

1. Effective Implementation of Marketing Programs

Ensuring effective implementation of marketing programs (CMEs/ Symposiums/Camps etc) thereby develop key brands in each territory
through a team of FOs
Periodically track the implementation of marketing programs and address the gaps if any
Preparation of action plans during cycle meetings with an objective of improving implementation
Tracking the efforts of team members in terms of call average and coverage through Phyzii and ensuring compliance
Implementation of local strategies under guidance of SMs

1. Reporting & Administration

Timely Phyzii reporting of Self & ensuring the discipline of FOs in timely reporting of Phyzii as per timelines
Maintaining the secondary sales & primary sales records of each territory and ensuring the same in case of FOs
Updation of MCR, Chemist list and Institution list on a periodical basis as mandated by HO
Ensuring effective DWP and implementation of the same
Ensuring discipline through control tools like STP, TP and other monitoring tools

Job Specifications

Ideal candidate would be a Science graduate ideally with previous experience of first line management or a candidate from MNC companies with
excellent process orientation and aptitude
Good interpersonal skills, team work, analytical ability etc
Good communication skills, attention to detail, execution skills
Note: This is only an indicative list of key duties and this may change from time to time as per business needs. Advancement (both salary and growth) will
be based on assessment of competencies, experience, knowledge and performance as determined by company requirements and based on the
evaluation by the company. Employee on probation will have to complete the probation assessment which includes, interview / review meetings,
projects and /or written examination