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$144k–$194k/yr
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The Sr. Product Marketing Manager will define and execute the go-to-market strategy, product positioning, and content strategy to drive T-Life app engagement and retention. They will collaborate with cross-functional teams to develop enablement materials and analyze customer feedback to optimize the app experience.
Requirements
Candidates must have a Bachelor's degree and at least 7 years of relevant experience, or an advanced degree with 5 years of experience. Proven expertise in product marketing, content strategy, and cross-functional collaboration is required.
Full job description
At T-Mobile, we invest in YOU! Our Total Rewards Package ensures that employees get the same big love we give our customers. All team members receive a competitive base salary and compensation package - this is Total Rewards. Employees enjoy multiple wealth-building opportunities through our annual stock grant, employee stock purchase plan, 401(k), and access to free, year-round money coaches. That’s how we’re UNSTOPPABLE for our employees!
Job Overview As a Sr. Product Marketing Manager for T-Life Adoption you will collaborate with Product, Marketing, Creative, and Business collaborators to drive engagement growth with the T-Life app. You have a deep understanding of the consumer product perspective, customer communications, product positioning, and the digital & app ecosystem. This position defines product marketing strategy, product positioning, GTM, channel messaging, content strategy, and marketing requirements for customer app onboarding all to drive T-Life downloads, engagement, and retention.
We are looking for a Sr. Product Marketing Manager who has a knack for partnering with cross-functional teams. The role requires a person who understands Product and App lifecycle with preferred background in channel and/or app marketing.
Job Responsibilities:
Capture and analyze customer feedback and frontline input on the T-Life app experience to inform product positioning, value propositions, and messaging that resonate with the target audience.
Develop and maintain channel enablement materials— including copy guide and toolkit, videos, and blog posts — for Retail, Care, Digital, and other customer-facing channels, along with customer references, testimonials, and case studies for external and internal use.
Support launch planning and orchestrate execution of new T-Life app features and improvements, driving go-to-market strategy for in-app releases.
Partner with Retail, Care, Digital, and other customer-facing channels — demonstrating these toolkits and enablement materials — to drive adoption and engagement of the T-Life app.
Partner closely with Customer Marketing teams to scale personalized communications (SMS, push, email, in-app merch) aligned with key engagement benchmarks to drive T-Life weekly active users.
Serve as market-facing SME/leader with vision for the T-Life product representing the voice of T-Life to internal and external partners including the PR/Communications teams.
Support product retention and up-sell/cross-sell strategies to align with Acquisition initiatives.
Supervise and report on the performance of the T-Life app in the market and communicate the results of related marketing efforts.
Responsible for other duties/projects as assigned by business management as needed.
Education and Work Experience:
Bachelor's Degree plus 7 years of related work experience OR Advanced degree with 5 years of related experience (Required).
Acceptable areas of study include Marketing, Business, Communications, or relevant field of study such as Computer Science (Required).
7+ years' of validated ability delivering successful, well-rounded product marketing content and collateral that can be tied to increased business revenue (Required).
Knowledge, Skills and Abilities:
Business Insight (Required)
Content Strategy (Required)
Data Analysis (Required)
Go-to-Market Strategies (Required)
Market Research (Required)
Product Management (Required)
Product Positioning (Required)
Sales Enablement (Required)
Collaborator Management (Required)
Critical Thinking (Required)
At least 18 years of age
Legally authorized to work in the United States
Travel: Travel Required (Yes/No): Yes
DOT Regulated: DOT Regulated Position (Yes/No): No Safety Sensitive Position (Yes/No): No
Total Target Cash Earnings Opportunity: $143,520 - $258,840National Base Pay Range: $119,600 - $215,700
The Total Target Cash Earnings Opportunity represents the expected total cash compensation for this role at target performance, combining base salary and annual incentive opportunity. Actual earnings may be higher or lower depending on individual performance and overall company results.
The base pay range reflects the compensation component of this opportunity. The candidate’s actual pay will be based on various factors, such as work location, qualifications, and experience, so the actual starting pay will vary within this range. To find the pay range for this role based on hiring location, https://paylookup.t-mobile.com/paylookup?reqID=REQ371287¶dox=1
At T-Mobile, employees in regular, non-temporary roles are eligible for an annual bonus or periodic sales incentive or bonus, based on their role. Corporate employees are eligible for a year-end bonus based on individual and/or company performance and which is set at a percentage of the employee’s eligible earnings in the prior year. Certain positions in Customer Care are eligible for monthly bonuses based on individual and/or team performance. The incentive component included in the Total Target Cash Earnings Opportunity reflects target performance. Actual earnings included in the Total Target Cash Earnings Opportunity reflect target performance; actual payouts may vary.
At T-Mobile, our benefits exemplify the spirit of One Team, Together! A big part of how we care for one another is working to ensure our benefits evolve to meet the needs of our team members. Full and part-time employees have access to the same benefits when eligible. We cover all of the bases, offering medical, dental and vision insurance, a flexible spending account, 401(k), employee stock grants, employee stock purchase plan, paid time off and up to 12 paid holidays - which total about 4 weeks for new full-time employees and about 2.5 weeks for new part-time employees annually - paid parental and family leave, family building benefits, back-up care, enhanced family support, childcare subsidy, tuition assistance, college coaching, short- and long-term disability, voluntary AD&D coverage, voluntary accident coverage, voluntary life insurance, voluntary disability insurance, and voluntary long-term care insurance. We don't stop there - eligible employees can also receive mobile service & home internet discounts, pet insurance, and access to commuter and transit programs! To learn about T-Mobile’s amazing benefits, check out www.t-mobilebenefits.com.
Never stop growing!
As part of the T-Mobile team, you know the Un-carrier doesn’t have a corporate ladder–it’s more like a jungle gym of possibilities! We love helping our employees grow in their careers, because it’s that shared drive to aim high that drives our business and our culture forward. By applying for this career opportunity, you’re living our values while investing in your career growth–and we applaud it. You’re unstoppable!
T-Mobile USA, Inc. is an Equal Opportunity Employer. All decisions concerning the employment relationship will be made without regard to age, race, ethnicity, color, religion, creed, sex, sexual orientation, gender identity or expression, genetic information, national origin, religious affiliation, marital status, citizenship status, veteran status, the presence of any physical or mental disability, or any other status or characteristic protected by federal, state, or local law. Discrimination, retaliation or harassment based upon any of these factors is wholly inconsistent with how we do business and will not be tolerated.
Talent comes in all forms at the Un-carrier. If you are an individual with a disability and need reasonable accommodation at any point in the application or interview process, please let us know by emailing [email protected] or calling 1-844-873-9500. Please note, this contact channel is not a means to apply for or inquire about a position and we are unable to respond to non-accommodation related requests.
We believe connection should make life easier, more meaningful, and more full of possibility.
As the supercharged Un-carrier, T-Mobile is reimagining what wireless can do — powered by our award-winning 5G Advanced network, our obsession with customers, and our commitment to delivering the best network, best value, and best experiences.
But the real magic behind the magenta is our people.
Across our teams, we’re challenging the status quo, fueling competition, and building the next wave of innovation in wireless and beyond. We move fast, think big, and stay focused on creating better experiences for our customers, communities, and each other.
And we’re just getting started.
Ready to do work that changes wireless for good? Explore careers at T-Mobile: https://careers.t-mobile.com/
T-Mobile US provides services through its subsidiaries and flagship brands, including T-Mobile, Metro by T-Mobile, and Mint Mobile.
Offices: 12920 SE 38th St, Bellevue, WA 98006, US · Frisco, Texas, US · Overland Park, Kansas, US
Future of 5GCustomer CareConsumer WirelessTechnologyT-Mobile for Businessand Customer ExperienceMarketingInternetTelecommunicationsWireless
How much do Data & Analytics jobs in Bellevue, WA pay?
Based on 427 listings with disclosed salaries, most data & analytics jobs in Bellevue, WA pay between $103k–$239k per year. Individual offers vary with seniority, company size, and specialization.
How many Data & Analytics jobs are open in Bellevue, WA right now?
There are currently 460 open data & analytics positions in Bellevue, WA listed on Clera. New openings are added daily as companies post roles.
Which companies are hiring for Data & Analytics roles in Bellevue, WA?
Companies currently hiring include Amazon, Snowflake, T-Mobile, PACCAR India, Meta, among others. Browse the listings above to see every active employer.
Are there remote or hybrid Data & Analytics jobs in Bellevue, WA?
Yes — 133 of the 460 open data & analytics positions offer remote or hybrid work (17 remote, 116 hybrid).
How do I apply for Data & Analytics jobs in Bellevue, WA?
Each listing links directly to the employer's application page. Apply early — fresh listings get the most recruiter attention in the first two weeks.