Tokyo, Japan · On-site
Job Description Summary: The Senior Manager, Digital AI Tech is responsible for driving the execution, integration, and enablement of digital, AI, and GenAI technologies across marketing workflows. This role translates s…
Skills: Digital Marketing, Marketing Technology, Artificial Intelligence, GenAI, Automation
Tokyo, Japan · On-site
Job Description Summary: About the Program The Coca-Cola Company’s Ignite Internship Program is designed to provide students with hands-on experience in a dynamic, global organization. This program offers opportunities t…
Skills: Marketing, Market research, Consumer engagement, Data analysis, Communication
Tokyo, Japan · On-site
Job Description Summary: About the Program The Coca-Cola Company’s Ignite Internship Program is designed to provide students with hands-on experience in a dynamic, global organization. This program offers opportunities t…
Skills: Financial analysis, Budgeting, Reporting, Data analysis, Communication
Shanghai, Shanghai, China · On-site
Job Description Summary: The Senior Director, IMX – Flavor Sparkling leads the design and integration of end-to-end consumer and shopper experiences, connecting brand ambition with creative, media, and commerce execution…
Skills: Marketing strategy, Media strategy, Communication planning, Digital marketing, Consumer journey mapping
Milan, Lombardy, Italy · On-site
Job Description Summary: Coca-Cola Ignite Intern - Marketing Job Description Function Overview at Coca-Cola At Coca-Cola, our Marketing function is at the heart of creating memorable connections between our brands and th…
Skills: Marketing principles, Digital marketing, Social media management, Market research, Data analysis
Tokyo, Japan · On-site
Job Description Summary: About the Program The Coca-Cola Company’s Ignite Internship Program is designed to provide students with hands-on experience in a dynamic, global organization. This program offers opportunities t…
Skills: Digital commerce, Data analysis, Market research, Communication, Microsoft Office
Buenos Aires, Argentina · On-site
Job Description Summary: At The Coca-Cola Company, we are passionate about creating a better shared future for people, communities, and the planet. As a global leader in the beverage industry, we are committed to innovat…
Skills: Safety management, ISO 45001, Risk assessment, Change management, Incident investigation
Tokyo, Japan · On-site
Job Description Summary: About the Program The Coca-Cola Company’s Ignite Internship Program is designed to provide students with hands-on experience in a dynamic, global organization. This program offers opportunities t…
Skills: Financial analysis, Budgeting, Reporting, Market research, Consumer engagement
Atlanta, Georgia, United States · On-site
$149k–$173k/yr
Job Description Summary: The Coca-Cola Company is seeking a Director, Data Architect for Global Equipment Platforms (GEP). GEP is building the next generation of connected equipment capabilities across Freestyle, dispens…
Skills: Data Architecture, Enterprise Data Platforms, Data Modeling, Cloud Data Platforms, Data Governance
Berlin, Germany · On-site
Job Description Summary: Job Title: Senior Manager, Brand Management GERMANY Location: Germany Reports To: Director, Brand Management Role Purpose The Senior Manager, Brand Management plays a critical role in delivering …
Skills: Brand management, Marketing activation, Project leadership, Consumer insights, Commercial understanding
Atlanta, Georgia, United States · On-site
$149k–$173k/yr
Job Description Summary: Director Process Research & Beverage Application Atlanta, GA Role Overview The Director, Process Research & Beverage Application is a key leadership role within Flavor & Ingredient Research and A…
Skills: Chemistry, Communication, Continual improvement process, Data compilation, Environmental science
Atlanta, Georgia, United States · On-site
$143k–$169k/yr
Job Description Summary: Digital planning products play a central role in how we translate demand signals, operational constraints, and network decisions into executable supply chain plans. Our Supply Chain Capabilities …
Skills: SQL, PySpark, Data analysis, Supply chain management, Product analytics
Gurgaon, Haryana, India · On-site
Job Description Summary: Job Description Summary: The Coca-Cola Company, an iconic brand known around the globe, is on the hunt for a strategic Consultant, Marketing - EPICS. This role is at the heart of our marketing st…
Skills: Partnership marketing, Brand marketing, Sports marketing, Entertainment marketing, Project management
Brussels, Brussels-Capital, Belgium · On-site
Job Description Summary: The Research and Development Center located in Brussels is one of the main R&D hubs of The Coca-Cola Company. We lead the development of new beverages (carbonated soft drinks, juices, iced teas, …
Skills: Food manufacturing, Pilot plant operations, Beverage processing, Syrup preparation, Ingredient handling
Allentown, Pennsylvania, United States · On-site
$50k–$62k/yr
Job Description Summary: Join The Coca‑Cola Company and be part of a team that powers our iconic brands. As a Warehouse Associate in our Allentown, PA facility, you’ll support Freestyle operations by ensuring materials a…
Skills: Warehouse operations, Inventory management, Order fulfillment, Material handling, Picking and packing
Sydney, New South Wales, Australia · On-site
Job Description Summary: Join our dynamic team at Coca-Cola South Pacific Pty Ltd, where we value passion for building relationships and commitment to excellence. As a Consultant, Franchise Operations (At Home channel), …
Skills: Analytical Thinking, Business Integrations, Business Planning, Communication, Execution Excellence
Cidra, Puerto Rico, United States · On-site
Job Description Summary: Our vision is to craft the brands and choice of drinks that people love. We value how we work as much as what we achieve. The Production Supervisor is a pivotal role within our manufacturing faci…
Skills: Production management, Lean manufacturing, Team leadership, Performance coaching, Continuous improvement
Ballina, Ballina Municipal District, Ireland · On-site
Job Description Summary: About the Program The Electrical Instrumentation Apprenticeship is a four-year program, or for the duration specified under the Standards-Based Apprenticeship Scheme. It combines hands-on workpla…
Skills: Electrical maintenance, Instrumentation, Calibration, Problem-solving, Technical drawing interpretation
Escazú, Costa Rica · On-site
Job Description Summary: Sr. Manager, Global Quality & Food Safety (QFS) Auditor – LATAM This is an individual contributor role We are looking for an experienced Quality and Food Safety professional to join our Technical…
Skills: Communication, Continual improvement process, Environmental regulatory compliance, Environmental science, Food safety and sanitation
Monterrey, Chiapas, Mexico · On-site
Job Description Summary: IMPORTANT: If required, relocation support will only be provided to employees based in Mexico who are transferring to Monterrey, MX. At The Coca-Cola Company, we are proud to be one of the world’…
Skills: Supply chain management, Technical leadership, Quality assurance, Food safety, Operational excellence
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The Senior Manager, Digital AI Tech drives the integration and execution of AI and digital technologies across marketing workflows to improve operational efficiency. This role ensures technology adoption is scalable and compliant while partnering with cross-functional teams to deliver measurable business impact.
Candidates must possess a bachelor's degree and 7–10 years of experience in digital marketing, marketing technology, or AI/automation. Proven ability to manage complex projects and influence stakeholders in a matrixed organization is essential.
The Senior Manager, Digital AI Tech is responsible for driving the execution, integration, and enablement of digital, AI, and GenAI technologies across marketing workflows.
This role translates strategy into action by embedding AI-powered tools, digital platforms, and automation into day-to-day marketing operations, while ensuring responsible use, governance, and measurable business impact.
Working in close partnership with Marketing Capabilities and Coke ON teams, this role ensures that technology adoption is practical, scalable, and directly connected to how marketers plan, create, execute, and optimize marketing activities.
Key Responsibilities
1. Digital & AI Technology Execution
Lead the implementation and day-to-day operation of digital, AI, and GenAI tools used across marketing (e.g., planning, content creation, personalization, performance optimization).
Translate enterprise and OU AI strategies into clear use cases, pilots, and scaled deployments.
Identify opportunities to improve speed, quality, and effectiveness of marketing execution through automation and AI.
2. Marketing Workflow Integration
Embed digital and AI technologies into end-to-end marketing workflows, ensuring tools are intuitive and aligned with how teams actually work.
Partner with Marketing Capabilities to ensure processes, ways of working, and training are aligned with technology deployment.
Support Coke ON initiatives by enabling data, personalization, and AI-driven engagement use cases where relevant.
3. Adoption, Enablement & Change Support
Drive user adoption of digital and AI tools through hands-on enablement, playbooks, best practices, and ongoing support.
Act as a practical coach to marketing teams, helping them apply AI responsibly and effectively.
Collect user feedback and continuously optimize tools, workflows, and enablement materials.
4. Governance, Quality & Compliance
Ensure digital and AI solutions comply with brand standards, data privacy, security, and enterprise AI governance.
Implement quality control measures for AI-generated content and automated outputs.
Partner with Legal, IT, Data, and Global teams to ensure risk mitigation and compliance.
5. Performance Measurement & Optimization
Define and track success metrics for digital and AI initiatives (e.g., adoption, efficiency gains, quality improvements, campaign performance).
Use data and insights to prioritize enhancements and inform future roadmaps.
Share learnings and best practices with internal and global communities where appropriate.
6. Cross-Functional & Partner Collaboration
Work closely with MarTech, Data, IT, agencies, and technology vendors to deliver solutions effectively.
Serve as the day-to-day point of contact for digital and AI marketing technology initiatives.
Support selective alignment and knowledge sharing with other markets or global teams.
Key Interfaces
Senior Director, Marketing Digital, AI Tech & Capabilities
Marketing Capabilities team
Coke ON and Vending Teams
Brand, Category, and Shopper Marketing teams
IT, Data, Legal, and Global Digital / AI communities
External agencies and technology partners
Qualifications & Experience Required
Bachelor’s degree in marketing, Technology, Data, Computer Science, or related field.
7–10 years of experience in digital marketing, marketing technology, AI/automation, or related roles.
Hands-on experience implementing digital platforms, MarTech tools, or AI/GenAI solutions.
Strong understanding of marketing workflows and content production processes.
Proven ability to manage complex projects and multiple stakeholders.
Experience working in matrixed or global organizations.
Critical Skills & Attributes
Strong execution and problem-solving mindset
Comfortable translating strategy into practical solutions
Tech-curious with a bias for experimentation and learning
Ability to influence without formal authority
Clear communicator able to bridge technical and non-technical teams
Location(s):
JapanCity/Cities:
TokyoTravel Required:
00% - 25%Relocation Provided:
NoJob Posting End Date:
September 29, 2026We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.
From our roots at the counter of a local Atlanta pharmacy, to our current portfolio of more than 200 beverages, The Coca-Cola Company is one of the most globally-recognized brands in the world. Today, our lineup features beloved beverage brands, including Coca-Cola, Sprite, Fanta, smartwater, Dasani, Topo Chico, BODYARMOR, Powerade, Costa, Georgia, Goldpeak, Minute Maid, Simply, fairlife and more. The Coca-Cola Company is committed to bringing about real change – to our industry, to our local economies, and to the world around us. Through constant evolution, we continue to reimagine the way we refresh the world and make a difference. We're innovating our portfolio with products that give people more varieties that meet our consumers where they are. We're working with global partners to transform our business, and grow it in more sustainable ways. And we're providing jobs and opportunities to the local economies where our people live and work, employing 700,000 people throughout our global system alongside bottling partners. If you're a changemaker looking to make a change, come join us in our mission to refresh the world and make a difference. Learn more at: www.coca-colacompany.com/careers
Offices: One Coca-Cola Plaza, Atlanta, GA 30313, US · 20860 N Tatum Blvd, Phoenix, AZ 85050, US · 60 Deans Rhode Hall Rd, Monmouth Junction, NJ 08852, US · 1150 Sanctuary Pkwy, Alpharetta, GA 30009, US · 15 Westcreek Blvd, Brampton, ON L6T 5T4, CA
From our roots at the counter of a local Atlanta pharmacy, to our current portfolio of more than 200 beverages, The Coca-Cola Company is one of the most globally-recognized brands in the world. Today, our lineup features beloved beverage brands, including Coca-Cola, Sprite, Fanta, smartwater, Dasani, Topo Chico, BODYARMOR, Powerade, Costa, Georgia, Goldpeak, Minute Maid, Simply, fairlife and more. The Coca-Cola Company is committed to bringing about real change – to our industry, to our local economies, and to the world around us. Through constant evolution, we continue to reimagine the way we refresh the world and make a difference. We're innovating our portfolio with products that give people more varieties that meet our consumers where they are. We're working with global partners to transform our business, and grow it in more sustainable ways. And we're providing jobs and opportunities to the local economies where our people live and work, employing 700,000 people throughout our global system alongside bottling partners. If you're a changemaker looking to make a change, come join us in our mission to refresh the world and make a difference. Learn more at: www.coca-colacompany.com/careers
Offices: One Coca-Cola Plaza, Atlanta, GA 30313, US · 20860 N Tatum Blvd, Phoenix, AZ 85050, US · 60 Deans Rhode Hall Rd, Monmouth Junction, NJ 08852, US · 1150 Sanctuary Pkwy, Alpharetta, GA 30009, US · 15 Westcreek Blvd, Brampton, ON L6T 5T4, CA
