Lisbon, Portugal · Hybrid
Kenvue is currently recruiting for a: Brand Activation Manager - Listerine - Johnson' baby What we do At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in scie…
Skills: Brand activation, Shopper marketing, Trade marketing, Consumer insights, Business planning
Prague, Prague, Czechia · Hybrid
Kenvue is currently recruiting for a: Customer Service Specialist with Spanish What we do At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re t…
Skills: English Proficiency, Spanish Proficiency, Order Management, Customer Relationship Management, SAP
Summit, New Jersey, United States · Hybrid
$90k–$127k/yr
Kenvue is currently recruiting for a: Sr. Business Coordinator What we do At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of icon…
Skills: Business Analytics, Master Data Management, SAP, Pricing Systems, Data Flow Management
Summit, New Jersey, United States · Hybrid
$191k–$269k/yr
Kenvue is currently recruiting for a: Head of Professional Affairs Skin Health What we do At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re t…
Skills: Strategic Leadership, Healthcare Professional Engagement, Dermatology, Scientific Education, Stakeholder Management
Summit, New Jersey, United States · Hybrid
$111k–$156k/yr
Kenvue is currently recruiting for a: Associate Brand Manager, Rogaine US What we do At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the ho…
Skills: Brand Management, Marketing Strategy, Business Analytics, Strategic Planning, Data Analysis
Germany · Remote OK
Kenvue is currently recruiting for a: Bezirksleiter im Apothekenaußendienst Region Ulm/Kempten Süd (m/w/d) What we do At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage an…
Skills: Sales, Account management, Pharmacy sales, FMCG, Retail
Summit, New Jersey, United States · Hybrid
$154k–$217k/yr
Kenvue is currently recruiting for a: Sr. Manager, NA Ext. Manuf. Procurement What we do At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re th…
Skills: Procurement, Supply Chain Management, External Manufacturing, Strategic Sourcing, Supplier Negotiations
Summit, New Jersey, United States · Hybrid
$111k–$156k/yr
Kenvue is currently recruiting for a: Associate Manager, Sales Operations What we do At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the ho…
Skills: Sales Operations, Business Analytics, Supply Chain Management, Data Analysis, Cross-functional Collaboration
São José dos Campos, São Paulo, Brazil · Hybrid
Kenvue is currently recruiting for a: PMO Lead – Brazil Tax Reform (Fixed Term: 12 months) What we do At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in scie…
Skills: Program Management, PMO, Governance, Risk Management, Stakeholder Management
Nova Odessa, São Paulo, Brazil · On-site
Kenvue is currently recruiting for a: Commercial Quality Analyst [Nova Odessa] What we do At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re t…
Skills: Quality Assurance, Regulatory Compliance, GDP, GMP, Technical Writing
Mumbai, Maharashtra, India · Hybrid
Kenvue is currently recruiting for a: Data Analyst III, Global Complaint Vigilance Systems and Trending What we do At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and r…
Skills: Data analysis, Data mining, Predictive analytics, Python, R
Taguig, Metro Manila, Philippines · Hybrid
Kenvue is currently recruiting for a: Cash Accounting Analyst What we do At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconi…
Skills: Cash accounting, Bank reconciliation, Financial reporting, General accounting, Intercompany accounting
Cali, Valle del Cauca, Colombia · On-site
Kenvue is currently recruiting for a: Quality Manager What we do At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands…
Skills: Quality Management Systems, CAPA, Risk Management, Internal Auditing, Supplier Quality Assurance
Summit, New Jersey, United States · On-site
$90k–$127k/yr
Kenvue is currently recruiting for a: Sr Financial Analyst, SC Innov+Glb Brand What we do At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re t…
Skills: Financial Analysis, Strategic Planning, Forecasting, Accounting, Investment Analytics
Rogers, Arkansas, United States · Hybrid
$124k–$175k/yr
Kenvue is currently recruiting for a: Shopper Marketing & Ecomm Manager What we do At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the hous…
Skills: Shopper Marketing, Ecommerce, Omnichannel Marketing, Digital Shelf, Retail Media
Summit, New Jersey, United States · Hybrid
$90k–$127k/yr
Kenvue is currently recruiting for a: Senior Packaging Engineer What we do At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of ico…
Skills: Packaging Engineering, Process Improvement, Validation, Technical Writing, Project Management
Istanbul, Istanbul, Turkey · Hybrid
Kenvue is currently recruiting for a: End to End Project Manager RAMET What we do At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house…
Skills: Project Management, Supply Chain, New Product Introduction, Product Lifecycle Management, Cross-functional Leadership
Helsingborg, Skåne County, Sweden · On-site
Kenvue is currently recruiting for a: HVAC technician What we do At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands…
Skills: HVAC Maintenance, Electrical Troubleshooting, Mechanical Systems, Calibration, Predictive Maintenance
Summit, New Jersey, United States · Hybrid
$111k–$156k/yr
Kenvue is currently recruiting for a: ABM, Digital Experience & Engagement What we do At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the h…
Skills: Generative Engine Optimization, Digital Marketing, Brand Management, CRM, SEO
Val-de-Reuil, Normandy, France · On-site
Kenvue is currently recruiting for a: Conducteur d'équipement de fabrication H/F What we do At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re…
Skills: Manufacturing equipment operation, Quality control, GMP compliance, BPF compliance, Technical documentation
Sign up with Clera and we'll reach out the moment a role actually fits you — no more spraying applications into the void.
The Brand Activation Manager will develop and implement local brand strategies for iconic products like Listerine and Johnson's to drive consumer engagement and category growth. They will collaborate with cross-functional teams to manage P&L, monitor promotional activities, and ensure effective execution of marketing plans.
Candidates must hold a university degree in Business, Economics, or Pharmaceutical sciences and possess at least 4 years of experience in marketing within the FMCG or consumer healthcare industry. Proficiency in both Portuguese and English is required, along with strong analytical and interpersonal skills.
Kenvue is currently recruiting for a:
At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands - including NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON’S® and BAND-AID® that you already know and love. Science is our passion; care is our talent.
Our global team is ~ 22,000 brilliant people with a workplace culture where every voice matters, and every contribution is appreciated. We are passionate about insights, innovation and committed to delivering the best products to our customers. With expertise and empathy, being a Kenvuer means having the power to impact millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage – and have brilliant opportunities waiting for you! Join us in shaping our future–and yours. For more information, click here.
What you will do
The Brand Activation Manger will be working within the Brand Activation Team in Portugal and reporting to the Portugal Brand Activation Lead, will contribute to the growth of our iconic brands, such as Listerine and Johnsons, among others through the knowledge of our consumer/shopper/patient and market dynamics, participating actively on the development of key strategies and initiatives and definition of go to market that generate consumer & Shopper involvement and continues to build our love brands and lead to categories development.
1. Customer and Consumer understanding – Getting insights (external & internal) according to existing analytical tools and methodologies and transform it into actions that will generate the expected amazing growth for our brands with our customers.
2. Business Plan development/alignment and Implementation – Ensure the brand / country needs, being part of the strategy construction and key initiatives and priorities definition among the Marketing and other cluster teams. Deliver Local Brand Activation Plans that will show up the right implementation of the strategy: innovation management, drive consumers behavior, category development partnering with our customers, POS activation with perfect execution and customer engagement. Contributes to design of and executes brand plans, project and programs that deliver against ambitious short-term and long-term objectives.
3. Connect with cluster and regional teams - Be part of the Cluster and Local Squad’s (high performing teams) leveraging the PT initiatives, proposing new ideas, sharing local insights, taking the regional and cluster benchmarks for the local market and keeping SOV of PT.
Direct to Consumer Activities
New Product Launch
Point Of Sales Activities
Forecast
Other processes and activities that require multi-function task forces
6. Brand reviews and Sales meetings – Presenting on results and activities, priorities, engage with sales team to develop the strong plans for the brands.
7.Finance responsibilities – P&L management and budget control, cost efficiency analysis, invoicing control. Monitors promotional activity marketing expenses and resources to ensure adherence to budget guidelines.
8.Health & Safety – Guarantee the full compliance with all health and safety internal guidelines, policies, and procedures.
Required Qualifications
College / university Degree in Business Administration, Economics or Pharmaceutical sciences.
+4 years of experience in Marketing / shopper marketing/ trade marketing in consumer healthcare or consumer goods industry
Experience in FMCG is extremely appreciated
MS Office (Word, Excel, PowerPoint, Outlook, Teams)
Proficiency in Portuguese and English – Verbal and Written Communication
Valued Qualifications
Marketing College Master
Digital and Social media experience in developing and activating content & communication.
Knowledge of Multinational Company environment
Skillset & Attitudes
Business, Financial & digital acumen
Excellent communication and strong influencing skills - communicate clearly with strong impact
Strong Interpersonal skills and collaborative style
Sharp analytical skills, able to analyze data quickly and infer insights to act and move forward.
Ability to manage complexity and perform effectively in a matrixed organization.
Strategic thinking with drive for action
Proactivity and results driven. Test & Learn mentality bringing new ideas.
Commercial understanding of P&L and financials
Can do positive attitude, with the ability to influence and work in a collaborative way and identify creative solutions to challenges
Creates a sense of urgency to meet objectives
If you are an individual with a disability, please check our Disability Assistance page for information on how to request an accommodation.
A new view of care 🤍
Kenvue is the world’s largest pure-play consumer health company by revenue. Built on more than a century of heritage and propelled forward by science, our iconic brands — including Aveeno®, BAND-AID® Brand Adhesive Bandages, Johnson’s®, Listerine®, Neutrogena®, Tylenol® and Zyrtec® — are recommended by health care professionals and can be trusted by consumers who use our products to improve their daily lives. Our team members share a digital-first mindset, with an approach to innovation grounded in deep human insights and work every day to earn a place for our products in consumers’ hearts and homes. At Kenvue, we believe everyday care can not only make people well; it can make them whole. Beware of recruitment scams: https://www.kenvue.com/media/recruitment-scams-alert
Offices: Summit, New Jersey 07901, US
A new view of care 🤍
Kenvue is the world’s largest pure-play consumer health company by revenue. Built on more than a century of heritage and propelled forward by science, our iconic brands — including Aveeno®, BAND-AID® Brand Adhesive Bandages, Johnson’s®, Listerine®, Neutrogena®, Tylenol® and Zyrtec® — are recommended by health care professionals and can be trusted by consumers who use our products to improve their daily lives. Our team members share a digital-first mindset, with an approach to innovation grounded in deep human insights and work every day to earn a place for our products in consumers’ hearts and homes. At Kenvue, we believe everyday care can not only make people well; it can make them whole. Beware of recruitment scams: https://www.kenvue.com/media/recruitment-scams-alert
Offices: Summit, New Jersey 07901, US
