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Full-time
Posted 5d ago
~40 hrs/week
Responsibilities
The Marketing Specialist will execute integrated campaigns, including demand generation and ABM, while managing local events and content localization for the Korean market. They will also partner with Sales to track lead performance and develop customer advocacy programs to drive business growth.
Requirements
Candidates must have 1–3 years of hands-on marketing experience, preferably in B2B SaaS or technology sectors. Native-level fluency in Korean and strong business-level English communication skills are required.
Full job description
About Appier
Appier (TSE: 4180) is an AI-native Agentic AI as a Service (AaaS) company that empowers businesses to create value through cutting-edge AdTech and MarTech solutions. Founded in 2012 with the vision of “Making AI Easy by Making Software Intelligent,” Appier helps businesses turn AI into ROI through its Ad Cloud, Personalization Cloud, and Data Cloud—each powered by Agentic AI that enables autonomous, adaptive, and real-time decision-making. Today, Appier operates 17 offices across APAC, the US, and EMEA, and is listed on the Tokyo Stock Exchange. Learn more atwww.appier.com.
About the Growth & Marketing Team The Growth & Marketing Team at Appier operates as a central driver of brand growth and customer engagement. We work closely with cross-functional teams—including Sales, Product, and Customer Success—to expand market reach, strengthen customer relationships, and generate measurable business outcomes across multiple regions.
About this role We are seeking a Marketing Specialist with 1–3 years of experience to be in charge of markets in Korea and support globally. Based in Korea, this role requires fluency in Korean and a strong interest in B2B marketing. The ideal candidate will be hands-on in executing demand generation, ABM campaigns, events, customer marketing initiatives, and localized content, working cross-functionally to drive measurable business outcomes.
Responsibilities
Integrated Campaign Execution: Support and manage regional marketing initiatives including demand generation, ABM, and customer marketing programs tailored for Korea and SEA.
Event & Field Marketing: Coordinate, execute, and track local events, seminars, webinars, and customer programs to engage prospects and deepen customer relationships.
Digital Marketing & Content: Manage and localize marketing assets such as case studies and social media to ensure relevance for Korean audiences.
ABM & Demand Gen Support: Partner with Sales to execute targeted ABM campaigns, monitor lead performance, and optimize for pipeline impact.
Customer Marketing: Assist in building customer stories, testimonials, and advocacy programs to showcase success and strengthen retention
Qualifications
Experience: 1–3 years of hands-on marketing experience, preferably in B2B SaaS, digital marketing, or technology sectors.
Language Skills: Native-level fluency in Korean; strong business-level written and verbal communication in English.
Marketing Skills: Practical experience in campaign execution across email, events, social media, or digital channels.
Versatility: Ability to manage multiple projects across demand generation, ABM, events, content, and customer marketing.
Organized & Detail-Oriented: Strong project management and coordination skills with a proactive approach.
Collaborative Mindset: Comfortable working cross-functionally in a fast-paced, international environment
Appier is an AI-native Agentic AI as a Service (AaaS) company that empowers businesses to create value with cutting-edge AdTech and MarTech solutions. Guided by the vision of “Making AI Easy by Making Software Intelligent,” our mission is to help businesses turn Agentic AI into ROI.
Founded in 2012, Appier is listed on the Tokyo Stock Exchange’s Prime Market (Ticker: 4180) and operates in 17 cities worldwide, enabling over 2,000 leading companies to enhance marketing performance with the latest AI technology. As AI enablers for our customers in the AI Era, Appier delivers innovative solutions that drive measurable results.
Offices: 6F, No. 123, Songren Road, Taipei, Taiwan 110, TW · 12 Marina View, Asia Square Tower 2 #23-01, Singapore, SG · 180 Sansome Street, San Francisco, CA 94104, US · 2-5-1, Atago, Minato-ku, Mori Tower, Atago Green Hills, Tokyo, Tokyo 105-6240, JP · 14F, T412 Building, 412, Teheran-ro, Gangnam-gu, Seoul, 06193, KR
Artificial Intelligence & Data MiningBusiness & Marketing IntelligenceMarketing & AdvertisingGenerative AI (GenAI)Marketing AIMarketing AI AgentPredictive AI AI AdTechand AI MarTechInformation Technology
How many Software jobs are open in Seoul, South Korea right now?
There are currently 617 open software positions in Seoul, South Korea listed on Clera. New openings are added daily as companies post roles.
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Companies currently hiring include Coupang, BJAK, Amazon, KRAFTON Inc., LG AI Research, among others. Browse the listings above to see every active employer.
Are there remote or hybrid Software jobs in Seoul, South Korea?
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