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![Mahindra and Mahindra Limited [Automotive and Farm Equipment Business] logo](/_next/image?url=https%3A%2F%2Fcrustdata-media.s3.us-east-2.amazonaws.com%2Fcompany%2Fa3868cec5487dd4eb2ed50df1a3f32b4184ba6cf98f891fec13af2dd237fd88c.jpg&w=96&q=75){kind=small}
Mumbai, Maharashtra, India • On-site
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The role involves managing the Group's reputation intelligence framework using social listening and ORM to mitigate risks and shape stakeholder narratives. It requires driving the enterprise governance framework via Sprinklr and managing the Social & Digital Intelligence Centre agency partner.
Candidates must have over 10 years of experience in social listening, reputation management, or strategic communications, with hands-on expertise in Sprinklr. A graduate degree in any discipline is required, and prior agency experience is considered an advantage.
To anticipate, analyze and shape stakeholder narratives and reputation outcomes across the Mahindra Group through strategic intelligence, social listening and digital reputation management.
In an increasingly dynamic narrative ecosystem, the role will serve as the custodian of the Group's reputation intelligence framework, leveraging social listening, insights and online reputation management (ORM) to enable proactive reputation management, strategic decision-making and risk mitigation across Group businesses.
Graduate in any discipline; prior agency experience will be an advantage
Capable People, Real Experiences
A USD 19.4 billion multinational group based in Mumbai, India, Mahindra provides employment opportunities to over 256,000 people across 100 countries. Mahindra operates in the key industries that drive economic growth, enjoying a leadership position in tractors, utility vehicles, information technology, financial services and vacation ownership. In addition, Mahindra enjoys a strong presence in the agribusiness, aerospace, components, consulting services, defence, energy, industrial equipment, logistics, real estate, retail, steel, commercial vehicles and two wheeler industries. The Automotive and Farm Equipment Business is the largest contributor of the Mahindra Group’s revenue. With 30,000+ full time employees spread across 20 locations, Mahindra has a strong presence in India. Further it propels an entire manufacturing ecosystem of 1,200 suppliers and 3,500 dealers, thereby creating direct and indirect employment for over 200,000 individuals. Our Farm Equipment business is the number 1 tractor company in the world by volume. In addition to our focus on maintaining a leading position in the core tractor mechanization business, we strive to deliver on our aspiration of “Farm Tech Prosperity” thus enabling our customers and our communities to RISE. Our Automotive business is a full-range mobility player with a presence in almost every segment of the automobile industry. Our product portfolio ranges from world class SUVs, premium luxury UVs, sedans, pick-ups, light, medium and heavy commercial vehicles to three-wheelers. All these cater to a diverse customer base spanning across rural and semi-urban customers. Leveraging our growing dominance, domestic & international market penetration and recent strategic acquisitions, we aim to provide world class exeperience to our customers and team members.
Offices: Mahindra Towers, Akurli Road,, Mumbai, Maharashtra 400101, IN
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![Mahindra and Mahindra Limited [Automotive and Farm Equipment Business] logo](/_next/image?url=https%3A%2F%2Fcrustdata-media.s3.us-east-2.amazonaws.com%2Fcompany%2Fa3868cec5487dd4eb2ed50df1a3f32b4184ba6cf98f891fec13af2dd237fd88c.jpg&w=48&q=75){kind=small}
